• 6.5 Writing Process: Creating a Proposal
  • 1 Unit Introduction

Introduction

  • 1.1 "Reading" to Understand and Respond
  • 1.2 Social Media Trailblazer: Selena Gomez
  • 1.3 Glance at Critical Response: Rhetoric and Critical Thinking
  • 1.4 Annotated Student Sample: Social Media Post and Responses on Voter Suppression
  • 1.5 Writing Process: Thinking Critically About a “Text”
  • 1.6 Evaluation: Intention vs. Execution
  • 1.7 Spotlight on … Academia
  • 1.8 Portfolio: Tracing Writing Development
  • Further Reading
  • Works Cited
  • 2.1 Seeds of Self
  • 2.2 Identity Trailblazer: Cathy Park Hong
  • 2.3 Glance at the Issues: Oppression and Reclamation
  • 2.4 Annotated Sample Reading from The Souls of Black Folk by W. E. B. Du Bois
  • 2.5 Writing Process: Thinking Critically about How Identity Is Constructed Through Writing
  • 2.6 Evaluation: Antiracism and Inclusivity
  • 2.7 Spotlight on … Variations of English
  • 2.8 Portfolio: Decolonizing Self
  • 3.1 Identity and Expression
  • 3.2 Literacy Narrative Trailblazer: Tara Westover
  • 3.3 Glance at Genre: The Literacy Narrative
  • 3.4 Annotated Sample Reading: from Narrative of the Life of Frederick Douglass by Frederick Douglass
  • 3.5 Writing Process: Tracing the Beginnings of Literacy
  • 3.6 Editing Focus: Sentence Structure
  • 3.7 Evaluation: Self-Evaluating
  • 3.8 Spotlight on … The Digital Archive of Literacy Narratives (DALN)
  • 3.9 Portfolio: A Literacy Artifact
  • Works Consulted
  • 2 Unit Introduction
  • 4.1 Exploring the Past to Understand the Present
  • 4.2 Memoir Trailblazer: Ta-Nehisi Coates
  • 4.3 Glance at Genre: Conflict, Detail, and Revelation
  • 4.4 Annotated Sample Reading: from Life on the Mississippi by Mark Twain
  • 4.5 Writing Process: Making the Personal Public
  • 4.6 Editing Focus: More on Characterization and Point of View
  • 4.7 Evaluation: Structure and Organization
  • 4.8 Spotlight on … Multilingual Writers
  • 4.9 Portfolio: Filtered Memories
  • 5.1 Profiles as Inspiration
  • 5.2 Profile Trailblazer: Veronica Chambers
  • 5.3 Glance at Genre: Subject, Angle, Background, and Description
  • 5.4 Annotated Sample Reading: “Remembering John Lewis” by Carla D. Hayden
  • 5.5 Writing Process: Focusing on the Angle of Your Subject
  • 5.6 Editing Focus: Verb Tense Consistency
  • 5.7 Evaluation: Text as Personal Introduction
  • 5.8 Spotlight on … Profiling a Cultural Artifact
  • 5.9 Portfolio: Subject as a Reflection of Self
  • 6.1 Proposing Change: Thinking Critically About Problems and Solutions
  • 6.2 Proposal Trailblazer: Atul Gawande
  • 6.3 Glance at Genre: Features of Proposals
  • 6.4 Annotated Student Sample: “Slowing Climate Change” by Shawn Krukowski
  • 6.6 Editing Focus: Subject-Verb Agreement
  • 6.7 Evaluation: Conventions, Clarity, and Coherence
  • 6.8 Spotlight on … Technical Writing as a Career
  • 6.9 Portfolio: Reflecting on Problems and Solutions
  • 7.1 Thumbs Up or Down?
  • 7.2 Review Trailblazer: Michiko Kakutani
  • 7.3 Glance at Genre: Criteria, Evidence, Evaluation
  • 7.4 Annotated Student Sample: "Black Representation in Film" by Caelia Marshall
  • 7.5 Writing Process: Thinking Critically About Entertainment
  • 7.6 Editing Focus: Quotations
  • 7.7 Evaluation: Effect on Audience
  • 7.8 Spotlight on … Language and Culture
  • 7.9 Portfolio: What the Arts Say About You
  • 8.1 Information and Critical Thinking
  • 8.2 Analytical Report Trailblazer: Barbara Ehrenreich
  • 8.3 Glance at Genre: Informal and Formal Analytical Reports
  • 8.4 Annotated Student Sample: "U.S. Response to COVID-19" by Trevor Garcia
  • 8.5 Writing Process: Creating an Analytical Report
  • 8.6 Editing Focus: Commas with Nonessential and Essential Information
  • 8.7 Evaluation: Reviewing the Final Draft
  • 8.8 Spotlight on … Discipline-Specific and Technical Language
  • 8.9 Portfolio: Evidence and Objectivity
  • 9.1 Breaking the Whole into Its Parts
  • 9.2 Rhetorical Analysis Trailblazer: Jamil Smith
  • 9.3 Glance at Genre: Rhetorical Strategies
  • 9.4 Annotated Student Sample: “Rhetorical Analysis: Evicted by Matthew Desmond” by Eliana Evans
  • 9.5 Writing Process: Thinking Critically about Rhetoric
  • 9.6 Editing Focus: Mixed Sentence Constructions
  • 9.7 Evaluation: Rhetorical Analysis
  • 9.8 Spotlight on … Business and Law
  • 9.9 Portfolio: How Thinking Critically about Rhetoric Affects Intellectual Growth
  • 10.1 Making a Case: Defining a Position Argument
  • 10.2 Position Argument Trailblazer: Charles Blow
  • 10.3 Glance at Genre: Thesis, Reasoning, and Evidence
  • 10.4 Annotated Sample Reading: "Remarks at the University of Michigan" by Lyndon B. Johnson
  • 10.5 Writing Process: Creating a Position Argument
  • 10.6 Editing Focus: Paragraphs and Transitions
  • 10.7 Evaluation: Varied Appeals
  • 10.8 Spotlight on … Citation
  • 10.9 Portfolio: Growth in the Development of Argument
  • 11.1 Developing Your Sense of Logic
  • 11.2 Reasoning Trailblazer: Paul D. N. Hebert
  • 11.3 Glance at Genre: Reasoning Strategies and Signal Words
  • 11.4 Annotated Sample Reading: from Book VII of The Republic by Plato
  • 11.5 Writing Process: Reasoning Supported by Evidence
  • 12.1 Introducing Research and Research Evidence
  • 12.2 Argumentative Research Trailblazer: Samin Nosrat
  • 12.3 Glance at Genre: Introducing Research as Evidence
  • 12.4 Annotated Student Sample: "Healthy Diets from Sustainable Sources Can Save the Earth" by Lily Tran
  • 12.5 Writing Process: Integrating Research
  • 12.6 Editing Focus: Integrating Sources and Quotations
  • 12.7 Evaluation: Effectiveness of Research Paper
  • 12.8 Spotlight on … Bias in Language and Research
  • 12.9 Portfolio: Why Facts Matter in Research Argumentation
  • 13.1 The Research Process: Where to Look for Existing Sources
  • 13.2 The Research Process: How to Create Sources
  • 13.3 Glance at the Research Process: Key Skills
  • 13.4 Annotated Student Sample: Research Log
  • 13.5 Research Process: Making Notes, Synthesizing Information, and Keeping a Research Log
  • 13.6 Spotlight on … Ethical Research
  • 14.1 Compiling Sources for an Annotated Bibliography
  • 14.2 Glance at Form: Citation Style, Purpose, and Formatting
  • 14.3 Annotated Student Sample: “Healthy Diets from Sustainable Sources Can Save the Earth” by Lily Tran
  • 14.4 Writing Process: Informing and Analyzing
  • 15.1 Tracing a Broad Issue in the Individual
  • 15.2 Case Study Trailblazer: Vilayanur S. Ramachandran
  • 15.3 Glance at Genre: Observation, Description, and Analysis
  • 15.4 Annotated Sample Reading: Case Study on Louis Victor "Tan" Leborgne
  • 15.5 Writing Process: Thinking Critically About How People and Language Interact
  • 15.6 Editing Focus: Words Often Confused
  • 15.7 Evaluation: Presentation and Analysis of Case Study
  • 15.8 Spotlight on … Applied Linguistics
  • 15.9 Portfolio: Your Own Uses of Language
  • 3 Unit Introduction
  • 16.1 An Author’s Choices: What Text Says and How It Says It
  • 16.2 Textual Analysis Trailblazer: bell hooks
  • 16.3 Glance at Genre: Print or Textual Analysis
  • 16.4 Annotated Student Sample: "Artists at Work" by Gwyn Garrison
  • 16.5 Writing Process: Thinking Critically About Text
  • 16.6 Editing Focus: Literary Works Live in the Present
  • 16.7 Evaluation: Self-Directed Assessment
  • 16.8 Spotlight on … Humanities
  • 16.9 Portfolio: The Academic and the Personal
  • 17.1 “Reading” Images
  • 17.2 Image Trailblazer: Sara Ludy
  • 17.3 Glance at Genre: Relationship Between Image and Rhetoric
  • 17.4 Annotated Student Sample: “Hints of the Homoerotic” by Leo Davis
  • 17.5 Writing Process: Thinking Critically and Writing Persuasively About Images
  • 17.6 Editing Focus: Descriptive Diction
  • 17.7 Evaluation: Relationship Between Analysis and Image
  • 17.8 Spotlight on … Video and Film
  • 17.9 Portfolio: Interplay Between Text and Image
  • 18.1 Mixing Genres and Modes
  • 18.2 Multimodal Trailblazer: Torika Bolatagici
  • 18.3 Glance at Genre: Genre, Audience, Purpose, Organization
  • 18.4 Annotated Sample Reading: “Celebrating a Win-Win” by Alexandra Dapolito Dunn
  • 18.5 Writing Process: Create a Multimodal Advocacy Project
  • 18.6 Evaluation: Transitions
  • 18.7 Spotlight on . . . Technology
  • 18.8 Portfolio: Multimodalism
  • 19.1 Writing, Speaking, and Activism
  • 19.2 Podcast Trailblazer: Alice Wong
  • 19.3 Glance at Genre: Language Performance and Visuals
  • 19.4 Annotated Student Sample: “Are New DOT Regulations Discriminatory?” by Zain A. Kumar
  • 19.5 Writing Process: Writing to Speak
  • 19.6 Evaluation: Bridging Writing and Speaking
  • 19.7 Spotlight on … Delivery/Public Speaking
  • 19.8 Portfolio: Everyday Rhetoric, Rhetoric Every Day
  • 20.1 Thinking Critically about Your Semester
  • 20.2 Reflection Trailblazer: Sandra Cisneros
  • 20.3 Glance at Genre: Purpose and Structure
  • 20.4 Annotated Sample Reading: “Don’t Expect Congrats” by Dale Trumbore
  • 20.5 Writing Process: Looking Back, Looking Forward
  • 20.6 Editing Focus: Pronouns
  • 20.7 Evaluation: Evaluating Self-Reflection
  • 20.8 Spotlight on … Pronouns in Context

Learning Outcomes

By the end of this section, you will be able to:

  • Describe the elements of the rhetorical situation for your proposal.
  • Apply prewriting strategies to discover a problem to write about.
  • Gather and synthesize information from appropriate sources.
  • Draft a thesis statement and create an organizational plan.
  • Compose a proposal that develops your ideas and integrates evidence from sources.
  • Implement strategies for drafting, peer reviewing, and revising.

Sometimes writing a paper comes easily, but more often writers work hard to generate ideas and evidence, organize their thoughts, draft, and revise. Experienced writers do their work in multiple steps, and most engage in a recursive process that involves thinking and rethinking, writing and rewriting, and repeating steps multiple times as their ideas develop and sharpen. In broad strokes, most writers go through the following steps to achieve a polished piece of writing:

  • Planning and Organization . Your proposal will come together more easily if you spend time at the start considering the rhetorical situation, understanding your assignment, gathering ideas and evidence, drafting a thesis statement, and creating an organizational plan.
  • Drafting . When you have a good grasp of the problem and solution you are going to write about and how you will organize your proposal, you are ready to draft.
  • Review . With a first draft in hand, make time to get feedback from others. Depending on the structure of your class, you may receive feedback from your instructor or your classmates. You can also work with a tutor in the writing center on your campus, or you can ask someone else you trust, such as a friend, roommate, or family member, to read your writing critically and give honest feedback.
  • Revising . After reviewing feedback from your readers, plan to revise. Focus on their comments: Is your thesis clear? Do you need to make organizational changes to the proposal? Do you need to explain or connect your ideas more clearly?

Considering the Rhetorical Situation

Like other kinds of writing projects, a proposal starts with assessing the rhetorical situation —the circumstance in which a writer communicates with an audience of readers about a subject. As a proposal writer, you make choices based on the purpose for your writing, the audience who will read it, the genre , and the expectations of the community and culture in which you are working. The brainstorming questions in Table 6.1 can help you begin:

Summary of Assignment

Write a proposal that discusses a problem you want to learn more about and that recommends a solution. The problem you choose must be a current problem, even though it may have been a problem for many years. The problem must also affect many people, and it must have an actual solution or solutions that you can learn about through research. In other words, the problem cannot be unique to you, and the solution you recommend cannot be one you only imagine; both the problem and the solution must be grounded in reality.

