How to Nail Your Kellogg MBA Application Essays

Tips and tricks that will help you craft the best application essays possible and get admitted into Kellogg.

Posted January 9, 2024

kellogg mba essays 2022

Featuring John K.

Financing Your MBA

Tuesday, march 19.

10:00 PM UTC · 60 minutes

Introduction

The Kellogg School of Management at Northwestern University is consistently ranked high and is one of the top seven business schools (“M7”) in the United States. The essay portion of the Kellogg MBA application is unique because it comes in two parts: a written essay and a video essay portion.

The written essays are due along with the application while the video essays are due 96 hours after the application deadline. Once the application and fee have been uploaded, a link will appear on the application portal that will give the applicant access to the video portion.

2022-2023 Kellogg Application Deadlines

Round 1: September 14, 2022

Round 2: January 10, 2023

Round 3: April 5, 2023

To read more about the MBA program at Northwestern, visit The Kellogg School of Management–MBA Program and Application Overview .

Written Essays

The written essay portion is a great place to highlight the skills and experience that can’t be found on your resume or any other part of your MBA application. Your essays should present a compelling, concise, and clear story of your path to business school generally as well as Kellogg specifically. Kellogg requires two essays for all its applicants and a third for certain kinds of applicants (JD-MBA, reapplicants, etc). See the additional questions here .

2022-2023 Prompts

Kellogg’s purpose is to educate, equip and inspire leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face and what did you learn? (450 words)

Reading this prompt closely provides several insights. Firstly, Kellogg asks for an example, not examples. Choose one that makes the most compelling case. Secondly, in asking about challenges, Kellogg acknowledges that leadership comes with difficulties. Talk about the trials you faced throughout the story, don’t just throw them in at the end. Lead the adcom through the ups and downs of the example and make sure that the lessons learned tie into the overall narrative and aren’t tangential.

Values are what guide us in our life and work. What values are important to you and how have they influenced you? (450 words)

This question is purposefully left broad to allow you the space to craft a response that is genuine to your story. A good way to start brainstorming your response is to work backward. Make a list of the major decisions you’ve made in your life and identify why you made them. Then, see if there are any reasons that come up often. Going through the process like this will help you write your response to the second part of the question as well, as how the values have influenced you. You don’t have very many words so stick to one or two of the most important ones and choose examples that concretely show them.

Video Essays

The video essays are your chance to bring your candidacy to life in a way that is impossible to do on paper. Instead of seeing numbers and credentials, the admissions committee will see a person. The video essay is optional, however, it is definitely strongly preferred that you complete it.

Kellogg says that the video should take about 20-25 minutes to complete, including time for setup. You’ll need to have a stable internet connection as well as a computer with a webcam and microphone. For each question, you’ll have up to one minute to respond.

There are three video essay prompts, all designed to help you make your case for admission. They are as follows:

  • Please introduce yourself to the admissions committee. – What do you want your future classmates and the adcom to know about you? What makes you, you?
  • What path are you interested in pursuing, how will you get there, and why is this program right for you? – Answer honestly and meaningfully, why are you pursuing an MBA and why are you choosing the Kellogg full-time program?
  • One question will be based on a challenge you’ve faced and what you’ve learned from it.

kellogg mba essays 2022

Kellogg MBA Essay Tips

For each written essay, you are only given 450 words, and for the video you only have a minute for each prompt, both are not a lot. For this reason, make sure that every part of your answer is directly relevant to the question at hand. Here are several tips for acing your essays and making your application that much more competitive.

Use unique stories and anecdotes that aren’t found in other parts of your application.

Essays are a way for you to further expound on your candidacy and provide information that can’t be found elsewhere, whether that be on your resume, letters of recommendation, etc. Be intentional about where you choose to include certain information. If you have an important example that’s a bit lengthier, put it in your written essay. Have a funny or entertaining story? Talk about it in your video essay to add character.

Build Kellogg values into your answers.

After reading your essays and watching your video, the adcom should know exactly why you want to go to Kellogg specifically. You could go to any M7 and be successful and if you can get into one, you can get probably get into another. Even if Kellogg isn’t your top choice, showing that you understand what’s important to the institution will prove to the admissions committee that you care enough to have done some research.

You can do this by reading articles online–both on the school’s official site and third-party publications–taking tours of the campus, talking to alumni, contacting admissions for specific questions, and more. Get creative and work the values into your goals and plans.

Get specific.

When you talk about your strengths and the attributes you portray, make sure you’re providing concrete and specific examples. It’s easy to list off different things; it is much harder to prove how you’ve demonstrated them in the past. They should also be directly and obviously relevant to your overall narrative.

Remember: the admissions committee will not know any information that you don’t explicitly tell them. You have limited space to present a compelling reason that they should give you a seat in the class. Make that more likely by clearly demonstrating what you bring to the table.

Build a cohesive narrative.

At the end of the day, your entire application is basically one long story. Each part of the story should be related to the overall idea. Your candidacy is the culmination of the different parts of you that you’re choosing to present to the adcom.

As you write and film your essays, keep this in mind. Is the example you’re providing directly relevant to the narrative? If not, consider whether it should be there. There is a fine line between trying to portray as much of yourself as you can, in order to show your wide variety of strengths, and focusing on a set of core values. The right balance is usually somewhere in the middle.

Start early!

Start as early as you possibly can on your written essays. Usually, it takes a lot more time than you think it will to write multiple drafts, revise, receive feedback, and polish. For many people, it’s helpful to have a rough idea of your story before you start writing. Working with a coach can be really beneficial for this.

After writing your first draft, put it aside for a few days so that when you go back to it, you’re reading with a fresh perspective. Several drafts later after receiving feedback, read your essay out loud. Doing so will give you an idea of what it will sound like to an admissions committee member.

For the video essays, you should also start early. Practice your responses several times until you feel very comfortable giving them in a smooth manner. The last thing you want is to stumble over your words or be constantly “uhhh” and “umm”-ing your way through the answer. Talk to yourself in the mirror, practice recording yourself on Zoom, or role-play it with a friend.

Hopefully, you find these tips helpful as you put together your Kellogg MBA application. We know that it can be a very stressful process. For personalized, one-on-one advice and guidance, work with a Leland coach . We have lots who are Kellogg alumni who will be able to help you find the right narrative to tell. Here are some of our highest-rated MBA admissions coaches:

Leland provides you with the content, community, and coaching that you need to get into your dream MBA program and accomplish other ambitious goals. Sign up today to gain access to additional free resources, community events, small group classes, world-class coaching, and more.

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Tuesday Tips: Kellogg MBA Essay Tips 2023-2024

Kellogg MBA essay tips

If you are getting ready to apply to Northwestern University’s Kellogg School of Management this year, these Kellogg MBA essay tips will help you prepare to knock it out of the park. The Kellogg School is a close-knit community that values a diverse community and philanthropy. Our insiders tell us that candidates who show the right combination of high-impact leadership and humility demonstrate “Kellogg DNA.”

Is Kellogg the right fit for you? To find out, do your research. For example, what are the programs, activities, clubs, and classes you are most excited about? While you are talking to students and alumni, look for ways you will contribute to the Kellogg MBA community.

Advice From One of SBC’s Resident Kellogg Experts

Caryn Altman, a tenured consultant on our SBC team, previously served as a Kellogg admissions officer and also holds an MBA from the school. For these Kellogg MBA essay tips, Caryn describes the importance of “unique points of difference” throughout your entire application—essays, resume, interview, etc. It can be challenging to distinguish yourself from other applicants of similar backgrounds.

“This is especially the case for those coming from oversubscribed professional backgrounds such as consulting and banking, along with oversubscribed populations from particular areas of the world,” Caryn notes.

Curious about your chances of getting into a top B-school? Contact us to talk strategy with a free 15-minute advising session with an SBC Principal Consultant.

Kellogg MBA essay tips

Kellogg MBA Essay Tips

Essay one: kellogg leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. which skills did you use what did you accomplish (450 words).

This essay focuses on leadership using a behavioral essay framework (the clue is “tell us about a time…”). Details about exactly what you did, said, and learned provide details about your skills.

As you structure the essay, spend some time setting up the background of the story. Then use most of the space to describe what you did, thought, felt, and how you behaved. Also, use details to entice the reader and set yourself apart. A few well-placed specifics will add color without adding length to these Kellogg MBA essays. Make sure you are outlining the skills that you used in this example.

If you choose a challenging situation that you overcame, make sure you demonstrate lessons learned. In addition, describe the various skills you used. Also, a willingness to be open to feedback and improve will be an asset.

As you consider the skills you highlight in your example, do not neglect teamwork, a Kellogg core value. Your leadership experience is likely part of a team at work or in an extracurricular activity. Also, collaboration demonstrates maturity and social skills. Finally, make sure you explain what you accomplished in this example. Ideally, it is impactful to the organization and those around you.

Kellogg MBA essay tips

Essay Two: At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community? (450 words)

This essay question is a hybrid of a classic career goals essay and a personal essay. Kellogg is interested in candidates who can integrate their values into their personal and professional goals. This question is also looking for what is unique about you. The ideal Kellogg class is a diverse group of people with varied backgrounds.

Consider what you will contribute from your unique background. Therefore, the story you tell provides insight into your decision to pursue an MBA. During the brainstorming process, you might come up with a whole list of facts about your background and perspective. Think about your upbringing, family background, places you have lived, and the people who have influenced you. Also, is there anything surprising about you? Because this isn’t a question about your entire work and life, choose only one or two main experiences to share.

Learn more about this program on B-Schooled Podcast #86 : Spotlight on Kellogg School of Management

The Video Essay

The Kellogg admissions team advises the following in regards to the video essay: We’ve read your essays, we’ve read your resume — now we want you to bring all that to life in a video. Show us the person behind all those carefully crafted words. The video will be comprised of three questions, each designed to help you showcase your personality and share some of the experiences that brought you here today.

We find these videos to be a great opportunity for you to tell us more about your story, experiences and why Kellogg is the right place for you.

Here are some things to keep in mind as you prepare to complete this section:

  • Video essays are due 96 hours after the application deadline.
  • A video essay link will appear on your application status page after you submit your application and payment.
  • You will need an internet-connected computer with a webcam and microphone
  • The video should take about 20-25 minutes to complete, which includes time for setup.
  • After submitting your application and payment, you will be able to access the video essay through your application status page.

Watching a video essay gives the admissions committee a truer sense of who you are. Therefore, the Kellogg admissions committee advises: “Be yourself. We don’t want scripted answers — we want to get to know you and learn something new. Please do not try to reuse an example from an essay that might, in some roundabout way, answer the video essay question asked. We already read that essay, so why tell us that story again?”

Kellogg’s video essays should reveal your personality. Preparation will help you be comfortable and be yourself when you are recording the video. That said, it’s essential not to sound as if you are “acting.”

Also, it would be useful to do a few rounds of practice in front of the camera to get comfortable. Draft a friend or family member to ask you some common interview questions and record your answers. Think of a few personal stories about your background that may be good examples for the video questions you are presented with.

Kellogg MBA essay tips

Reapplicants will receive a prompt about their growth since their last application: How have you grown or changed personally and professionally since you previously applied and what steps have you taken to become the strongest candidate you can be? (250 words)

Provide tangible evidence that you have improved your candidacy in this answer. Some visible improvements could be a higher GMAT score. Also, grades from any new quantitative classes you took.

In addition, you could describe a promotion at work or new volunteer activities. Another area could be increased responsibility at work or in your extracurriculars. Or, discuss how your career goals have changed. Finally, you could focus on how you have refined your personal goals.