One way to get ideas about a problem to write about is to read a high-quality newspaper, website, or social media account for a week. Read widely on whatever platform you choose so that you learn what people are saying, what a newspaper’s editorial board is taking a stand on, what opinion writers are making cases for in op-eds, and what community members are commenting on. You’ll begin to get a handle on problems in your community or state that people care about. If you read a paper or website with a national or international audience, you’ll learn about problems that affect people in other places.

You will need to consult and cite at least five reliable sources. They can be scholarly, but they do not have to be. They must be credible, trustworthy, and unbiased. Possible sources include articles from reputable newspapers, magazines, and academic and professional journals; reputable websites; government sources; and visual sources. Depending on your topic, you may want to conduct a survey, an interview, or an experiment. See Research Process: Accessing and Recording Information and Annotated Bibliography: Gathering, Evaluating, and Documenting Sources for information about creating and finding sources. Your proposal can include a visual or media source if it provides appropriate, relevant evidence.

Another Lens. Another way to approach a proposal assignment is to consider problems that affect you directly and affect others. Perhaps you are concerned about running up student loan debt. Or perhaps you worry about how to pay your rent while earning minimum wage. These concerns are valid and affect many college students around the United States. Another way is to think about problems that affect others. Perhaps students in your class or on your campus have backgrounds and experiences that differ from yours— what problems or challenges might they have encountered during their time in college that you don’t know about?

As you think about the purpose and audience for your proposal, think again about the rhetorical situation, specifically about the audience you want to reach and the mode of presentation best suited to them and your purpose. For example, say you’re dissatisfied with the process for electing student leaders on your campus. If your purpose is to identify the problems in the process and propose a change, then your audience would include other students, the group or committee that oversees student elections, and perhaps others. To reach other students who might also be dissatisfied, you might write an article, editorial, or letter for the campus newspaper, social media page, or website, depending on how students on your campus get news. In addition, you might organize a meeting of other students to get their input on the problem. To reach the decision makers, which may include elected students, faculty, and administrators, you might need to prepare an oral presentation and a slide deck.

Below in Figure 6.7 are three slides from Shawn Krukowski’s proposal that he adapted for a presentation: the title slide, a slide on one aspect of the problem, and a slide introducing one of the proposed solutions.

Quick Launch: Finding a Problem to Write About

A proposal must address a real-life problem and present one or more workable solutions. Usually, problems worth writing about are not easily solved; if they were, they would no longer be considered problems. Indeed, problems in proposals are often complex, and solutions are often complicated and involve trade-offs. Sometimes people disagree about whether the problem is a problem at all and whether any proposed solutions are viable solutions.

Exploring a Problem

One way to generate ideas about a problem is to brainstorm. To explore a topic for your proposal, use a graphic organizer like Table 6.2 to write responses to the following statements and questions:

For example, perhaps you’re considering a career in information technology, and you’re taking an IT class. You might be interested in exploring the problem of data breaches. A data breach is a real-world problem with possible solutions, so it passes the first test of being an actual problem with possible solutions. Your responses to the questions above might look something like those in Table 6.3 :

Narrowing and Focusing

Many problems for a proposal can be too broad to tackle in a single paper. For example, the sample above reveals that data breaches are indeed a problem but that several aspects can be explored. If you tried to cover all the aspects, you would be left writing general paragraphs with little specific information. The topic needs to be narrowed and focused.

The data breaches example above could be narrowed to the following problems—and possibly even more. Note that the questions start to zero in on possible solutions, too. In your own writing, as you brainstorm, try placing subtopics you discover into their own categories and asking more questions, as shown in Table 6.4 .

Sample Proposal Topics

The following broad topics are potentially suitable as a start for a proposal. Choose one of these or one of your own, and ask the exploring questions. Then look at your responses, and ask focusing questions. Continue to focus until you have a specific problem that you can discuss in sufficient depth and offer a concrete solution or solutions.

  • Health fields: cost of medical and dental care for uninsured people, management of chronic conditions and diseases, infection control, vaccinations, access to mental health care, drug use and addiction, sports injuries, workplace safety
  • Education: gaps in academic achievement, curriculum, recruitment and retention of staff and/or students, buildings and grounds, graduation rates, cocurricular activities
  • Environment: forest management and fires, hurricanes and other extreme storms, water and air pollution, sustainable development, invasive species, waste management, recycling and composting, community gardening
  • Engineering and computer science: robotics, vehicles and transportation, digital divide, online privacy, misinformation and misbehavior on social media, video games
  • Business and manufacturing: quality improvement, process improvement, cost control, communication, social media, pay equity, fundraising, sourcing of materials, net-zero energy processes, workplace safety
  • Policy and politics: public institutions, such as public schools, libraries, transportation systems, and parks; taxes, fees, and services; donations to political campaigns; healthcare, such as Medicare and Medicaid; social security; unemployment insurance; services for active military and veterans; immigration policy
  • Society and culture: social media and free speech; inequality in housing, employment, education, and more; cancel culture; bullying; wealth and poverty; support for the arts; athletes and sports; disparities related to race, sex, gender identity and expression, age, and/or ability

Gathering Information

Proposals are rooted in information and evidence; therefore, most proposal assignments require you to conduct research. Depending on your assignment, you may need to do formal research, an activity that involves finding sources and evaluating them for reliability, reading them carefully and taking notes, and citing all words you quote and ideas you borrow. See Research Process: Accessing and Recording Information and Annotated Bibliography: Gathering, Evaluating, and Documenting Sources for detailed instruction on conducting research. If you are proposing a solution to a problem in your local community or on your campus, you may need to conduct primary research as well, such as a survey or interviews with people who live or work there.

Whether you conduct in-depth research or do background reading, keep track of the ideas that come to you and the information you learn. You can write or dictate notes using an app on your phone or computer, or you can jot notes in a journal if you prefer pen and paper. Then, when you are ready to begin to organize what you have learned, you will have a record of your thoughts and information. Always track the source of the information you gather, whether from your reading or a person you interviewed, so that you can return to that source if you need more information and can credit the source in your paper.

Kinds of Evidence

You will use evidence to demonstrate that the problem is real and worthy of being solved and that your recommended solution is workable. Choose evidence for your proposal that is rooted in facts. In addition, choose evidence that best supports the angle you take on your topic and meets your instructor’s requirements. Cite all evidence you use from a source. Consider the following kinds of evidence and examples of each:

Definition : an explanation of a key word, idea, or concept.

The Personal Data Notification & Protection Act of 2017 defines a security breach as “a compromise of the security, confidentiality, or integrity of, or the loss of, computerized data that results in… (i) the unauthorized acquisition of sensitive personally identifiable information; or (ii) access to sensitive personally identifiable information that is for an unauthorized purpose, or in excess of authorization.”

Example : an illustration of an idea or concept.

Every month, university staff members receive a fake phishing email from the IT department. The goal is to train employees of the university to be critical readers of every email they receive.

Expert opinion : a statement by a professional whose opinion is respected in the field.

In The Sixth Extinction , science writer Elizabeth Kolbert observes that humans are making the choice about “which evolutionary pathways will remain and open and which will be forever closed” (268).

Fact : information that is true and can be proven correct or accurate. Statements of fact are built on evidence and data.

In March and April of 2020, 43 states in the United States issued orders directing residents to stay home except for essential activities.

Interview : a person-to-person, phone, or remote conversation that involves an interviewer posing questions to another person or group of people.

During an interview, I asked about parents’ decisions to vaccinate their children. One pediatrician said, “The majority of parents see the benefits of immunizations for their children and for public health. For those who don’t, I talk to them and try to understand why they feel the way they do.”

Quotation : the exact words of an author or speaker.

According to the Federal Aviation Administration, SpaceX was required to conduct a “comprehensive review of the company’s safety culture, operational decision-making, and process discipline,” in addition to investigating the crash of its prototype spacecraft (Chang).

Statistics : numerical fact or item of data.

According to the Environmental Protection Agency, more than 40 million tons of food waste were generated in 2017, comprising 15.2% of all trash sent to landfills (DeSilver).

Survey : a structured interview in which respondents are all asked the same questions and their answers are tabulated and interpreted. Surveys reveal attitudes, beliefs, or habits of the general public or segments of the population.

In a survey of adults conducted in July 2020, 64 percent of respondents said that social media have a mostly negative effect on American society (Auxier).

  • Visuals and other media : graphs, figures, tables, photographs, diagrams, charts, maps, videos, audio recordings, etc.

Thesis and Organization

Drafting a thesis.

When you have a solid grasp of the problem and solution, try drafting a thesis . A thesis is the main idea that you will convey in your proposal and to which all the paragraphs in the paper should relate. In a proposal, you will likely express this main idea in a thesis statement of one or two sentences toward the end of the introduction.

For example, in the thesis statement Shawn Krukowski wrote for his proposal on climate change, he identifies the problem and previews the solutions he presents:

student sample text What is needed to slow climate change is unified action in two key areas—mitigation and adaptation—spurred by government leadership in the United States and a global commitment to addressing the problem immediately. end student sample text

Here is another example that identifies a problem and multiple solutions:

student sample text The number of women employed in the IT field is decreasing every year, a trend that can be changed with a multifaceted approach that includes initiatives in middle schools, high schools, and colleges; active recruitment; mentoring programs; and flexible work arrangements. end student sample text

After you draft a thesis statement, ask these questions and revise it as needed:

  • Is it engaging? A thesis for a proposal should pique readers’ interest in the problem and possible solutions.
  • Is it precise and specific? If you are interested in curbing the spread of invasive plant species, for example, your thesis should indicate which environment the plant or plants are invading and that you are proposing ways to stop the spread.

Organizing Your Ideas

A proposal has a recognizable shape, starting with an introduction, followed by discussions of the problem, possible solutions, potential objections to the solutions, and a conclusion with a recommendation. A graphic organizer like Table 6.5 can help you organize your ideas and evidence.

Drafting a Proposal

With a tentative thesis, an organization plan, and evidence, you are ready to begin drafting your proposal. For this assignment, you will discuss a problem, present possible solutions, address objections to the solutions, and conclude with a recommendation.

You may choose to write the introduction first, last, or midway through the drafting process. Whenever you choose to write it, use it to draw readers in. Make the proposal topic clear, and be concise. End the introduction with your thesis statement.

Opening a proposal with an overview of your topic is a reliable strategy, as shown in the following student-written example on women working in IT. The thesis statement, which appeared earlier in this section, is underlined:

student sample text People who work in the information technology (IT) field often start their careers fixing computers and other electronic devices for others. Through experience and education, an IT worker’s career path can branch out to specialize in everything from programming new software to setting up and maintaining networks. The IT field is growing because of the constant development of technology, and the demand for employees also is growing. underline Yet the number of women employed in the IT field is decreasing every year, a trend that can be changed with a multifaceted approach that includes initiatives in middle schools, high schools, and colleges; active recruitment; mentoring programs; and flexible work arrangements end underline . end student sample text

Body Paragraphs: Problem, Solutions, Objections

The body paragraphs of your proposal should present the problem, the solution or solutions, and potential objections to the proposed solution(s). As you write these paragraphs, consider using the point , evidence , and analysis pattern:

  • The point is the central idea of the paragraph, usually given in a topic sentence stated in your own words at or toward beginning of the paragraph.
  • With the evidence you provide, you develop the paragraph and support the point given in the topic sentence. Include details, examples, quotations, paraphrases, and summaries from sources. In your sentences and paragraphs, synthesize the evidence you give by showing the connections between sources. See Position Argument: Practicing the Art of Rhetoric and Argumentative Research: Enhancing the Art of Rhetoric with Evidence for more information on quoting, summarizing, paraphrasing, and synthesizing.
  • The analysis comes at the end of the paragraph. In your own words, draw a conclusion about the evidence you have provided and relate it to the topic sentence.

The paragraphs that follow show the point-evidence-analysis pattern in practice.

Body Paragraphs: Problem

Follow the introduction with a discussion of the problem. Using paragraph structure, define the problem and discuss it, drawing on evidence from your sources. This paragraph (or paragraphs) should answer these questions: What is the problem? Why is this a problem? The following example, from the proposal on women working in IT, answers the first question:

student sample text The information technology (IT) field is continuously expanding, with many more positions available than workers to fill them. In fact, the pool of IT professionals was so small that in 2001, Congress raised the visa limit in an effort to fill the gap with employees from overseas (Varma, 2002). And yet the number of women represented in the occupation is decreasing. From 1990 to 2020, the percentage of women in IT declined from 31 percent to 25 percent, even though women make up 47 percent of all employed adults in the United States. According to White (2021), only 19 percent of women pursue a computer science major in college, compared to 27 percent in 1997. Of those women who graduated with a computer science degree, 38 percent are working in the field compared to 56 percent of men, a statistic that indicates women are not staying in the field. Although gender diversity supposedly is valued in the workplace, the underrepresentation of women in IT is clearly a problem. end student sample text

The writer then goes on to answer the second question: Why is this a problem? The writer discusses stereotypes, lack of encouragement and role models, workplace culture, pay, and prospects for advancement (not shown here).

Body Paragraphs: Solutions

After presenting and explaining the problem, use specific information from the sources you consulted to present the solution or solutions you have discovered through your research. If you are proposing more than one solution, present them one at a time, using headings as appropriate.