Now that you’ve seen these Kellogg MBA essay tips, would you like personalized help with your MBA applications? Stacy Blackman Consulting offers multiple services to meet your needs, from our All-In Partnership  to test prep to hourly help with targeted tasks. Contact us today for a  free 15-minute advising session  to talk strategy with a Principal SBC consultant.  Here’s a snapshot of the caliber of expertise on  our SBC team .

kellogg mba essays 2022

SBC’s star-studded consultant team is unparalleled. Our clients benefit from current intelligence that we receive from the former MBA Admissions Officers from Kellogg, Booth and every elite business program in the US and Europe.  These MBA Admissions Officers have chosen to work exclusively with SBC.

Just two of the many superstars on the SBC team: Meet Beth who held the position of Director of Admissions for Kellogg’s Full Time MBA program selecting candidates for the 2-year, 1-year, MMM and JD MBA programs.

Meet Kim , who was an Senior Associate Director of Admissions at Chicago Booth.

Tap into this inside knowledge for your MBA applications by requesting a consultation .

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Homepage > MBA Admissions > Kellogg MBA Essay Questions – Analysis and Tips for 2022 intake

Kellogg MBA Essay Questions – Analysis and Tips for 2022 intake

Posted by Suheb Hussain | Jan 24, 2023 | Business Schools , MBA Admissions , MBA Application Process

Kellogg MBA Essay Questions – Analysis and Tips for 2022 intake

For the 2023 MBA application season, the Kellogg MBA Essay questions focus on two attributes – Leadership and Values.  The applicants are required to submit two written essays and one optional essay. Apart from the written essay, Kellogg also requires three short video essays that are designed to get to know the applicant better in an interactive way.

Kellogg's-essay-tips-analysis

In this article, Poonam Tandon from myEssayReview, who has been helping students with their MBA applications since 2011, shares her tips on Kellogg MBA essays for 2023 intake.

Before we move on to the Kellogg MBA essay tips, let’s take a look at what does Kellogg’s admissions committee expects from its applicants.

Read more about the Northwestern University Kellogg School of Management MBA Program  Class Profile | Employment Reports | Notable Alumni

Kellogg MBA Essay Question 1

Kellogg’s purpose is to educate, equip, and inspire brave leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face, and what did you learn? (450 words)

Kellogg-essay-questions-1

This question asks the applicants to recount a leadership experience in which they made a significant impact while overcoming challenges and learning something that helped them in similar situations in the future. Please note the word “brave leaders” and choose a leadership example in which you stepped outside your comfort zone to guide people around you towards a goal.

Regarding examples of leadership, you may choose stories from your personal or professional experiences. Make sure that the impact you have made and the value you have created is not only in terms of dollar amounts or percentages but also in terms of the challenges faced. The examples can be handling an uncooperative team member, or a supervisor, taking a decision with insufficient information, convincing someone of your innovative ideas, handling a new project, meeting stringent deadlines, managing a client’s expectations, or resolving the conflict between two team members, etc.

In these exceptional times, when the whole world is dealing with a global health crisis, what actions you took to do your part in helping people that made a difference in their lives? Did you take the initiative to make masks or PPE for the hospitals,  or did you private tutor kids, or got involved with a local NGO to contribute in any way you could, or connected with your alma mater in their virtual efforts to help the underprivileged.  Maybe you stepped up to volunteer in your community and helped an old and physically disabled people in your neighborhood with groceries or medicines, or took the responsibility of your family as your parents have immunity issues. During this ongoing crisis, you can show leadership in many different ways. The key is you stepped out of your comfort zone at this challenging time, took the reins, and made a difference.

As always, we recommend you follow the 4-part STAR framework below:

  • Situation:  what was the situation/ challenge? Who were the people involved in this situation- players, stakeholders?
  • Task:  what you needed to accomplish? What conflict/ challenges did you encounter?
  • Action : What were the actions you took? Describe this in detail as it will become a crucial part of your essay.
  • Result/ Impact:  What was the outcome of your leadership efforts? Were you able to address the situation? What “lasting value” you created? What lessons did you learn?

Since the second part of the essay question asks you to share what the experience taught you, you must explain at length why that experience is meaningful to you, in terms of what you achieved and what you learned about yourself. The experience may have revealed to you your strong attributes, which you might not have been aware of earlier. For example, you might have never known that you could rise to the occasion to contribute to the ongoing crisis, but this complicated situation offered you an opportunity to lead people that yielded great results. You may wrap up the essay with a final note about how you are now applying or trying to apply those lessons in similar situations.

You may also use this essay as an opportunity to comment on a leadership position you are interested in holding as a student at Kellogg and add value to the Kellogg community.

Kate Smith’s advice : This question is unchanged. We’re looking for those individuals who have found or plan to find unique ways to demonstrate the Kellogg purpose in their careers. As you consider leadership, in particular, keep in mind that Kellogg was the school that pioneered the team-based learning model that is now ubiquitous among the top business schools. We want all of our students to be able to step up when their teams need them.

Kellogg MBA Essay Question 2

Kellogg Essay Question 2 – Values are what guide you in your life and work. What values are important to you, and how have they influenced you? (450 words)

Kellogg-essay-questions-2

This essay requires applicants to do a significant amount of self-reflection to understand what values and beliefs are meaningful to them. Simply discussing values that you think will impress the admission committee members will not work here as it is crucial to explain how you have demonstrated those values/ beliefs in your life.

Also, please don’t be tempted to provide a laundry list of values. You may discuss only 2-3 values,  and back up your statements with concrete examples from your life (personal or professional). Also, explain how these values have shaped your personality and have influenced your decisions and actions.

You may wrap up your essay by stating how you will enrich the Kellogg community through these values.

Kate Smith’s Advice : Our goal is to uncover what motivates and inspires you. What drives you? How will this make you a meaningful member of the Kellogg community?