The solutions section will likely be the longest part of your proposal. Below are two paragraphs from the proposal about women working in IT. Note how the first paragraph introduces the solutions and how the second paragraph uses evidence to develop the first proposed solution. Also note the informative boldface headings.

student sample text The following suggestions are ways to encourage women to enter IT and build their careers, with the eventual goal of achieving gender balance in the field. The solutions discussed include encouraging interest in computer technology among girls in middle school and high school, actively recruiting college-age women to study IT, and within the field, mentoring women and expanding workplace flexibility to improve retention. end student sample text

student sample text The National Center for Women & Information Technology (NCWIT) is an organization that encourages girls in middle school and high school to explore their interest in IT. One program, the NCWIT’s Aspirations in Computing, supports women in high school by showing them that they can succeed in technology and introducing them to other students with similar interests. The same program matches middle-school girls with female high-school and college students and awards scholarships for computing and programming competitions. In addition, internships and IT courses in middle school and high school provide opportunities to learn what a career in IT entails, with or without a degree in IT. Opportunities like these give girls and women support and a sense of belonging. end student sample text

The paragraphs that follow (not shown here) continue the discussion of the possible solutions.

Body Paragraphs: Objections

Depending on the problem and solution, consider the objections readers may raise, and explain why your proposal is necessary and worthwhile. For example, the proposal on women in IT does not discuss objections because few people would object to the writer’s proposal. Shawn Krukowski, however, in his proposal on climate change, includes a section on objections to taking action. He focuses the discussion on people who deny that climate change is a problem. Would you do the same? Consider whether this section of Shawn’s proposal might have been stronger had he addressed objections to the solutions he proposed—mitigation and adaptation—instead of objections to the problem.

student sample text Despite scientific evidence, some people and groups deny that climate change is real or, if they admit it exists, insist it is not a valid concern. Those who think climate change is not a problem point to Earth’s millennia-long history of changing climate as evidence that life has always persisted. Most of the change, however, predates human civilization, which has benefited from thousands of years of stable climate. The rapid change since the Industrial Revolution is unprecedented in human history. end student sample text

student sample text Those who deny climate change or its dangers seek primarily to relax or remove pollution standards and regulations in order to protect, or maximize profit from, their industries. To date, their lobbying has been successful. For example, the world’s fossil-fuel industry received $5.3 trillion in 2015 alone, while the U.S. wind-energy industry received $12.3 billion in subsidies between 2000 and 2020 (Green America, 2020). end student sample text

Conclusion and Recommendation

The conclusion and recommendation section of your proposal is the part in which you interpret your findings and make a recommendation or give a call to action. At this point, focus on the solution that will best solve the problem, suggesting or summarizing specific actions.

Below is the recommendation section from the proposal about women in IT. In the full conclusion (not shown here), the writer summarizes the main points of the proposal. In the recommendation paragraph that follows, the writer calls for specific actions:

student sample text Many researchers have studied why few women choose IT as a career and why some decide to leave the field. Although the numbers cannot be improved immediately, the following changes in school and the workplace could recruit and retain more women in IT: end student sample text

  • Include technology education courses and formal IT programs in middle- and high-school curricula to give girls and young women opportunities to develop an interest at an early age.
  • Develop internship and mentor programs in high schools and colleges to combat stereotyping and encourage women to enter the field.
  • Develop and encourage workplace mentor programs, flexible work options, and open communication for professional growth and retention.

student sample text With time and effort, these actions may result in more women seeing themselves in long-term IT careers. end student sample text

References or Works Cited Page

Including any data you gathered through primary research, such as a survey you created and administered, interviews you conducted, or observational notes you took, you must cite the sources you consulted. These sources appear in the text of your proposal and in a bibliography at the end. The paragraphs in the previous section, including Shawn Krukowski’s proposal, use APA documentation style. For more on documenting sources, see Index and Guide to Documentation , MLA Documentation and Format , and APA Documentation and Format .

Abstract or Executive Summary

An abstract (or executive summary) summarizes your proposal. The purpose is to present information briefly and economically so that readers can decide whether they want to read further. Include your main points, but not the evidence.

Although an abstract or executive summary comes first in a proposal, it is advisable to write it after you have completed your proposal and are certain of your main points. The example below is the abstract from the proposal about women in IT.

student sample text The purpose of this proposal is to raise awareness of the small number of women working in the information technology (IT) field, to examine the factors that contribute to discouraging women from entering IT, and to propose ways to draw women into the field and retain them. Although the IT field is growing, the number of women employed within it remains low. Women may be reluctant to pursue a career in IT because of stereotypes, few role models, and lack of encouragement. Women who have already established a career in IT report leaving the field for these reasons, as well as family responsibilities and lack of advancement. There are several potential ways to raise the number of women in IT. Encouraging interest in computer technology among girls in middle school and high school, recruiting college-age women to study IT, mentoring young professional women, and improving workplace flexibility will, over time, break down stereotypes and increase the number of women in the IT field. end student sample text

Peer Review: Getting Feedback from Readers

With a complete draft in hand, you may engage in peer review with your classmates, giving feedback to each other about the strengths and weaknesses of your drafts. For peer review within a class, your instructor may provide a list of questions or a form for you to complete as you work together.

Conferencing in Writing Groups

Other people can provide feedback on your writing beside your classmates. If you have an on-campus writing center, it is well worth your time to make an online or in-person appointment with a tutor at any point in your writing process. You will get valuable comments and improve your ability to review your own writing.

Another way to get fresh eyes on your writing is to ask a friend or family member to read your draft. To get useful feedback, provide a list of questions or a form such as the one shown in Table 6.6 for them to complete as they read.

Revising Your Proposal

A strong college paper is rarely written in a single draft, so build in time to revise your work. Take time with the comments you receive from your readers, and read your own work with a critical eye.

Responding to Reviewers’ Feedback

When you receive feedback from readers—whether from your instructor, your classmates, a writing tutor, or someone else—read each comment carefully to understand what the reader is communicating. Do your best not to become defensive, and be open to suggestions for improvement. Remind yourself that your readers are trying to help. As someone who hasn’t thought about your proposal as much as you have, a new reader can often see strengths and weaknesses that you cannot. Analyze each response, and decide whether acting on a suggestion will make your writing better. Remember that you remain the author, and you make the final call on your writing.

As you read, keep track of the comments your readers make. Pay special attention to strengths and weaknesses that more than one reader identifies. Use that information to improve later assignments as well as your proposal.

Revising on Your Own

The following revising strategies can help you read your draft critically and carefully:

  • Read your draft aloud. Read the entire text from the beginning slowly and carefully, marking spots that need revision. Reading in this way allows you to see areas that need clarification, explanation, or development that you may have missed when you wrote the first draft. You can also have someone read your draft aloud to you.
  • Make a paragraph outline. The most common unit of thought in writing is the paragraph, a group of sentences set off from other groups because they focus on a single idea. Writing a paragraph outline creates a map of your whole paper that can help you determine whether the organization is effective or needs changing. Number each paragraph and write a phrase describing its topic or focus. Check that each paragraph has a topic sentence that states the main idea of the paragraph.
  • Test your evidence. Check whether each piece of evidence is factual and supports the main idea of the paragraph. Check that each piece of evidence is introduced, woven into your sentences, and cited.
  • Listen for your voice. In most college papers, your language should sound like a real person. If your instructor requires a formal style for the assignment, the language should be objective and in third-person point of view .
  • Let go if you need to. View change as good. Learn to let go of words, sentences, paragraphs, and maybe even your entire first draft. Sometimes the best way to revise is to start fresh. The knowledge you have built in writing a first draft will serve you well if you need to start over.
  • Create a new file for each revision. Each time you revise a draft, save the new version with a new file name so that you don’t lose your previous work. That way, you can return to an earlier version of your draft if you are not happy with the revision.
  • Edit and proofread. When you are satisfied with the overall shape of your paper, reread it once again to check for sentence-level errors in grammar, punctuation, spelling, and source citations.

Taking It Public: Publishing or Presenting Your Proposal

Publishing is a final step in the writing process. You may want to consider publishing your full proposal in your campus newspaper (or rewriting it as a letter to the editor) if your topic is related to your school. Or you may want to present it to an organization or committee on campus that can help you make your solution a reality. If your topic is related to the community in which you live, consider submitting your proposal to the local newspaper or presenting it at a city council meeting. (Note that if you decide to present your proposal orally, you’ll need to figure out in advance the procedure for speaking or getting on a meeting agenda.) If your topic is more general and involves substantial research, consider submitting your proposal to one of these journals that publish undergraduate research work in all fields:

  • American Journal of Undergraduate Research
  • Midwest Journal of Undergraduate Research
  • PURSUE Undergraduate Research Journal

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Planning and Writing a Grant Proposal: The Basics

Grant Proposal Writing is Exciting, Imaginative Work

Download this Handout PDF

Overview Additional Resources about Grants and Grant Writing Considering the Audience, Purpose, and Expectations of a Grant Proposal Common Elements of Grant Proposals General Tips Successful Sample Proposals

So, you want to write a grant proposal? This is exciting! This means that you have valuable research to do or a particular nonprofit to build or a community resource you’re passionate about developing. You have a distinct vision for how something could be improved or advanced, and you’re ready to ask for funding or other support to help this vision become a reality.

why is proposal writing important to many organization essay

As you reach toward this unrealized vision by developing a grant proposal, you should think about successful grant writing as an act of imagination. Professor Kate Vieira, a Curriculum and Instruction professor at UW-Madison with considerable grant writing experience, describes grant proposal writing as a creative process akin to fiction writing—these are works of imagination. Professor Vieira recommends approaching the task of writing a grant proposal with an attitude of wonder and excitement as you strive to turn your ideas into something real. You have a great idea, and you think that you’re the best person to achieve a specific goal. Now you just need to convince others to get excited about this vision as well.

On this page, we offer some ways of thinking about grant proposals and advice about the process of planning and writing a proposal. We consider grant proposals; overall purposes, audiences, and expectations in order to make this information applicable across a range of contexts. However, this general approach has important limits . First, you will need to get more tailored advice about grant writing within your specific discipline or sphere. Second, you’ll need to follow very carefully the exact instructions about proposals from the granting agencies to which you are applying.

Talk with professors, mentors, previous grant recipients, the funding agency/group you are applying to, and trusted advisers in your field to learn more about what successful grant proposals look like in your situation and to get feedback on your plan and on your drafting process.

Before you start writing your grant proposal, you’ll want to make sure that you:

  • develop a specific, meaningful, actionable plan for what you want to do and why you want to do it;
  • consider how your plan will achieve positive results;
  • locate a granting organization or source that funds projects like the one you have in mind;
  • research that organization to make sure that its mission aligns with your plan;
  • review the organization’s proposal guidelines; and
  • examine sample proposals from your department, peers, and/or the organization.

When you’ve done all of this, you’re ready to start drafting your proposal!

Additional Resources about Grants and Grant Writing

For students, faculty, or staff at UW–Madison, a great place to learn more about grants, grant proposal writing, and granting institutions is the Grants Information Collection at UW–Madison’s Memorial Library. Check out their website and our review of some of their materials as well as links to other useful grant resources here.

Considering the Audience, Purpose, and Expectations of a Grant Proposal

A grant proposal is a very clear, direct document written to a particular organization or funding agency with the purpose of persuading the reviewers to provide you with support because: (1) you have an important and fully considered plan to advance a valuable cause, and (2) you are responsible and capable of realizing that plan.

As you begin planning and drafting your grant proposal, ask yourself:

  • Who is your audience? Think about the people from the agency offering this grant who will read this proposal. What are the agency’s mission and goals? What are its values? How is what you want to do aligned with what this agency is all about? How much do these readers know about what you are interested in? Let your answers to these questions inform how you present your plan, what vocabulary you use, how much background you provide, and how you frame your goals. In considering your audience, you should think about the kind of information these readers will find to be the most persuasive. Is it numbers? If so, make sure that you provide and explain your data. Is it testimonials? Recommendations from other collaborators? Historical precedent? Think closely about how you construct your argument in relationship to your readers.
  • What are the particular expectations for this grant? Pay attention to everything the granting organization requires of you. Your proposal should adhere exactly to these requirements. If you receive any advice that contradicts the expectations of your particular situation ( including from this website ), ignore it! Study representative samples of successful proposals in your field or proposals that have received the particular grant you are applying for.
  • How do you establish your credibility? Make sure that you present yourself as capable, knowledgeable, and forward thinking. Establish your credibility through the thoroughness of your plan, the intentional way that you present its importance and value, and the knowledge you have of what has already been learned or studied. Appropriately reference any past accomplishments that verify your ability to succeed and your commitment to this project. Outline any partnerships you have built with complementary organizations and individuals.
  • How can you clearly and logically present your plan? Make sure that your organization is logical. Divide your proposal into predictable sections and label them with clear headings. Follow exactly the headings and content requirements established by the granting agency’s call for proposals.Grant proposals are direct and to–the–point. This isn’t a good place for you to embroider your prose with flowery metaphors or weave in subtle literary allusions. Your language should be uncluttered and concise. Match the concepts and language your readers use and are familiar with. Your readers shouldn’t have to work hard to understand what you are communicating. For information about writing clear sentences, see this section of our writer’s handbook. However, use a vivid image, compelling anecdote, or memorable phrase if it conveys the urgency or importance of what you are proposing to do.