Reapplicant essay

Since your previous application, what steps have you taken to strengthen your candidacy? (250 words)

This is a straightforward  re-applicant essay . Through this question, the Ad Com would like to know if your need for the Kellogg MBA is as strong as it was last time. Hence you should demonstrate your continued interest in Kellogg by explaining how you have enhanced your application since you applied last time. Focus on the areas you have improved upon since you applied last. Whether you have taken extra classes, boosted your GMAT score, received a promotion, led a new and exciting project, increased your community involvement, taken on a personal challenge, or articulated your goals, the key here is to demonstrate that you are now a stronger candidate. Your conscious efforts to strengthen your profile and to work on your weak areas will prove how determined you are about your Kellogg MBA.

Learn  What is a good GMAT score for Kellogg School of Management?

Kellogg Video essays for 2023 intake

Kate Smith:  “ Kellogg introduced the video essay several years ago to provide the chance to “meet” our applicants around the world. It also lets us assess your communication skills through a medium that has overtaken the business landscape.”

Kellogg has retained its video essays.

Kellogg MBA Video Essay 1

Introduce yourself to the admissions committee

Kellogg-video-essay-1

This question allows you to present your personality to the Ad Com and your classmates. You can discuss your cultural background, motivation, personal and professional goals, hobbies/interests, and issues that pique your interest. The motive is to tell them who you are. Since you will be discussing your plans in your second video essay, you may just touch upon them in this video essay.

Kate Smith’s advice :  “Consider this your opportunity to share what you would want your future Kellogg classmates and our admissions committee to know about you. What makes you, you?”

Kellogg MBA Video Essay 2: Analysis and Tips

What path are you interested in pursuing, how will you get there, and why is this program right for you?

Kellogg-video-essay-2

The second question provides you an opportunity to describe your plans for the future and how Kellogg will help you achieve them. Since the written essays do not offer you a chance to discuss your post-MBA goals and why you are applying to Kellogg, this is a great place to show how your goals are in line with the offerings and resources of Kellogg.

Kate Smith’s advice : “This is an intentionally broad question so you can answer honestly and meaningfully. We want to know what set you en route to pursuing an MBA and why you’re choosing a particular Kellogg Full-Time Program .”

Kellogg MBA Video Essay 3: Analysis and Tips

Kate Smith’s advice: Each of you will receive a randomly selected prompt, all of which have the same objective. You need to show how you handled a challenging situation in your career or personal life and learning from those challenges.

Kelloggs-video-essay-3

This is typically an interview-style question and is usually related to the workplace or your leadership skills, for example, “Tell us about a time when you had to make a difficult decision?” or “Tell me about a time when you overcame an obstacle in the workplace.”

The Kellogg application suggests some sample questions that you can use to prepare for video essays. You should practice as many times as you like until you get comfortable with the format and technology. You may prepare MBA-related questions as well as non-work questions about your interests/ passions and volunteer work. Add more items to the list and begin practicing. Also, it’s a great idea to seek the help of family or friends and get their feedback on your topics and delivery style so you can improve yourself accordingly in your next recording.

You will have 20 seconds to think about the question and up to one minute to give your response. So timing is the crucial thing in this response. Please note that you will not get a second chance to record your answer to the official video essay questions. So make sure to practice to get a clear sense of how much time you need to think and record your response.

  • Click  here  for Kellogg’s Tips on Video essays.
  • Kate Smith’s tips for completing the 2021-22 Kellogg application
  • You may be interested in  Kellogg alumnus Eduardo’s advice –  Kellogg Second Year Student Shares his experience /advice
  • Also, check out Kellogg admit Rohit’s story –  Indian Doctor and Civil Cervices Officer’s Journey to Kellogg

Kellogg MBA Application Deadlines

The deadlines for the Full-Time 2022 application are as follows:

Free Resources:

  • 10 Key Essay Tips with Examples
  • Essay Analysis of Other Top Programs-2022-23
  • MER Students Share their success Stories
  • Case Studies

Since 2011, MER ( myEssayReview ) has helped many applicants get accepted into the top 20 MBA programs. (Poonam is one of the  top 5 most reviewed consultants on the GMAT Club .)

Do you have questions about your application? E-mail Poonam at  [email protected]  or sign up  here  for a free consultation.

About the author

Poonam Tandon - My Essay Review

Poonam, one of the  top 5 most reviewed consultants on the GMAT Club , is a master storyteller with more than three decades of experience in successfully helping students craft compelling stories for undergraduate and graduate school programs.

A Ph.D. in English, with three decades of teaching experience in India and the US, Poonam launched myEssayReview (MER) in 2011 to provide highly personalized and dedicated consulting services to Business School applicants. Since then, she has helped hundreds of students around the world get into top MBA, EMBA, part-time MBA, and specialized graduate programs. A full-time consultant, Poonam is passionate about her work and is highly committed to each of her students’ success.

GMAT is the stepping stone if you want to pursue your MBA from Kellogg School of Management. Start your GMAT Preparation online by registering for our free trial today .

Here are some additional articles :

  • How to overcome a low GPA? 
  • How to improve your MBA Profile?
  • How to improve a low GMAT Score? 
  • Avoid these MBA application mistakes and make it to your dream business school
  • Learn how to make an impressive MBA Application Video Essay

About The Author

kellogg mba essays 2022

Suheb Hussain

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June 26, 2022

Kellogg MBA Essay Tips and Deadlines [2023 – 2024], Class Profile

kellogg mba essays 2022

Kellogg values individuals; who you are as a person, what you’ve done, and how you will be engaged in the school’s greater community are all very important. Yes, academics and work experience are also key parts of your profile, but the school’s essay prompts seek to elicit more about your personality, your values, and your goals so the admissions committee can determine your “fit” with its program. That is one of the reasons they also require video essays.