Common Elements of Grant Proposals

General tips, pay attention to the agency’s key interests..

As mentioned earlier, if there are keywords in the call for proposals—or in the funding organization’s mission or goal—be sure to use some of those terms throughout your proposal. But don’t be too heavy–handed. You want to help your readers understand the connections that exist between your project and their purpose without belaboring these connections.

Organize ideas through numbered lists.

Some grant writers use numbered lists to organize their ideas within their proposal. They set up these lists with phrases like, “This project’s three main goals are . . . ” or, “This plan will involve four stages . . . ” Using numbers in this way may not be eloquent, but it can an efficient way to present your information in a clear and skimmable manner.

Write carefully customized proposals.

Because grant funding is so competitive, you will likely be applying for several different grants from multiple funding agencies. But if you do this, make sure that you carefully design each proposal to respond to the different interests, expectations, and guidelines of each source. While you might scavenge parts of one proposal for another, never use the exact same proposal twice . Additionally when you apply to more than one source at the same time, be sure to think strategically about the kind of support you are asking from which organization. Do your research to find out, for example, which source is more likely to support a request for materials and which is more interested in covering the cost of personnel.

Go after grants of all sizes.

Pay attention to small grant opportunities as well as big grant opportunities. In fact, sometimes securing a smaller grant can make your appeal for a larger grant more attractive. Showing that one or two stakeholders have already supported your project can bolster your credibility.

Don’t give up! Keep on writing!

Writing a grant proposal is hard work. It requires you to closely analyze your vision and consider critically how your solution will effectively respond to a gap, problem, or deficiency. And often, even for seasoned grant writers, this process ends with rejection. But while grant writers don’t receive many of the grants they apply to, they find the process of carefully delineating and justifying their objectives and methods to be productive. Writing closely about your project helps you think about and assess it regardless of what the grant committee decides. And of course, if you do receive a grant, the writing won’t be over. Many grants require progress reports and updates, so be prepared to keep on writing!

Successful Sample Grant Proposals

One of the best ways to learn how to write grant proposals is to analyze successful samples. We’ve annotated and uploaded three very different kinds of successful proposals written by colleagues associated with UW–Madison. We encourage you to carefully read these samples along with the annotations we’ve provided that direct your attention to specific ways each one is doing the work of a strong proposal. But don’t stop with these! Find additional samples on your own of successful proposals like the one you’re writing to help guide and further your understanding of what has worked and been persuasive.

  • Sample Grant Proposal 1 (PDF) Fellowship Proposal for UW–Madison’s Center for the Humanities’ Public Humanities Exchange (HEX)
  • Sample Grant Proposal 2 (PDF) Proposal for a 3–Year National Science Foundation Graduate Research Fellowship
  • Sample Grant Proposal 3 (PDF) Madison Writing Assistance’s grant proposal to the Evjue Foundation

why is proposal writing important to many organization essay

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Organization and Structure

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Welcome to the Purdue OWL

This page is brought to you by the OWL at Purdue University. When printing this page, you must include the entire legal notice.

Copyright ©1995-2018 by The Writing Lab & The OWL at Purdue and Purdue University. All rights reserved. This material may not be published, reproduced, broadcast, rewritten, or redistributed without permission. Use of this site constitutes acceptance of our terms and conditions of fair use.

There is no single organizational pattern that works well for all writing across all disciplines; rather, organization depends on what you’re writing, who you’re writing it for, and where your writing will be read. In order to communicate your ideas, you’ll need to use a logical and consistent organizational structure in all of your writing. We can think about organization at the global level (your entire paper or project) as well as at the local level (a chapter, section, or paragraph). For an American academic situation, this means that at all times, the goal of revising for organization and structure is to consciously design your writing projects to make them easy for readers to understand. In this context, you as the writer are always responsible for the reader's ability to understand your work; in other words, American academic writing is writer-responsible. A good goal is to make your writing accessible and comprehensible to someone who just reads sections of your writing rather than the entire piece. This handout provides strategies for revising your writing to help meet this goal.

Note that this resource focuses on writing for an American academic setting, specifically for graduate students. American academic writing is of course not the only standard for academic writing, and researchers around the globe will have different expectations for organization and structure. The OWL has some more resources about writing for American and international audiences here .

Whole-Essay Structure

While organization varies across and within disciplines, usually based on the genre, publication venue, and other rhetorical considerations of the writing, a great deal of academic writing can be described by the acronym IMRAD (or IMRaD): Introduction, Methods, Results, and Discussion. This structure is common across most of the sciences and is often used in the humanities for empirical research. This structure doesn't serve every purpose (for instance, it may be difficult to follow IMRAD in a proposal for a future study or in more exploratory writing in the humanities), and it is often tweaked or changed to fit a particular situation. Still, its wide use as a base for a great deal of scholarly writing makes it worthwhile to break down here.

  • Introduction : What is the purpose of the study? What were the research questions? What necessary background information should the reader understand to help contextualize the study? (Some disciplines include their literature review section as part of the introduction; some give the literature review its own heading on the same level as the other sections, i.e., ILMRAD.) Some writers use the CARS model to help craft their introductions more effectively.
  • Methods: What methods did the researchers use? How was the study conducted? If the study included participants, who were they, and how were they selected?
  • Results : This section lists the data. What did the researchers find as a result of their experiments (or, if the research is not experimental, what did the researchers learn from the study)? How were the research questions answered?
  • Discussion : This section places the data within the larger conversation of the field. What might the results mean? Do these results agree or disagree with other literature cited? What should researchers do in the future?

Depending on your discipline, this may be exactly the structure you should use in your writing; or, it may be a base that you can see under the surface of published pieces in your field, which then diverge from the IMRAD structure to meet the expectations of other scholars in the field. However, you should always check to see what's expected of you in a given situation; this might mean talking to the professor for your class, looking at a journal's submission guidelines, reading your field's style manual, examining published examples, or asking a trusted mentor. Every field is a little different.

Outlining & Reverse Outlining

One of the most effective ways to get your ideas organized is to write an outline. A traditional outline comes as the pre-writing or drafting stage of the writing process. As you make your outline, think about all of the concepts, topics, and ideas you will need to include in order to accomplish your goal for the piece of writing. This may also include important citations and key terms. Write down each of these, and then consider what information readers will need to know in order for each point to make sense. Try to arrange your ideas in a way that logically progresses, building from one key idea or point to the next.

Questions for Writing Outlines

  • What are the main points I am trying to make in this piece of writing?
  • What background information will my readers need to understand each point? What will novice readers vs. experienced readers need to know?
  • In what order do I want to present my ideas? Most important to least important, or least important to most important? Chronologically? Most complex to least complex? According to categories? Another order?

Reverse outlining comes at the drafting or revision stage of the writing process. After you have a complete draft of your project (or a section of your project), work alone or with a partner to read your project with the goal of understanding the main points you have made and the relationship of these points to one another. The OWL has another resource about reverse outlining here.

Questions for Writing Reverse Outlines

  • What topics are covered in this piece of writing?
  • In what order are the ideas presented? Is this order logical for both novice and experienced readers?
  • Is adequate background information provided for each point, making it easy to understand how one idea leads to the next?
  • What other points might the author include to further develop the writing project?

Organizing at the sentence and paragraph level

Signposting.

Signposting is the practice of using language specifically designed to help orient readers of your text. We call it signposting because this practice is like leaving road signs for a driver — it tells your reader where to go and what to expect up ahead. Signposting includes the use of transitional words and phrasing, and they may be explicit or more subtle. For example, an explicit signpost might say:

This section will cover Topic A­­ and Topic B­­­­­.

A more subtle signpost might look like this:

It's important to consider the impact of Topic A­­ and Topic B­­­­­.

The style of signpost you use will depend on the genre of your paper, the discipline in which you are writing, and your or your readers’ personal preferences. Regardless of the style of signpost you select, it’s important to include signposts regularly. They occur most frequently at the beginnings and endings of sections of your paper. It is often helpful to include signposts at mid-points in your project in order to remind readers of where you are in your argument.

Questions for Identifying and Evaluating Signposts

  • How and where does the author include a phrase, sentence, or short group of sentences that explains the purpose and contents of the paper?
  • How does each section of the paper provide a brief summary of what was covered earlier in the paper?
  • How does each section of the paper explain what will be covered in that section?
  • How does the author use transitional words and phrases to guide readers through ideas (e.g. however, in addition, similarly, nevertheless, another, while, because, first, second, next, then etc.)?

WORKS CONSULTED

Clark, I. (2006). Writing the successful thesis and dissertation: Entering the conversation . Prentice Hall Press.

Davis, M., Davis, K. J., & Dunagan, M. (2012). Scientific papers and presentations . Academic press.

  • Project planning |
  • 6 steps for writing a persuasive projec ...

6 steps for writing a persuasive project proposal

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A project proposal is a written document outlining everything stakeholders should know about a project, including the timeline, budget, objectives, and goals. Your project proposal should summarize your project details and sell your idea so stakeholders buy in to the initiative. In this guide, we’ll teach you how to write a project proposal so you can win approval and succeed at work.

All projects have creation stories, but they don’t start with someone declaring, “Let there be resources!” To move forward with a project, teams must submit a proposal to decision-makers within their organization or to external stakeholders. 

What is a project proposal?

A project proposal is a written document outlining everything stakeholders should know about a project, including the timeline, budget, objectives , and goals. Your project proposal should summarize your project details and sell your idea so stakeholders feel inclined to get involved in the initiative.

[inline illustration] What is a project proposal? (infographic)

The goal of your project proposal is to:

Secure external funding

Allocate company resources to your project

Gain stakeholder buy-in

Build momentum and excitement

Project proposals vs. project charters vs. business cases

Project proposals and project charters serve different purposes in the project creation process, and it’s important to understand the difference between the two. While a project proposal takes place in the initiation phase of the project, the project charter takes place in the planning phase. 

As mentioned above, a project proposal is a persuasive document meant to convince stakeholders why the project should be carried out. A project charter is a reference document that defines project objectives, and it can’t be created until the project proposal is approved.

People also confuse the business case with the project proposal, but the business case also comes after the proposal. Once the project is approved through a proposal, a business case may be used to secure additional funding for the project.

Types of project proposals

There are six types of proposals you may encounter as a project manager, and understanding the different formats can be useful as you write yours. Each type has a different goal.

[inline illustration] Types of project proposals (infographic)

Solicited: You’ll send solicited proposals in response to a Request for Proposal (RFP). An RFP announces a project in detail and asks for bids from qualified teams. Because you’re competing against other companies for this type of proposal, you must do thorough research and write persuasively.

Unsolicited: You’ll send unsolicited proposals without an RFP, meaning no one asked for your proposal. In this case, you won’t be up against other companies or teams, but you’ll still need to be persuasive because you have no knowledge of whether the stakeholder you’re pitching to needs you.

Informal: You may have a client send you an informal request for a project proposal, in which case you can respond with your project pitch. Because this isn’t an official RFP, the rules are less concrete.

Renewal: You’ll send renewals to existing clients in hopes that they’ll extend their services with your organization. In this type of project proposal, the goal is to emphasize past results your team has produced for the client and persuade them you can produce future results.

Continuation: You’ll send continuations as a reminder to a stakeholder letting them know the project is beginning. In this project proposal, you’ll simply provide information about the project instead of persuading the stakeholder.

Supplemental: Similar to a continuation proposal, you’ll send a supplemental proposal to a stakeholder already involved in your project. In this type of proposal, you’re letting the stakeholder know the project is beginning, while also asking for additional resources. You should persuade the stakeholder to contribute more to the project in this proposal.

The tone of voice and content of your project proposal will differ based on the type of proposal you’re sending. When you know your project goals, you can write your proposal accordingly.

How to write a project proposal

These step-by-step instructions apply to most project proposals, regardless of type. You’ll need to customize your proposal for the intended audience, but this project proposal outline can serve as a reference to ensure you’re including the key components in your document. 

[inline illustration] How to write a project proposal (infographic)

1. Write an executive summary

The executive summary serves as the introduction to your project proposal. Similar to a report abstract or an essay introduction, this section should summarize what’s coming and persuade the stakeholder to continue reading. Depending on the complexity of your project, your executive summary may be one paragraph or a few paragraphs. 

Your executive summary should include:

The problem your project plans to solve

The solution your project provides for that problem

The impact your project will have 

You should only address these items briefly in your executive summary because you’ll discuss these topics in more detail later in your proposal. 

2. Explain the project background

In this section, you’ll go into the background of the project. Use references and statistics to convince your reader that the problem you’re addressing is worthwhile.

Some questions to include are:

What is the problem your project addresses?

What is already known about this problem?

Who has addressed this problem before/what research is there?

Why is past research insufficient at addressing this problem?

You can also use this section to explain how the problem you hope to solve directly relates to your organization. 

3. Present a solution

You just presented a problem in the project background section, so the next logical step in proposal writing is to present a solution. This section is your opportunity to outline your project approach in greater detail. 

Some items to include are:

Your vision statement for the project

Your project schedule , including important milestones

Project team roles and responsibilities  

A risk register showing how you’ll mitigate risk

The project deliverables

Reporting tools you’ll use throughout the project

You may not have all these items in your proposal format, but you can decide what to include based on the project scope . This section will likely be the longest and most detailed section of your proposal, as you’ll discuss everything involved in achieving your proposed solution. 

4. Define project deliverables and goals

Defining your project deliverables is a crucial step in writing your project proposal. Stakeholders want to know what you’re going to produce at the end of your project, whether that’s a product, a program, an upgrade in technology, or something else. As the stakeholder reads through your vision, this will be the section where they say, “Aha, this is what they’ll use my resources for.”

When defining your deliverables, you should include:

The end product or final objective of your project 

A project timeline for when deliverables will be ready

SMART goals that align with the deliverables you’re producing

While it’s important to show the problem and solution to your project, it’s often easier for stakeholders to visualize the project when you can define the deliverables.

5. List what resources you need

Now that you’ve outlined your problem, approach, solution, and deliverables, you can go into detail about what resources you need to accomplish your initiative.

In this section, you’ll include:

Project budget : The project budget involves everything from the supplies you’ll need to create a product to ad pricing and team salaries. You should include any budget items you need to deliver the project here.

Breakdown of costs: This section should include research on why you need specific resources for your project; that way, stakeholders can understand what their buy-in is being used for. This breakdown can also help you mitigate unexpected costs.

Resource allocation plan : You should include an overview of your resource allocation plan outlining where you plan to use the specific resources you need. For example, if you determine you need $50,000 to complete the project, do you plan to allocate this money to salaries, technology, materials, etc.

Hopefully, by this point in the proposal, you’ve convinced the stakeholders to get on board with your proposed project, which is why saving the required resources for the end of the document is a smart strategic move.

6. State your conclusion

Finally, wrap up your project proposal with a persuasive and confident conclusion. Like the executive summary, the conclusion should briefly summarize the problem your project addresses and your solution for solving that problem. You can emphasize the impact of your project in the conclusion but keep this section relevant, just like you would in a traditional essay. 

Tips for writing an effective project proposal

Following the steps listed above will ensure your project proposal has all the right elements. But if you want to impress your readers and win their approval, your writing must shine. In addition to the above, a project proposal includes:

Know your audience

As you write your proposal, keep your audience (i.e. the stakeholders) in mind at all times. Remember that the goal of the proposal is to win your audience over, not just to present your project details. For example, if you’re creating a new editing tool for a children’s publishing house, can you determine whether your stakeholders are parents and appeal to their emotional side when persuading them to buy in to your product?

Be persuasive

Persuasion is important in a project proposal because you’re hoping your audience will read your proposal and do something for you in return. If your reader isn’t intrigued by your project, they won’t feel inclined to help you. If you describe your editing tool but don’t mention the many features it will offer, how it will benefit clients, and its positive impact in the industry, your audience will wonder, “Why should I care about this project?” 

Keep it simple

While you should go into detail on your problem, approach, and solution, you shouldn’t make your project proposal overly complex. This means you can discuss the project plan for your proposed editing tool without discussing what codes the engineers will use to make each feature work. 

Do your research

A successful project proposal includes thorough research. Be prepared to back up your problem—and solution—with reputable sources, case studies, statistics, or charts so you don’t leave your audience with questions. When writing your proposal, put yourself in the reader’s shoes and ask:

Why is this a problem?

How is this a solution to the problem?

Has anyone addressed this problem before?

What are the project costs?

If you can answer these questions, then you’ve likely done enough research to support your proposed initiative.

Use project management tools to strengthen your project proposal

Good project proposals require team collaboration . With the right management tools, your team can communicate, share information, and work together on one shared document. 

When you store all your project information in one place, it’s easy to access that data when you need it. Project proposals stem from well-organized and properly planned projects, which is why project management software is a key resource to effectively write a project proposal. Ready to get started? Try Asana .

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  • How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

Structure of a research proposal

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

  • Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

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Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

  • Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
  • Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

  • The proposed title of your project
  • Your supervisor’s name
  • Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

  • Introduce your topic
  • Give necessary background and context
  • Outline your  problem statement  and research questions

To guide your introduction , include information about:

  • Who could have an interest in the topic (e.g., scientists, policymakers)
  • How much is already known about the topic
  • What is missing from this current knowledge
  • What new insights your research will contribute
  • Why you believe this research is worth doing

As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

  • Comparing and contrasting the main theories, methods, and debates
  • Examining the strengths and weaknesses of different approaches
  • Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

  • Improving best practices
  • Informing policymaking decisions
  • Strengthening a theory or model
  • Challenging popular or scientific beliefs
  • Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

  • Cost : exactly how much money do you need?
  • Justification : why is this cost necessary to complete the research?
  • Source : how did you calculate the amount?

To determine your budget, think about:

  • Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
  • Materials : do you need access to any tools or technologies?
  • Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

  • Sampling methods
  • Simple random sampling
  • Stratified sampling
  • Cluster sampling
  • Likert scales
  • Reproducibility

 Statistics

  • Null hypothesis
  • Statistical power
  • Probability distribution
  • Effect size
  • Poisson distribution

Research bias

  • Optimism bias
  • Cognitive bias
  • Implicit bias
  • Hawthorne effect
  • Anchoring bias
  • Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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What is a Project Proposal and Why is it Important?

What is a Project Proposal and Why is it Important?

Updated jun 27, 2023.

Understanding what a project proposal is, why it’s important to your business and your clients, and how to approach a project proposal successfully can help you more effectively write and deliver a project proposal .

What is a Project Proposal?

A project proposal is a document that describes a proposed project and its purpose, outcomes, and the steps that will be taken to complete the project. Not to be confused with a project contract, which is the formal agreement between two parties to complete a project, a project proposal’s purpose is to communicate how a company, team, or individual plan to approach a project.

While the actual elements of a project proposal differ depending on the project itself, there are several key elements of a project proposal, including:

  • Project Background: What problems, challenges, or opportunities exist that create a need for this project?
  • Objectives: What are the intended outcomes of this project?
  • Project Scope: What are the steps or stages of the project? What elements are included in this project? How will the objectives be reached through this project?

Why is a Project Proposal Important?

The purpose of a project proposal is to describe services and outcomes from a potential service provider so decision-makers can compare vendors and pick the best provider for their needs. It should be considered a sales document that persuades the decision-maker or stakeholder that the prospective provider has the skills and expertise needed to complete the project to their satisfaction. It should also set expectations, detail budget and timeline, as well as set expectations for what delivery would look like.

  • Improved Vendor Comparison One of the most important purposes of a project proposal is to allow decision-makers to more objectively compare vendors. With a project proposal, decision-makers can compare prices, processes, and projected outcomes. If there are price differentiations, the decision-maker can also see what aspects of service may differ to create the difference in price. This detailed information helps decision-makers make more informed and objective vendor decisions.
  • Project Understanding A project proposal outlines the purpose and scope of a project. This is helpful before a project takes place since it ensures both parties agree about what the project itself will include. It states to the decision-maker or stakeholder that the service provider understands the scope of the project. This helps establish trust between the parties to facilitate a transactional agreement.
  • Establish Credibility A project proposal should be seen as a sales tool that helps establish credibility. It should communicate to the decision-maker or stakeholder that the service provider is capable of completing the project and fulfilling expectations. This is done by detailing how the project will be completed. The project proposal may also include potential risks or complications and how the service provider would overcome those challenges.
  • Propose an Estimated Timeline & Budget A project proposal also proposes a timeline and budget for the project. While this document is not a formal contract, it provides stakeholders enough information about budget, timeline, and outcomes to determine whether or not to move forward with a project and, if so, to make an informed contractor or vendor decision.
  • Set Expectations In addition, a project proposal also sets expectations for the client relationship. This includes having a mutual understanding of deliverables, timelines, and budget. While the project proposal is not a contractual agreement, it does set a preliminary agreement that the details in the project proposal will be put into the contract if the project moves forward.
  • Inform Project Planning Finally, a project proposal also helps to inform project planning. Once the project is approved, this document will be used to finalize timelines and budget for the contract as well as to complete resource scheduling.

Do you want to learn more?

The right project management solution can make writing professional, effective project proposals easier than ever. It also seamlessly bridges estimating jobs and scheduling resources. Check out our step-by-step guide for writing a winning project proposal here.

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Ultimate guide to writing a proposal essay, carla johnson.

  • June 14, 2023
  • Essay Topics and Ideas , How to Guides

If you’re a student, it’s likely that you’ve been asked to write a proposal essay at some point. A proposal essay is an academic piece of writing that tries to persuade the reader to do something or take a certain point of view. In this article, we’ll show you the best way to write a proposal essay that gets accepted.

What You'll Learn

What is a proposal essay?

A proposal essay is a type of academic writing in which the writer suggests an idea or solution to a problem and then backs up that suggestion with evidence. The proposal can take many different shapes, but it usually involves pointing out a problem or issue , suggesting a solution or course of action, and giving evidence to back up that solution or action.

Why are proposal essays important?

Proposal essays are important because they give students a chance to look into tough problems and come up with solutions that could change the world. By writing a proposal essay, students learn how to find and analyze information, think critically , and explain their ideas clearly. These skills are useful not only in school, but also in a lot of professional settings.

Thesis statement

In this article , we’ll provide you with a step-by-step guide to writing a proposal essay that will help you win over your audience and get your proposal accepted. We’ll cover everything from choosing a topic to formatting your essay , so you can be sure that you’re presenting your ideas in the most persuasive and effective way possible.

Choosing a Topic

Before you can start writing your proposal essay, you need to choose a topic. There are several factors to consider when choosing a topic, including your personal interests, the scope of the project, and the needs of your audience. Here are some tips to help you choose a great proposal essay topic:

Factors to Consider When Choosing a Topic

1. Your Interests: Choose a topic that you are passionate about or interested in. This will make the research and writing process more enjoyable and engaging.

2. Relevance: Choose a topic that is relevant to your audience or community. This will make your proposal more compelling and increase the likelihood of it being accepted.

3. Feasibility: Choose a topic that is feasible within the scope of your project . Make sure you have access to the resources and information needed to effectively research and support your proposal.

Brainstorming Techniques

Once you have considered these factors, it’s time to start brainstorming potential topics. Here are some techniques to help you generate ideas:

1. Mind Mapping: Create a visual map of your ideas, starting with a central topic and branching out into related subtopics.

2. Freewriting: Set a timer for 10-15 minutes and write down everything that comes to mind about a particular topic. Don’t worry about grammar or structure – just let your ideas flow.

3. Listing: Make a list of potential topics and then narrow it down based on the factors mentioned above.

Examples of Proposal Essay Topics

Here are some examples of proposal essay topics to help inspire your brainstorming:

1. Should college athletes be paid?

2. How can we reduce plastic waste in our community?

3. Should schools require students to wear uniforms?

4. How can we improve mental health resources for college students?

5. Should the minimum wage be increased?

6. How can we reduce the gender pay gap ?

7. Should the government provide free healthcare to all citizens?

8. How can we reduce the carbon footprint of our city?

9. Should there be stricter gun control laws?

10. How can we improve public transportation in our city?

Researching Your Topic

Once you have chosen a topic for your proposal essay, it’s time to conduct thorough research . This will involve gathering information from a variety of sources, evaluating their credibility, and organizing your findings in a way that supports your proposal.

Conducting Thorough Research

The first step in researching your topic is to identify credible sources of information. These may include academic journals, books, government reports, and reputable news sources. Use a variety of sources to ensure that you are getting a balanced and well-rounded perspective on your topic.

Evaluating Sources

Not all sources are created equal, so it’s important to evaluate each source for its credibility and relevance to your topic. Consider the following factors when evaluating sources:

1. Authorship: Who wrote the source, and what are their credentials?

2. Currency: How recent isthe information in the source? Is it still relevant?

3. Accuracy: Is the information in the source accurate and supported by evidence?

4. Bias: Does the source have a particular bias or agenda that may affect its credibility?

Taking Notes and Organizing Information

As you conduct your research, it’s important to take detailed notes and organize your information in a way that supports your proposal essay. Some effective note-taking strategies include:

1. Summarizing: Write a brief summary of key points and information from each source.

2. Quoting: Use direct quotes from sources to support your argument.

3. Paraphrasing: Restate information from sources in your own words, making sure to cite the source.

Once you have taken notes, organize them into an outline or mind map to help you structure your essay and ensure that your proposal is well-supported by evidence.

By following these steps, you can ensure that your proposal essay is well-researched, well-supported, and persuasive. In the next section, we’ll discuss how to effectively outline and structure your essay for maximum impact.

Outlining Your Proposal

Once you’ve chosen a topic and conducted thorough research , it’s time to create an outline for your proposal essay. An outline will help you organize your thoughts and ensure that your proposal is well-structured and easy to follow. Here are some tips for creating an effective proposal essay outline:

Creating a Proposal Essay Outline

1. Introduction: Begin with an attention-grabbing introduction that provides context for your proposal and sets the stage for your argument.

2. Background Information: Provide background information on your topic, including any relevant statistics, research, or historical context.

3. Problem Statement: Clearly state the problem or issue that your proposal addresses.

4. Proposed Solution: Present your proposed solution or course of action, providing evidence to support its effectiveness.

5. Implementation: Discuss how your proposed solution would be implemented and what steps would need to be taken to make it a reality.

6. Conclusion: Summarize your proposal and reiterate its importance, urging your audience to take action.

Tips for Effective Outlining

– Use bullet points or numbered lists to clearly organize your ideas.

– Make sure each section of your outline relates back to your thesis statement .

– Keep your outline concise and to the point.