Kellogg has three excellent videos on preparing its application , and I urge you to watch all of them so you’ll understand better what the school is looking for. And Kellogg provides detailed explanations of its different MBA programs so you can find the one that is right for you. Each MBA program requires that you write these essays and in some cases, an additional essay related to the specific dual degree being pursued (e.g., MBA/JD, MMM, MBAi).

Ready to get to work on your Kellogg application? Read on. 

Kellogg application essay tips

Kellogg application deadlines, kellogg class profile.

Kellogg is unique in that we ask you to complete written essays as part of the application as well as video essays. This is your chance to tell us why you think Kellogg is the right place for you. Take some time to think through the experiences that led you here and how they have shaped where you want to go.

Question 1 (450 words)

Kellogg Leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. Tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. Which skills did you use? What did you accomplish?

This is a new question, and it indicates what is most important to Kellogg:  your ability to face a challenge and come up with creative solutions. In the process, you must also show your strong teamwork skills and collaborative nature. You’ll want to discuss how you motivate others, how you encourage your team to look beyond difficulties and seek nonconventional methods to achieve a goal, and what skills were most valuable in the process. 

If you have cross-functional skills and also cross-cultural skills, this is the place to show those. Briefly, reflect on examples that will demonstrate how you overcame a challenge, and this can be at work or outside of work. You’ll want to add something that the admissions committee doesn’t already know about you, so try to come up with a story that isn’t fully described on your resume. 

Once you’ve selected a strong example, think about how to describe the challenge in simple terms. Please don’t focus too much on technical details that people who are not in your profession won’t understand. Next, describe how you had to think of ways to work around the difficulty presented. Did you brainstorm with your team, or ask advice from people who might have dealt with a similar situation? How did you involve other people, and what did you learn from that? Which of your own skills were brought into play, and what did you discover that you didn’t know? Why did you make the choices that you did?

Question 2 (450 words)

At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community?

Certain applicants will respond to an additional question about their interest in our specialty programs.

Kellogg’s essays in the past have inquired about candidates’ “values.” This is similar yet brings the focus back to Kellogg and how your unique experiences will add to its community. Reflect on your values – how did you acquire them?  Family, culture, faith, a significant event in your life? Values represent principles that are important to you, guide your life, help you make decisions, and help you shape the world around you. In brief, they make you who you are, and each of us is unique in this respect.

In this essay, the Kellogg admissions committee wants to find out what you value and how that has been manifested in your actions, especially when interacting with people who might have a totally different value system. Are you someone who is open to others’ ideas and opinions? Can you give an example of when your judgment was challenged and you ended up seeing things differently? Or alternatively, did you manage to change someone else’s perspective, and if so, how did you do so? Again, the core of this question is conveying how you will collaborate with others and how you will be engaged in the Kellogg community. It doesn’t mean listing a lot of clubs you’re interested in or jobs you’ve had, but more importantly, what has enriched your life that you think will do the same for others? To answer this question well, you need to really understand the “personality” of Kellogg and its community. The best way to do that is to reach out to student ambassadors or talk with alumni of the program who can share with you valuable insights.  

Reapplicant Essay

Reapplicants will receive a prompt about their growth since their last application: How have you grown or changed personally and professionally since you previously applied and what steps have you taken to become the strongest candidate you can be? (250 words)

For this and any other reapplicant essay, you need to show what’s changed from your former application. It could be a new test score, it could be a promotion, or it might simply be a reevaluation of your goals and the realization that what you thought you wanted to do wasn’t really feasible. Keep your message short and to the point, and don’t reiterate anything you said in your previous application essays. 

Video essays

We’ve read your essays, we’ve read your resume — now we want you to bring all that to life in a video. Show us the person behind all those carefully crafted words. The video will be comprised of three questions, each designed to help you showcase your personality and share some of the experiences that brought you here today.

We find these videos to be a great opportunity for you to tell us more about your story, experiences and why Kellogg is the right place for you.

Here are some things to keep in mind as you prepare to complete this section:

  • Video essays are due 96 hours after the application deadline.
  • A video essay link will appear on your application status page after you submit your application and payment.
  • You will need an internet-connected computer with a webcam and microphone
  • The video should take about 20-25 minutes to complete, which includes time for setup.

The video essay should not be perfect!  Don’t over rehearse or read from a script. You won’t know the questions until you’ve submitted your application, but the questions are usually about something you know, and you will have time to prepare for them.  

Practice speaking into a camera, and record yourself to be sure you are looking at the camera and not somewhere else! 

Speak slowly and clearly. If you rush, you’ll look nervous, and worse, your listeners might not be able to understand what you are saying.

Have a neutral background with lighting in front of you. And lock the doors so no one can interrupt you while you are recording. 

Kellogg isn’t trying to trip you up; the admissions committee is looking for reasons to admit you, so breathe deeply, do a few practice runs before you begin (to be sure your equipment is working), and don’t forget to smile!

For expert guidance with your Kellogg MBA application, check out Accepted’s MBA Application Package , which includes comprehensive guidance from an experienced admissions consultant. We’ve helped hundreds of applicants get accepted to Kellogg’s MBA program and look forward to helping you, too!

***Disclaimer: Information is subject to change. Please check with Kellogg directly to verify its essay questions, instructions, and deadlines.***

Here is a look at the Kellogg MBA Class of 2024 (data taken from the Kellogg website ):

Class size: 503

Female: 48%

International: 38%

U.S. minorities: 37%

Average GMAT score: 729

GMAT score range: 620-780

Median GRE Verbal: 162

GRE Verbal range: 150-169

Median GRE Quant: 163

GRE Quant range: 148-170

Average GPA: 3.7

GPA range: 2.6-4.0

Average years of work experience: 5

Undergraduate majors:

  • Economics/Business: 45%
  • Science, Technology, Engineering, Mathematics: 38%
  • Humanities: 24%

Industry background:

  • Consulting: 24%
  • Financial services: 19%
  • Technology: 17%
  • Government/Education/Nonprofit: 7%
  • Consumer products: 7%
  • Healthcare/Biopharma: 7%
  • Media & entertainment: 4%
  • Military: 4%
  • Manufacturing: 2%

Getting into Kellogg, or any of the top-tier MBA programs, is very competitive. Our Comprehensive MBA Application Package has everything you need to get you there. We’ll match you with an experienced admissions consultant who will work with you one-on-one to create an outstanding application and prepare you to ace your interview. So give yourself the edge and get ACCEPTED!

Christie St John

Dr. Christie St-John has more than 25 years of higher ed and admissions experience, including ten years in admissions at Dartmouth Tuck. She was formerly the director of MBA recruiting and admissions, director of international relations, and an adjunct faculty member at Vanderbilt University. Having also served on the board of directors of the MBA Career Services & Employer Alliance and the Consortium for Graduate Studies in Management, Christie has a deep knowledge of MBA and other graduate admissions. Want Christie to help you get Accepted? Click here to get in touch!

Related Resources:

  • Academic Performance in Your MBA Admissions Profile
  • Nine MBA Resume Mistakes to Avoid
  • Which B-School Is Best for You?

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Kellogg MBA Essays: Tips for 2023-2024

This year’s MBA application prompts have been released, so it’s time to start brainstorming what your topics will be. Wondering where to start, what to write? No worries, we have all the tips you need to get a nice start on writing a quality essay for the Kellogg School of Management.  

At Menlo Coaching, we noticed that most MBA essays will fall into one of a number of categories: personal essays, career goals essays, and behavioral essays etc. Read ahead for our expert guide on approaching these essays for Northwestern Kellogg. 

The Behavioral Essay

  • Kellogg Leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. Tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. Which skills did you use? What did you accomplish? (450 words)

The Personal Statement Essay

  • At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community? (450 words)

Optional Video Essay

You’ll complete video essays after you submit your application and payment. This is a great opportunity to tell us more about you and explain why Kellogg is the right place for you.

The video portion of the applications will include three questions, each designed to help you showcase your personality and share some of the experiences that brought you to where you are today. 

Please note, video essays are due 96 hours after the application deadline.  

Applying to Northwestern Kellogg

Student life at Kellogg is very active in the surrounding Evanston area, and the school frequently participates in philanthropic events, such as the Charity Auction Ball held in the winter, for example. Through the story you relate in your essay, the admissions council is looking to see if you reflect the same values that the school does. Kellogg is looking for students who are ready to be fully immersed in the programs, eager for group study spaces, and excited to collaborate with their fellow students. The best way to represent that you possess those qualities is through the type of essay you choose to write. 

Looking for Last-Minute Essay Help?

MBA Deadlines are fast approaching…

Did you know that Menlo Coaching can help you with your MBA essays on an hourly basis?

Our five-hour package starts at $2,500, and you can work with our MBA admissions consultants on anything you like, including:

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Like we touched on earlier, schools are looking for the right fit for their campus community, just as you are searching for the school that aligns best with your goals. In the personal essay, this is your chance to show Kellogg the values that drive you both as a person and as a student. These values tell the admissions council what you prioritize, the moral code you live by, and, most importantly, who you are as a person. 

Kellogg is looking for applicants who are willing to be vulnerable. Doing this allows you to more fully understand the concepts you are learning, especially when the lessons deal with situations in your real life. Being vulnerable also enables students to relate to one another, thus creating a comfortable, encouraging learning environment. 

In these essays, you can talk about almost anything; typically, applicants will write about relationships in their lives, or times when there was a hardship they had to overcome. Be warned, though: there are some topics to avoid, and we have outlined a few things to watch out for in this article . 

To make it simple: the behavioral essay is meant to show the Kellogg admissions team that you have developed some sort of leadership skills, what your values are as a leader, and how you are going to most benefit from their development programs. 

The admissions committee is looking for applicants that are self-reflective. Whether it’s through a setback you’ve experienced, or how you dealt with situations that have gone awry, the school is looking for students who are resilient and able to learn from their mistakes.

Do not overexaggerate (or underexaggerate!) the situations you decide to write about. Be honest about what happened; Kellogg is looking for genuine people to join their campus community, and they are less likely to admit an applicant who has overinflated their prior experiences. 

Last but not least, make sure to describe what you learned and how you implemented this in a subsequent situation. This is an expected element of the behavioral essay, even if it’s not directly written in the prompt. Kellogg utilizes case studies and experiential activities to help leaders realize their full potential, and they want to see that you have that ability already within you. Prompts that deal with these topics can be daunting, especially when they require you to write about a weakness you have or a failure you’ve experienced. 

The Optional Video Essay

Northwestern Kellogg also invites applicants to record an optional video essay, after submitting their application.

When it comes to  video essays  specifically, we have some advice:

  • Practice—but don’t memorize:  it’s always clear if someone has memorized what they intend to say in a video essay verbatim, and this can make your content seem staged and inauthentic. If you find that you’re repeating the same speech over and over again, change the first sentence. You’ll be surprised at how this will throw you off!
  • Make sure that your setting is appropriate:  you want to make sure that your lighting is good and that there are no empty tequila bottles in the background.
  • Speak slowly and clearly:  clear diction can make a big difference when it comes to reviewing your video essay.

If you are interested to know more about the use of video essays in the admissions process at Northwestern Kellog, you can head to our page on Kellogg admissions basics .

Writing strong, coherent, genuine stories is an essential part of your MBA application. These essays are meant to help you stand out among many other applicants, so it is worth your time to do the work and write about situations unique to your life and that you truly learned from. Visit our process page to understand how Menlo Coaching can help you with your MBA essays for the Kellogg School of Management. 