Example Proposal Essay Outline

Here is an example proposal essay outline for a topic on reducing plastic waste in a community:

I. Introduction

– Attention-grabbing opening sentence

– Background information on plastic waste

– Thesis statement

II. Problem Statement

-Description of the problem of plastic waste in the community

– Statistics on the amount of plastic waste generated in the community

– Impact of plastic waste on the environment and health

III. Proposed Solution

– Proposal to ban single-use plastics in the community

– Alternatives to single-use plastics

– Benefits of reducing plastic waste

IV. Implementation

– Steps to implement the proposed ban on single-use plastics

– Timeline for implementation

– Strategies for community education and outreach

V. Conclusion

– Recap of the problem and proposed solution

– Call to action for community members to support the ban on single-use plastics

V. Writing Your Proposal

Now that you have a solid outline for your proposal essay, it’s time to begin writing. Here are some tips for crafting a strong proposal essay:

Crafting a Strong Introduction

Your introduction should grab the reader’s attention and provide context for your proposal. Here are some tips for crafting a strong introduction:

– Start with a hook, such as a surprising statistic, quote, or anecdote.

– Provide background information on your topic to help the reader understand the context of your proposal.

– Clearly state the problem or issue that your proposal addresses.

Writing the Body of Your Proposal

The body of your proposal essay should provide evidence to support your proposed solution. Here are some tips for writing the body of your proposal:

– Use research and statistics to support your proposal.

– Provide examples and case studies to illustrate the effectiveness of your proposed solution.

– Address Potential counterarguments and provide rebuttals to strengthen your argument.

Tips for Persuasive Writing

To make your proposal essay as persuasive as possible, here are some tips to keep in mind:

– Use strong, clear language that conveys your confidence in your proposal.

– Make sure your argument is logical and well-supported by evidence .

– Use emotional appeals sparingly and only when appropriate.

– Use transitional phrases to connect your ideas and ensure a smooth flow of information.

Avoiding Common Mistakes

Here are some common mistakes to avoid when writing your proposal essay:

– Failing to clearly state the problem or issue you are addressing.

– Presenting a solution that is not feasible or practical .

– Failing to address potential counterarguments or objections to your proposal.

– Overusing emotional appeals or providing insufficient evidence to support your argument.

By following these tips and avoiding common mistakes, you can craft a persuasive and effective proposal essay that will convince your audience to take action.

Refining Your Proposal

Once you’ve written a draft of your proposal essay, it’s important to refine it through careful editing and revision. Here are some tips to help you refine your proposal essay:

Editing and Revising Your Proposal

– Review your essay for grammar, spelling, and punctuation errors.

– Make sure your writing is clear, concise, and easy to understand.

– Check that your proposal is well-supported by evidence and that your arguments are logical.

– Look for areas where you can improve the flow and organization of your essay .

Peer Review and Feedback

It’s also a good idea to get feedback from others to help you refine your proposal essay. Here are some tips for getting feedback:

– Ask a peer or mentor to review your essay and provide feedback on areas that need improvement.

– Consider joining a writing group or seeking feedback from an online community.

– Take the feedback you receive seriously and use it to improve your essay .

Finalizing Your Proposal

Once you’ve made revisions based on feedback and edited your essay for clarity and accuracy, it’s time to finalize your proposal. Here are some final steps to take:

– Review your essay one last time to ensure it is error-free and well-organized.

– Make sure your essay is formatted correctly, with appropriate headings, margins, and font size.

– Create a bibliography or works cited page to provide proper credit to your sources.

Proposal Essay Examples

To help you understand what makes a successful proposal essay,here are some examples of effective proposal essays:

1. “Implementing a School-Wide Recycling Program” – This proposal essay outlines a plan to implement a recycling program in a high school. It provides a clear problem statement, proposed solution, and implementation plan , as well as statistics and research to support the proposal. The essay also addresses potential objections and provides rebuttals.

2. “Increasing Access to Healthy Food in Low-Income Communities” – This proposal essay proposes a solution to the problem of food insecurity in low-income communities. It provides a clear problem statement, proposed solution, and implementation plan, as well as research to support the proposal. The essay also addresses potential objections and provides rebuttals.

3. “Reducing Gun Violence in the United States” – This proposal essay proposes a solution to the problem of gun violence in the United States. It provides a clear problem statement, proposed solution, and implementation plan, as well as statistics and research to support the proposal. The essay also addresses potential objections and provides rebuttals.

Analysis of What Makes These Proposals Effective

These proposal essays are effective because they:

– Clearly state the problem or issue they are addressing.

– Provide a well-supported proposal or solution.

– Address potential objections and provide rebuttals.

– Use research and statistics to support their proposals.

– Provide a clear implementation plan.

– Use clear and persuasive language.

By analyzing successful proposal essays, you can gain insight into what makes a proposal effective and use thoseinsights to improve your own proposal essay. Remember to carefully research your topic , create a clear and well-supported proposal, and address potential objections to make your proposal as persuasive as possible. With these tips and examples in mind, you’ll be well on your way to writing a winning proposal essay.

Frequently Asked Questions

1. what are the elements of a proposal essay.

A proposal essay typically includes an introduction, background information, a problem statement, a proposed solution, an implementation plan, and a conclusion. It should also be well-supported by evidence and address potential objections.

2. How do I choose a topic for a proposal essay?

When choosing a topic for a proposal essay, consider your personal interests, the relevance of the topic to your audience or community, and the feasibility of the proposal within the scope of your project.

3. What is a proposal essay structure?

A proposal essay typically follows a structure that includes an introduction, background information, a problem statement, a proposed solution, an implementation plan, and a conclusion. Each section should be well-supported by evidence.

Writing a winning proposal essay requires careful research, persuasive writing, and effective organization. By choosing a relevant and feasible topic, conducting thorough research, creating a well-supported proposal, and refining your essay through editing and revision, you can create a persuasive and effective proposal essay that inspires action.

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Research Method

Home » How To Write A Proposal – Step By Step Guide [With Template]

How To Write A Proposal – Step By Step Guide [With Template]

Table of Contents

How To Write A Proposal

How To Write A Proposal

Writing a Proposal involves several key steps to effectively communicate your ideas and intentions to a target audience. Here’s a detailed breakdown of each step:

Identify the Purpose and Audience

  • Clearly define the purpose of your proposal: What problem are you addressing, what solution are you proposing, or what goal are you aiming to achieve?
  • Identify your target audience: Who will be reading your proposal? Consider their background, interests, and any specific requirements they may have.

Conduct Research

  • Gather relevant information: Conduct thorough research to support your proposal. This may involve studying existing literature, analyzing data, or conducting surveys/interviews to gather necessary facts and evidence.
  • Understand the context: Familiarize yourself with the current situation or problem you’re addressing. Identify any relevant trends, challenges, or opportunities that may impact your proposal.

Develop an Outline

  • Create a clear and logical structure: Divide your proposal into sections or headings that will guide your readers through the content.
  • Introduction: Provide a concise overview of the problem, its significance, and the proposed solution.
  • Background/Context: Offer relevant background information and context to help the readers understand the situation.
  • Objectives/Goals: Clearly state the objectives or goals of your proposal.
  • Methodology/Approach: Describe the approach or methodology you will use to address the problem.
  • Timeline/Schedule: Present a detailed timeline or schedule outlining the key milestones or activities.
  • Budget/Resources: Specify the financial and other resources required to implement your proposal.
  • Evaluation/Success Metrics: Explain how you will measure the success or effectiveness of your proposal.
  • Conclusion: Summarize the main points and restate the benefits of your proposal.

Write the Proposal

  • Grab attention: Start with a compelling opening statement or a brief story that hooks the reader.
  • Clearly state the problem: Clearly define the problem or issue you are addressing and explain its significance.
  • Present your proposal: Introduce your proposed solution, project, or idea and explain why it is the best approach.
  • State the objectives/goals: Clearly articulate the specific objectives or goals your proposal aims to achieve.
  • Provide supporting information: Present evidence, data, or examples to support your claims and justify your proposal.
  • Explain the methodology: Describe in detail the approach, methods, or strategies you will use to implement your proposal.
  • Address potential concerns: Anticipate and address any potential objections or challenges the readers may have and provide counterarguments or mitigation strategies.
  • Recap the main points: Summarize the key points you’ve discussed in the proposal.
  • Reinforce the benefits: Emphasize the positive outcomes, benefits, or impact your proposal will have.
  • Call to action: Clearly state what action you want the readers to take, such as approving the proposal, providing funding, or collaborating with you.

Review and Revise

  • Proofread for clarity and coherence: Check for grammar, spelling, and punctuation errors.
  • Ensure a logical flow: Read through your proposal to ensure the ideas are presented in a logical order and are easy to follow.
  • Revise and refine: Fine-tune your proposal to make it concise, persuasive, and compelling.

Add Supplementary Materials

  • Attach relevant documents: Include any supporting materials that strengthen your proposal, such as research findings, charts, graphs, or testimonials.
  • Appendices: Add any additional information that might be useful but not essential to the main body of the proposal.

Formatting and Presentation

  • Follow the guidelines: Adhere to any specific formatting guidelines provided by the organization or institution to which you are submitting the proposal.
  • Use a professional tone and language: Ensure that your proposal is written in a clear, concise, and professional manner.
  • Use headings and subheadings: Organize your proposal with clear headings and subheadings to improve readability.
  • Pay attention to design: Use appropriate fonts, font sizes, and formatting styles to make your proposal visually appealing.
  • Include a cover page: Create a cover page that includes the title of your proposal, your name or organization, the date, and any other required information.

Seek Feedback

  • Share your proposal with trusted colleagues or mentors and ask for their feedback. Consider their suggestions for improvement and incorporate them into your proposal if necessary.

Finalize and Submit

  • Make any final revisions based on the feedback received.
  • Ensure that all required sections, attachments, and documentation are included.
  • Double-check for any formatting, grammar, or spelling errors.
  • Submit your proposal within the designated deadline and according to the submission guidelines provided.

Proposal Format

The format of a proposal can vary depending on the specific requirements of the organization or institution you are submitting it to. However, here is a general proposal format that you can follow:

1. Title Page:

  • Include the title of your proposal, your name or organization’s name, the date, and any other relevant information specified by the guidelines.

2. Executive Summary:

  •  Provide a concise overview of your proposal, highlighting the key points and objectives.
  • Summarize the problem, proposed solution, and anticipated benefits.
  • Keep it brief and engaging, as this section is often read first and should capture the reader’s attention.

3. Introduction:

  • State the problem or issue you are addressing and its significance.
  • Provide background information to help the reader understand the context and importance of the problem.
  • Clearly state the purpose and objectives of your proposal.

4. Problem Statement:

  • Describe the problem in detail, highlighting its impact and consequences.
  • Use data, statistics, or examples to support your claims and demonstrate the need for a solution.

5. Proposed Solution or Project Description:

  • Explain your proposed solution or project in a clear and detailed manner.
  • Describe how your solution addresses the problem and why it is the most effective approach.
  • Include information on the methods, strategies, or activities you will undertake to implement your solution.
  • Highlight any unique features, innovations, or advantages of your proposal.

6. Methodology:

  • Provide a step-by-step explanation of the methodology or approach you will use to implement your proposal.
  • Include a timeline or schedule that outlines the key milestones, tasks, and deliverables.
  • Clearly describe the resources, personnel, or expertise required for each phase of the project.

7. Evaluation and Success Metrics:

  • Explain how you will measure the success or effectiveness of your proposal.
  • Identify specific metrics, indicators, or evaluation methods that will be used.
  • Describe how you will track progress, gather feedback, and make adjustments as needed.
  • Present a detailed budget that outlines the financial resources required for your proposal.
  • Include all relevant costs, such as personnel, materials, equipment, and any other expenses.
  • Provide a justification for each item in the budget.

9. Conclusion:

  •  Summarize the main points of your proposal.
  •  Reiterate the benefits and positive outcomes of implementing your proposal.
  • Emphasize the value and impact it will have on the organization or community.

10. Appendices:

  • Include any additional supporting materials, such as research findings, charts, graphs, or testimonials.
  •  Attach any relevant documents that provide further information but are not essential to the main body of the proposal.

Proposal Template

Here’s a basic proposal template that you can use as a starting point for creating your own proposal:

Dear [Recipient’s Name],

I am writing to submit a proposal for [briefly state the purpose of the proposal and its significance]. This proposal outlines a comprehensive solution to address [describe the problem or issue] and presents an actionable plan to achieve the desired objectives.

Thank you for considering this proposal. I believe that implementing this solution will significantly contribute to [organization’s or community’s goals]. I am available to discuss the proposal in more detail at your convenience. Please feel free to contact me at [your email address or phone number].

Yours sincerely,

Note: This template is a starting point and should be customized to meet the specific requirements and guidelines provided by the organization or institution to which you are submitting the proposal.

Proposal Sample

Here’s a sample proposal to give you an idea of how it could be structured and written:

Subject : Proposal for Implementation of Environmental Education Program

I am pleased to submit this proposal for your consideration, outlining a comprehensive plan for the implementation of an Environmental Education Program. This program aims to address the critical need for environmental awareness and education among the community, with the objective of fostering a sense of responsibility and sustainability.

Executive Summary: Our proposed Environmental Education Program is designed to provide engaging and interactive educational opportunities for individuals of all ages. By combining classroom learning, hands-on activities, and community engagement, we aim to create a long-lasting impact on environmental conservation practices and attitudes.