Related Articles

  • Northwestern Kellogg MBA Program Overview
  • MBA Essay Tips From 3 Top Admissions Consultants
  • How to Get Into MBA Programs at Top Business Schools

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Our Early Birds Toolkit has everything you need to get started right now —leave your name and email, and we’ll send you three actionable steps to elevate your profile, plus time-saving tools for faster progress.

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19th Edition of Global Conference on Catalysis, Chemical Engineering & Technology

Victor Mukhin

  • Scientific Program

Victor Mukhin, Speaker at Chemical Engineering Conferences

Title : Active carbons as nanoporous materials for solving of environmental problems

However, up to now, the main carriers of catalytic additives have been mineral sorbents: silica gels, alumogels. This is obviously due to the fact that they consist of pure homogeneous components SiO2 and Al2O3, respectively. It is generally known that impurities, especially the ash elements, are catalytic poisons that reduce the effectiveness of the catalyst. Therefore, carbon sorbents with 5-15% by weight of ash elements in their composition are not used in the above mentioned technologies. However, in such an important field as a gas-mask technique, carbon sorbents (active carbons) are carriers of catalytic additives, providing effective protection of a person against any types of potent poisonous substances (PPS). In ESPE “JSC "Neorganika" there has been developed the technology of unique ashless spherical carbon carrier-catalysts by the method of liquid forming of furfural copolymers with subsequent gas-vapor activation, brand PAC. Active carbons PAC have 100% qualitative characteristics of the three main properties of carbon sorbents: strength - 100%, the proportion of sorbing pores in the pore space – 100%, purity - 100% (ash content is close to zero). A particularly outstanding feature of active PAC carbons is their uniquely high mechanical compressive strength of 740 ± 40 MPa, which is 3-7 times larger than that of  such materials as granite, quartzite, electric coal, and is comparable to the value for cast iron - 400-1000 MPa. This allows the PAC to operate under severe conditions in moving and fluidized beds.  Obviously, it is time to actively develop catalysts based on PAC sorbents for oil refining, petrochemicals, gas processing and various technologies of organic synthesis.

Victor M. Mukhin was born in 1946 in the town of Orsk, Russia. In 1970 he graduated the Technological Institute in Leningrad. Victor M. Mukhin was directed to work to the scientific-industrial organization "Neorganika" (Elektrostal, Moscow region) where he is working during 47 years, at present as the head of the laboratory of carbon sorbents.     Victor M. Mukhin defended a Ph. D. thesis and a doctoral thesis at the Mendeleev University of Chemical Technology of Russia (in 1979 and 1997 accordingly). Professor of Mendeleev University of Chemical Technology of Russia. Scientific interests: production, investigation and application of active carbons, technological and ecological carbon-adsorptive processes, environmental protection, production of ecologically clean food.   

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Kellogg application tips: Written and video essays

Here are tips for the Kellogg MBA application written and video essays

By: the Kellogg admissions team , Full-Time MBA Program

  As you move through the MBA application process , one of the most important aspects is telling your personal and professional story as fully and authentically as possible. Each part of the application provides an opportunity for you to share what makes you unique. When you are submitting your written and video essays, consider examples that demonstrate who you are, what drives you and what you plan to achieve as a future Kellogg Leader.   Written essays   The application will give you two short essay prompts:

  • Kellogg Leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. Tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. Which skills did you use? What did you accomplish?
  • At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community? 

Candidates for the MMM, MBAi, JD-MBA and One-Year MBA programs will answer an additional question to let us know how their program of choice will help them reach their post-MBA goals.

Those who have applied before will also have the opportunity to discuss what steps they’ve taken since their last application to become a stronger candidate. 

Video essays

You’ll complete video essays after you submit your application and payment. This is a great opportunity to tell us more about you and explain why Kellogg is the right place for you.

The video portion of the applications will include three questions, each designed to help you showcase your personality and share some of the experiences that brought you to where you are today. 

Please note, video essays are due 96 hours after the application deadline.   Learn more

Today’s changing business landscape demands leaders who possess a blend of analytical, creative and social intelligence and who can uplift teams to their full potential — those are the candidates we at Kellogg are looking for. Know that there are no perfect answers to our essay questions. Instead, when you are writing your essays, think about how you can leave your mark on Kellogg and the world.

We also believe in a holistic approach to the application process. We look at all areas of a candidate’s application. For us, this is much more than a test score, essay or job title. All applicants have unique strengths and attributes. Please make sure we see and hear everything that makes you special.

If you are ready to become a Kellogg Leader, complete your application today.

To explore more application tips or learn more about Kellogg, visit our admissions site or sign up for an event to speak to an admissions officer.  

Good luck, and we look forward to reading your application soon!    Read next: Kellogg expands management education options for early-career professionals

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Georgia state (robinson) launches emba program with moscow state, robinson becomes first us b-school to launch joint emba program in russia.

The J. Mack Robinson College of Business at Georgia State University has announced a partnership with Lomonosov Moscow State University to launch a dual-degree Executive MBA (EMBA) program in Moscow, Russia.  In so doing, Robinson becomes the first US business school to launch an on-site joint EMBA program in Russia.

Students who complete this new "Executive Leaders" program will get an EMBA from Robinson College, and a Master's of Science (MS) from Lomonosov Moscow State. 

The courses will be taught in English one weekend a month by Robinson and Moscow State faculty.  The program begins January 2009.

For more information, please visit the Robinson website .

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  1. Kellogg Northwestern 2022-2023 MBA Essays & Deadlines

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  2. Kellogg MBA Essays and Breakdown for 2022/2023

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  3. Essays pour le MBA de Kellogg (2022-2023) : tous nos conseils

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  4. 2022-2023 MBA Essays: Tips for Northwestern University, Kellogg

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  5. Kellogg MBA Essays for 2021-2022: Strategy & Tips

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  6. How to Approach the 2022 Kellogg EMBA Essays

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  1. Kellogg Application tips: Written and video essays

    Aug 10, 2022 3 minute read Topics: Applying to Kellogg Full-Time MBA Take a look at the essay prompts on this year's Kellogg application to help you focus in on your authentic point of view. Editor's note: This article was published during a previous year's admissions cycle.