Introduction: The state of our environment is facing significant challenges, including climate change, habitat loss, and pollution. It is essential to equip individuals with the knowledge and skills to understand these issues and take action. This proposal seeks to bridge the gap in environmental education and inspire a sense of environmental stewardship among the community.

Problem Statement: The lack of environmental education programs has resulted in limited awareness and understanding of environmental issues. As a result, individuals are less likely to adopt sustainable practices or actively contribute to conservation efforts. Our program aims to address this gap and empower individuals to become environmentally conscious and responsible citizens.

Proposed Solution or Project Description: Our Environmental Education Program will comprise a range of activities, including workshops, field trips, and community initiatives. We will collaborate with local schools, community centers, and environmental organizations to ensure broad participation and maximum impact. By incorporating interactive learning experiences, such as nature walks, recycling drives, and eco-craft sessions, we aim to make environmental education engaging and enjoyable.

Methodology: Our program will be structured into modules that cover key environmental themes, such as biodiversity, climate change, waste management, and sustainable living. Each module will include a mix of classroom sessions, hands-on activities, and practical field experiences. We will also leverage technology, such as educational apps and online resources, to enhance learning outcomes.

Evaluation and Success Metrics: We will employ a combination of quantitative and qualitative measures to evaluate the effectiveness of the program. Pre- and post-assessments will gauge knowledge gain, while surveys and feedback forms will assess participant satisfaction and behavior change. We will also track the number of community engagement activities and the adoption of sustainable practices as indicators of success.

Budget: Please find attached a detailed budget breakdown for the implementation of the Environmental Education Program. The budget covers personnel costs, materials and supplies, transportation, and outreach expenses. We have ensured cost-effectiveness while maintaining the quality and impact of the program.

Conclusion: By implementing this Environmental Education Program, we have the opportunity to make a significant difference in our community’s environmental consciousness and practices. We are confident that this program will foster a generation of individuals who are passionate about protecting our environment and taking sustainable actions. We look forward to discussing the proposal further and working together to make a positive impact.

Thank you for your time and consideration. Should you have any questions or require additional information, please do not hesitate to contact me at [your email address or phone number].

About the author

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Researcher, Academic Writer, Web developer

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9.3 Organizing Your Writing

Learning objectives.

  • Understand how and why organizational techniques help writers and readers stay focused.
  • Assess how and when to use chronological order to organize an essay.
  • Recognize how and when to use order of importance to organize an essay.
  • Determine how and when to use spatial order to organize an essay.

The method of organization you choose for your essay is just as important as its content. Without a clear organizational pattern, your reader could become confused and lose interest. The way you structure your essay helps your readers draw connections between the body and the thesis, and the structure also keeps you focused as you plan and write the essay. Choosing your organizational pattern before you outline ensures that each body paragraph works to support and develop your thesis.

This section covers three ways to organize body paragraphs:

  • Chronological order
  • Order of importance
  • Spatial order

When you begin to draft your essay, your ideas may seem to flow from your mind in a seemingly random manner. Your readers, who bring to the table different backgrounds, viewpoints, and ideas, need you to clearly organize these ideas in order to help process and accept them.

A solid organizational pattern gives your ideas a path that you can follow as you develop your draft. Knowing how you will organize your paragraphs allows you to better express and analyze your thoughts. Planning the structure of your essay before you choose supporting evidence helps you conduct more effective and targeted research.

Chronological Order

In Chapter 8 “The Writing Process: How Do I Begin?” , you learned that chronological arrangement has the following purposes:

  • To explain the history of an event or a topic
  • To tell a story or relate an experience
  • To explain how to do or to make something
  • To explain the steps in a process

Chronological order is mostly used in expository writing , which is a form of writing that narrates, describes, informs, or explains a process. When using chronological order, arrange the events in the order that they actually happened, or will happen if you are giving instructions. This method requires you to use words such as first , second , then , after that , later , and finally . These transition words guide you and your reader through the paper as you expand your thesis.

For example, if you are writing an essay about the history of the airline industry, you would begin with its conception and detail the essential timeline events up until present day. You would follow the chain of events using words such as first , then , next , and so on.

Writing at Work

At some point in your career you may have to file a complaint with your human resources department. Using chronological order is a useful tool in describing the events that led up to your filing the grievance. You would logically lay out the events in the order that they occurred using the key transition words. The more logical your complaint, the more likely you will be well received and helped.

Choose an accomplishment you have achieved in your life. The important moment could be in sports, schooling, or extracurricular activities. On your own sheet of paper, list the steps you took to reach your goal. Try to be as specific as possible with the steps you took. Pay attention to using transition words to focus your writing.

Keep in mind that chronological order is most appropriate for the following purposes:

  • Writing essays containing heavy research
  • Writing essays with the aim of listing, explaining, or narrating
  • Writing essays that analyze literary works such as poems, plays, or books

When using chronological order, your introduction should indicate the information you will cover and in what order, and the introduction should also establish the relevance of the information. Your body paragraphs should then provide clear divisions or steps in chronology. You can divide your paragraphs by time (such as decades, wars, or other historical events) or by the same structure of the work you are examining (such as a line-by-line explication of a poem).

On a separate sheet of paper, write a paragraph that describes a process you are familiar with and can do well. Assume that your reader is unfamiliar with the procedure. Remember to use the chronological key words, such as first , second , then , and finally .

Order of Importance

Recall from Chapter 8 “The Writing Process: How Do I Begin?” that order of importance is best used for the following purposes:

  • Persuading and convincing
  • Ranking items by their importance, benefit, or significance
  • Illustrating a situation, problem, or solution

Most essays move from the least to the most important point, and the paragraphs are arranged in an effort to build the essay’s strength. Sometimes, however, it is necessary to begin with your most important supporting point, such as in an essay that contains a thesis that is highly debatable. When writing a persuasive essay, it is best to begin with the most important point because it immediately captivates your readers and compels them to continue reading.

For example, if you were supporting your thesis that homework is detrimental to the education of high school students, you would want to present your most convincing argument first, and then move on to the less important points for your case.

Some key transitional words you should use with this method of organization are most importantly , almost as importantly , just as importantly , and finally .

During your career, you may be required to work on a team that devises a strategy for a specific goal of your company, such as increasing profits. When planning your strategy you should organize your steps in order of importance. This demonstrates the ability to prioritize and plan. Using the order of importance technique also shows that you can create a resolution with logical steps for accomplishing a common goal.

On a separate sheet of paper, write a paragraph that discusses a passion of yours. Your passion could be music, a particular sport, filmmaking, and so on. Your paragraph should be built upon the reasons why you feel so strongly. Briefly discuss your reasons in the order of least to greatest importance.

Spatial Order

As stated in Chapter 8 “The Writing Process: How Do I Begin?” , spatial order is best used for the following purposes:

  • Helping readers visualize something as you want them to see it
  • Evoking a scene using the senses (sight, touch, taste, smell, and sound)
  • Writing a descriptive essay

Spatial order means that you explain or describe objects as they are arranged around you in your space, for example in a bedroom. As the writer, you create a picture for your reader, and their perspective is the viewpoint from which you describe what is around you.

The view must move in an orderly, logical progression, giving the reader clear directional signals to follow from place to place. The key to using this method is to choose a specific starting point and then guide the reader to follow your eye as it moves in an orderly trajectory from your starting point.

Pay attention to the following student’s description of her bedroom and how she guides the reader through the viewing process, foot by foot.

Attached to my bedroom wall is a small wooden rack dangling with red and turquoise necklaces that shimmer as you enter. Just to the right of the rack is my window, framed by billowy white curtains. The peace of such an image is a stark contrast to my desk, which sits to the right of the window, layered in textbooks, crumpled papers, coffee cups, and an overflowing ashtray. Turning my head to the right, I see a set of two bare windows that frame the trees outside the glass like a 3D painting. Below the windows is an oak chest from which blankets and scarves are protruding. Against the wall opposite the billowy curtains is an antique dresser, on top of which sits a jewelry box and a few picture frames. A tall mirror attached to the dresser takes up most of the wall, which is the color of lavender.

The paragraph incorporates two objectives you have learned in this chapter: using an implied topic sentence and applying spatial order. Often in a descriptive essay, the two work together.

The following are possible transition words to include when using spatial order:

  • Just to the left or just to the right
  • On the left or on the right
  • Across from
  • A little further down
  • To the south, to the east, and so on
  • A few yards away
  • Turning left or turning right

On a separate sheet of paper, write a paragraph using spatial order that describes your commute to work, school, or another location you visit often.

Collaboration

Please share with a classmate and compare your answers.

Key Takeaways

  • The way you organize your body paragraphs ensures you and your readers stay focused on and draw connections to, your thesis statement.
  • A strong organizational pattern allows you to articulate, analyze, and clarify your thoughts.
  • Planning the organizational structure for your essay before you begin to search for supporting evidence helps you conduct more effective and directed research.
  • Chronological order is most commonly used in expository writing. It is useful for explaining the history of your subject, for telling a story, or for explaining a process.
  • Order of importance is most appropriate in a persuasion paper as well as for essays in which you rank things, people, or events by their significance.
  • Spatial order describes things as they are arranged in space and is best for helping readers visualize something as you want them to see it; it creates a dominant impression.

Writing for Success Copyright © 2015 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

Organizing Your Social Sciences Research Assignments

  • Annotated Bibliography
  • Analyzing a Scholarly Journal Article
  • Group Presentations
  • Dealing with Nervousness
  • Using Visual Aids
  • Grading Someone Else's Paper
  • Types of Structured Group Activities
  • Group Project Survival Skills
  • Leading a Class Discussion
  • Multiple Book Review Essay
  • Reviewing Collected Works
  • Writing a Case Analysis Paper
  • Writing a Case Study
  • About Informed Consent
  • Writing Field Notes
  • Writing a Policy Memo
  • Writing a Reflective Paper
  • Writing a Research Proposal
  • Generative AI and Writing
  • Acknowledgments

The goal of a research proposal is twofold: to present and justify the need to study a research problem and to present the practical ways in which the proposed study should be conducted. The design elements and procedures for conducting research are governed by standards of the predominant discipline in which the problem resides, therefore, the guidelines for research proposals are more exacting and less formal than a general project proposal. Research proposals contain extensive literature reviews. They must provide persuasive evidence that a need exists for the proposed study. In addition to providing a rationale, a proposal describes detailed methodology for conducting the research consistent with requirements of the professional or academic field and a statement on anticipated outcomes and benefits derived from the study's completion.

Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005.

How to Approach Writing a Research Proposal

Your professor may assign the task of writing a research proposal for the following reasons:

  • Develop your skills in thinking about and designing a comprehensive research study;
  • Learn how to conduct a comprehensive review of the literature to determine that the research problem has not been adequately addressed or has been answered ineffectively and, in so doing, become better at locating pertinent scholarship related to your topic;
  • Improve your general research and writing skills;
  • Practice identifying the logical steps that must be taken to accomplish one's research goals;
  • Critically review, examine, and consider the use of different methods for gathering and analyzing data related to the research problem; and,
  • Nurture a sense of inquisitiveness within yourself and to help see yourself as an active participant in the process of conducting scholarly research.

A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those findings. Finally, an effective proposal is judged on the quality of your writing and, therefore, it is important that your proposal is coherent, clear, and compelling.

Regardless of the research problem you are investigating and the methodology you choose, all research proposals must address the following questions:

  • What do you plan to accomplish? Be clear and succinct in defining the research problem and what it is you are proposing to investigate.
  • Why do you want to do the research? In addition to detailing your research design, you also must conduct a thorough review of the literature and provide convincing evidence that it is a topic worthy of in-depth study. A successful research proposal must answer the "So What?" question.
  • How are you going to conduct the research? Be sure that what you propose is doable. If you're having difficulty formulating a research problem to propose investigating, go here for strategies in developing a problem to study.

Common Mistakes to Avoid

  • Failure to be concise . A research proposal must be focused and not be "all over the map" or diverge into unrelated tangents without a clear sense of purpose.
  • Failure to cite landmark works in your literature review . Proposals should be grounded in foundational research that lays a foundation for understanding the development and scope of the the topic and its relevance.
  • Failure to delimit the contextual scope of your research [e.g., time, place, people, etc.]. As with any research paper, your proposed study must inform the reader how and in what ways the study will frame the problem.
  • Failure to develop a coherent and persuasive argument for the proposed research . This is critical. In many workplace settings, the research proposal is a formal document intended to argue for why a study should be funded.
  • Sloppy or imprecise writing, or poor grammar . Although a research proposal does not represent a completed research study, there is still an expectation that it is well-written and follows the style and rules of good academic writing.
  • Too much detail on minor issues, but not enough detail on major issues . Your proposal should focus on only a few key research questions in order to support the argument that the research needs to be conducted. Minor issues, even if valid, can be mentioned but they should not dominate the overall narrative.

Procter, Margaret. The Academic Proposal.  The Lab Report. University College Writing Centre. University of Toronto; Sanford, Keith. Information for Students: Writing a Research Proposal. Baylor University; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

Structure and Writing Style

Beginning the Proposal Process

As with writing most college-level academic papers, research proposals are generally organized the same way throughout most social science disciplines. The text of proposals generally vary in length between ten and thirty-five pages, followed by the list of references. However, before you begin, read the assignment carefully and, if anything seems unclear, ask your professor whether there are any specific requirements for organizing and writing the proposal.