  2. Kellogg MBA Essays for 2022-2023

    The Kellogg MBA essays for the 2022-2023 admissions cycle have been confirmed. (Here are the Kellogg deadlines, released earlier this month.) The essays let you explain, in your own words, why you think Kellogg is right for you. Take some time to think through the experiences that led you here and how they have shaped where you want to go.

  3. Kellogg MBA Essay Tips and Deadlines [2022

    Kellogg MBA essay #1 (Required of all applicants) Kellogg's purpose is to educate, equip & inspire leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face, and what did you learn? (450 words) First things first: Kellogg is asking for ONE recent experience.

  4. How to Nail Your Kellogg MBA Application Essays

    Round 1: September 14, 2022 Round 2: January 10, 2023 Round 3: April 5, 2023 To read more about the MBA program at Northwestern, visit The Kellogg School of Management-MBA Program and Application Overview. Written Essays

  5. Tuesday Tips: Kellogg MBA Essay Tips 2023-2024

    July 18, 2023 Tuesday Tips: Kellogg MBA Essay Tips 2023-2024 If you are getting ready to apply to Northwestern University's Kellogg School of Management this year, these Kellogg MBA essay tips will help you prepare to knock it out of the park. The Kellogg School is a close-knit community that values a diverse community and philanthropy.

  6. Kellogg MBA Essay Questions

    Kellogg MBA Essay Question 1 Kellogg's purpose is to educate, equip, and inspire brave leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face, and what did you learn? (450 words)

  7. Kellogg MBA Essays for 2022-2023: Strategy & Tips

    Kellogg MBA Essays for 2022-2023: Strategy & Tips Published June 22, 2022 by FortunaAdmissions 0 Kellogg Northwestern released its application deadlines for the Class of 2025 (round one is Sept. 14, 2022), affirming that the Kellogg MBA essays remain unchanged.

  8. Kellogg MBA Essay Tips and Deadlines [2023

    June 26, 2022 Reading Time: 6 minutes Kellogg MBA Essay Tips and Deadlines [2023 - 2024], Class Profile Kellogg values individuals; who you are as a person, what you've done, and how you will be engaged in the school's greater community are all very important.

  9. Kellogg MBA Essays and Breakdown for 2022/2023

    Kellogg MBA Essays and Breakdown for 2022/2023 | Amerasia Consulting Amerasia Consulting Applicant Strategy, Essay Writing, Essays, Essay Strategy, Kellogg Are you planning on applying to Kellogg? Firstly, are you portraying Kellogg is the right fit for you in your MBA application? Kellogg's values lie in a diverse and philanthropic community.

  10. Kellogg MBA Essay Questions & Analysis 2023-2024

    What did you accomplish? (450 words) This Kellogg MBA essay question asks the candidate to recount a leadership experience in which they (ideally) had a substantial impact, and which also involved overcoming challenges and applying multiple skills. Given the mention of boardrooms and neighborhoods, there is a consideration of community.

  11. Kellogg MBA Essay Advice and Application Deadlines: 2022-2023

    Kellogg MBA Essay Advice and Application Deadlines: 2022-2023 Published June 6, 2022 by PersonalMBACoach 0 Kellogg School of Management has released its essay questions and application deadlines for the 2022-2023 application cycle. Once again, Kellogg asks applicants to answer two essay questions.

  12. Kellogg MBA Essays: Tips for 2023-2024

    Which skills did you use? What did you accomplish? (450 words) The Personal Statement Essay At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones.

  13. Kellogg video essays 2022 : r/MBA

    Mine was something like a conflict in a team and what the outcome was. I think it's a general team dynamics challenge question based on the questions we've seen so far! I just completed my video essay. For me the third question was what was your experience with a dysfunctional team.

  14. Kellogg MBA Essay Tips and Deadlines: 2022-23

    Kellogg has released its application deadlines and essays for the 2022-23 application season. Application Deadlines Essays The essay questions remain unchanged from last year and focus on leadership and values. Like last few years, the first question asks about leadership and its impact.

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    UNC Kenan-Flagler's #1-ranked online MBA is a top choice for experienced professionals with strong undergraduate performance. You can earn your degree at your own pace—in 18 to 36 months ...

  16. Botaş Ankara

    Botaş Ankara MBA Moscow live score (and video online live stream) starts on 10 Jan 2019 at 16:00 UTC time in Eurocup, Women, International.

  17. Active carbons as nanoporous materials for solving of environmental

    Catalysis Conference is a networking event covering all topics in catalysis, chemistry, chemical engineering and technology during October 19-21, 2017 in Las Vegas, USA. Well noted as well attended meeting among all other annual catalysis conferences 2018, chemical engineering conferences 2018 and chemistry webinars.

  18. Kellogg application tips: Written and video essays

    Make sure to complete your video essays within 96 hours of submitting your application to complete the process. As you move through the MBA application process, one of the most important aspects is telling your personal and professional story as fully and authentically as possible. Each part of the application provides an opportunity for you to ...

  19. Georgia State (Robinson) Launches EMBA Program with Moscow State

    Columbia Launches New Scholarship for Students from Historically Black Colleges May 24, 2022 Knauss School of Business Announces New MBA Curriculum Beginning Next Semester May 11, 2022 Part-Time Accelerated MBA Program Announced by Tepper School May 04, 2022

  20. Kellogg Information Session: Moscow, September 12

    Hi Everyone, I am a 2nd year student at Kellogg and just wanted to post here about an upcoming ambassador event/information session. What: Student Ambassador Event - Summer 2013 Where: McKinsey A. Best