A good place to begin is to ask yourself a series of questions:

  • What do I want to study?
  • Why is the topic important?
  • How is it significant within the subject areas covered in my class?
  • What problems will it help solve?
  • How does it build upon [and hopefully go beyond] research already conducted on the topic?
  • What exactly should I plan to do, and can I get it done in the time available?

In general, a compelling research proposal should document your knowledge of the topic and demonstrate your enthusiasm for conducting the study. Approach it with the intention of leaving your readers feeling like, "Wow, that's an exciting idea and I can’t wait to see how it turns out!"

Most proposals should include the following sections:

I.  Introduction

In the real world of higher education, a research proposal is most often written by scholars seeking grant funding for a research project or it's the first step in getting approval to write a doctoral dissertation. Even if this is just a course assignment, treat your introduction as the initial pitch of an idea based on a thorough examination of the significance of a research problem. After reading the introduction, your readers should not only have an understanding of what you want to do, but they should also be able to gain a sense of your passion for the topic and to be excited about the study's possible outcomes. Note that most proposals do not include an abstract [summary] before the introduction.

Think about your introduction as a narrative written in two to four paragraphs that succinctly answers the following four questions :

  • What is the central research problem?
  • What is the topic of study related to that research problem?
  • What methods should be used to analyze the research problem?
  • Answer the "So What?" question by explaining why this is important research, what is its significance, and why should someone reading the proposal care about the outcomes of the proposed study?

II.  Background and Significance

This is where you explain the scope and context of your proposal and describe in detail why it's important. It can be melded into your introduction or you can create a separate section to help with the organization and narrative flow of your proposal. Approach writing this section with the thought that you can’t assume your readers will know as much about the research problem as you do. Note that this section is not an essay going over everything you have learned about the topic; instead, you must choose what is most relevant in explaining the aims of your research.

To that end, while there are no prescribed rules for establishing the significance of your proposed study, you should attempt to address some or all of the following:

  • State the research problem and give a more detailed explanation about the purpose of the study than what you stated in the introduction. This is particularly important if the problem is complex or multifaceted .
  • Present the rationale of your proposed study and clearly indicate why it is worth doing; be sure to answer the "So What? question [i.e., why should anyone care?].
  • Describe the major issues or problems examined by your research. This can be in the form of questions to be addressed. Be sure to note how your proposed study builds on previous assumptions about the research problem.
  • Explain the methods you plan to use for conducting your research. Clearly identify the key sources you intend to use and explain how they will contribute to your analysis of the topic.
  • Describe the boundaries of your proposed research in order to provide a clear focus. Where appropriate, state not only what you plan to study, but what aspects of the research problem will be excluded from the study.
  • If necessary, provide definitions of key concepts, theories, or terms.

III.  Literature Review

Connected to the background and significance of your study is a section of your proposal devoted to a more deliberate review and synthesis of prior studies related to the research problem under investigation . The purpose here is to place your project within the larger whole of what is currently being explored, while at the same time, demonstrating to your readers that your work is original and innovative. Think about what questions other researchers have asked, what methodological approaches they have used, and what is your understanding of their findings and, when stated, their recommendations. Also pay attention to any suggestions for further research.

Since a literature review is information dense, it is crucial that this section is intelligently structured to enable a reader to grasp the key arguments underpinning your proposed study in relation to the arguments put forth by other researchers. A good strategy is to break the literature into "conceptual categories" [themes] rather than systematically or chronologically describing groups of materials one at a time. Note that conceptual categories generally reveal themselves after you have read most of the pertinent literature on your topic so adding new categories is an on-going process of discovery as you review more studies. How do you know you've covered the key conceptual categories underlying the research literature? Generally, you can have confidence that all of the significant conceptual categories have been identified if you start to see repetition in the conclusions or recommendations that are being made.

NOTE: Do not shy away from challenging the conclusions made in prior research as a basis for supporting the need for your proposal. Assess what you believe is missing and state how previous research has failed to adequately examine the issue that your study addresses. Highlighting the problematic conclusions strengthens your proposal. For more information on writing literature reviews, GO HERE .

To help frame your proposal's review of prior research, consider the "five C’s" of writing a literature review:

  • Cite , so as to keep the primary focus on the literature pertinent to your research problem.
  • Compare the various arguments, theories, methodologies, and findings expressed in the literature: what do the authors agree on? Who applies similar approaches to analyzing the research problem?
  • Contrast the various arguments, themes, methodologies, approaches, and controversies expressed in the literature: describe what are the major areas of disagreement, controversy, or debate among scholars?
  • Critique the literature: Which arguments are more persuasive, and why? Which approaches, findings, and methodologies seem most reliable, valid, or appropriate, and why? Pay attention to the verbs you use to describe what an author says/does [e.g., asserts, demonstrates, argues, etc.].
  • Connect the literature to your own area of research and investigation: how does your own work draw upon, depart from, synthesize, or add a new perspective to what has been said in the literature?

IV.  Research Design and Methods

This section must be well-written and logically organized because you are not actually doing the research, yet, your reader must have confidence that you have a plan worth pursuing . The reader will never have a study outcome from which to evaluate whether your methodological choices were the correct ones. Thus, the objective here is to convince the reader that your overall research design and proposed methods of analysis will correctly address the problem and that the methods will provide the means to effectively interpret the potential results. Your design and methods should be unmistakably tied to the specific aims of your study.

Describe the overall research design by building upon and drawing examples from your review of the literature. Consider not only methods that other researchers have used, but methods of data gathering that have not been used but perhaps could be. Be specific about the methodological approaches you plan to undertake to obtain information, the techniques you would use to analyze the data, and the tests of external validity to which you commit yourself [i.e., the trustworthiness by which you can generalize from your study to other people, places, events, and/or periods of time].

When describing the methods you will use, be sure to cover the following:

  • Specify the research process you will undertake and the way you will interpret the results obtained in relation to the research problem. Don't just describe what you intend to achieve from applying the methods you choose, but state how you will spend your time while applying these methods [e.g., coding text from interviews to find statements about the need to change school curriculum; running a regression to determine if there is a relationship between campaign advertising on social media sites and election outcomes in Europe ].
  • Keep in mind that the methodology is not just a list of tasks; it is a deliberate argument as to why techniques for gathering information add up to the best way to investigate the research problem. This is an important point because the mere listing of tasks to be performed does not demonstrate that, collectively, they effectively address the research problem. Be sure you clearly explain this.
  • Anticipate and acknowledge any potential barriers and pitfalls in carrying out your research design and explain how you plan to address them. No method applied to research in the social and behavioral sciences is perfect, so you need to describe where you believe challenges may exist in obtaining data or accessing information. It's always better to acknowledge this than to have it brought up by your professor!

V.  Preliminary Suppositions and Implications

Just because you don't have to actually conduct the study and analyze the results, doesn't mean you can skip talking about the analytical process and potential implications . The purpose of this section is to argue how and in what ways you believe your research will refine, revise, or extend existing knowledge in the subject area under investigation. Depending on the aims and objectives of your study, describe how the anticipated results will impact future scholarly research, theory, practice, forms of interventions, or policy making. Note that such discussions may have either substantive [a potential new policy], theoretical [a potential new understanding], or methodological [a potential new way of analyzing] significance.   When thinking about the potential implications of your study, ask the following questions:

  • What might the results mean in regards to challenging the theoretical framework and underlying assumptions that support the study?
  • What suggestions for subsequent research could arise from the potential outcomes of the study?
  • What will the results mean to practitioners in the natural settings of their workplace, organization, or community?
  • Will the results influence programs, methods, and/or forms of intervention?
  • How might the results contribute to the solution of social, economic, or other types of problems?
  • Will the results influence policy decisions?
  • In what way do individuals or groups benefit should your study be pursued?
  • What will be improved or changed as a result of the proposed research?
  • How will the results of the study be implemented and what innovations or transformative insights could emerge from the process of implementation?

NOTE:   This section should not delve into idle speculation, opinion, or be formulated on the basis of unclear evidence . The purpose is to reflect upon gaps or understudied areas of the current literature and describe how your proposed research contributes to a new understanding of the research problem should the study be implemented as designed.

ANOTHER NOTE : This section is also where you describe any potential limitations to your proposed study. While it is impossible to highlight all potential limitations because the study has yet to be conducted, you still must tell the reader where and in what form impediments may arise and how you plan to address them.

VI.  Conclusion

The conclusion reiterates the importance or significance of your proposal and provides a brief summary of the entire study . This section should be only one or two paragraphs long, emphasizing why the research problem is worth investigating, why your research study is unique, and how it should advance existing knowledge.

Someone reading this section should come away with an understanding of:

  • Why the study should be done;
  • The specific purpose of the study and the research questions it attempts to answer;
  • The decision for why the research design and methods used where chosen over other options;
  • The potential implications emerging from your proposed study of the research problem; and
  • A sense of how your study fits within the broader scholarship about the research problem.

VII.  Citations

As with any scholarly research paper, you must cite the sources you used . In a standard research proposal, this section can take two forms, so consult with your professor about which one is preferred.

  • References -- a list of only the sources you actually used in creating your proposal.
  • Bibliography -- a list of everything you used in creating your proposal, along with additional citations to any key sources relevant to understanding the research problem.

In either case, this section should testify to the fact that you did enough preparatory work to ensure the project will complement and not just duplicate the efforts of other researchers. It demonstrates to the reader that you have a thorough understanding of prior research on the topic.

Most proposal formats have you start a new page and use the heading "References" or "Bibliography" centered at the top of the page. Cited works should always use a standard format that follows the writing style advised by the discipline of your course [e.g., education=APA; history=Chicago] or that is preferred by your professor. This section normally does not count towards the total page length of your research proposal.

Develop a Research Proposal: Writing the Proposal. Office of Library Information Services. Baltimore County Public Schools; Heath, M. Teresa Pereira and Caroline Tynan. “Crafting a Research Proposal.” The Marketing Review 10 (Summer 2010): 147-168; Jones, Mark. “Writing a Research Proposal.” In MasterClass in Geography Education: Transforming Teaching and Learning . Graham Butt, editor. (New York: Bloomsbury Academic, 2015), pp. 113-127; Juni, Muhamad Hanafiah. “Writing a Research Proposal.” International Journal of Public Health and Clinical Sciences 1 (September/October 2014): 229-240; Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005; Procter, Margaret. The Academic Proposal. The Lab Report. University College Writing Centre. University of Toronto; Punch, Keith and Wayne McGowan. "Developing and Writing a Research Proposal." In From Postgraduate to Social Scientist: A Guide to Key Skills . Nigel Gilbert, ed. (Thousand Oaks, CA: Sage, 2006), 59-81; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences , Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

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Is Proposal Writing THAT Important?

Hello Qualitative Mind,

why is proposal writing important to many organization essay

If you are in the Northern Hemisphere, you likely know this is a much anticipated month as we welcome summer and many things that come with this season. This year summer feels different, though. In the academic world, many conferences and summer projects have been canceled, moved online, or postponed. Overall, we are feeling more unsure about our plans and what this season holds for us.  Despite the uncertainty researchers are currently dealing with, summer is often a season for proposal and grant writing as those inside academia prepare for a new academic year and granting agencies’ funding cycles. 

The Quali Q Blog posts for the month of June will cover topics related to writing successful qualitative research proposals. I will be sharing my experience as a former Vanier Graduate Scholar (awarded in 2015), and many strategies I used to become a well-funded PhD Student early in my graduate degree. The blog posts will also include some very interesting articles, including one published in a special issue of  Qualitative Health Research on Qualitative Proposals (Volume 13, Number 6, July 2003) so, no matter where you are in your academic journey, I hope the posts inspire you to learn something new and write your qualitative research ideas with passion and confidence.

I want to start this series by covering some of the reasons why I believe in the importance of writing powerful qualitative research proposals.

#1- Qualitative research often, if not always, requires adequate funding. Qualitative research might not be as expensive as research projects that require onerous lab equipment and supplies. Yet, people represent one of its greatest investments, and people’s time costs money. We need funding to hire research assistant(s), to hire transcription services, to compensate participants and communities for their time and participation, and to invest in knowledge translation/mobilization through conferences, meetings, and workshops. Moreover, depending on the research approach and methods, it takes time to establish relationships with stakeholders and, once again, that commonly means spending money with travel, snacks, stakeholder engagement meetings, etc. As such, even though qualitative research might be “cheaper” in some ways, it can be more expensive in other ways, and funding is required to accomplish important milestones as part of a well-designed qualitative research project.

#2- As a graduate student, funding offers gives you freedom and can literally be life changing. In the course of my PhD, I talked to SO many people, especially women, who were interested in starting graduate school or learning more about how I secured funding. I tried to always be encouraging and transparent by sharing my own experience (and proposal, if they thought that would be helpful). I probably repeated WAY TOO MANY times how my Vanier Graduate Scholarship positively shaped my experience as a graduate student at the University of Alberta. After I received the award notification on March 31st, 2015, I did not have to worry about funding for the next four years (the scholarship is three years and I also took two six-month paid maternity leaves). This really meant I did not take extra work as a graduate research assistant or teaching assistant unless it aligned with my goals. I took on opportunities that enabled me to do more knowledge translation, and to learn more about qualitative methods. I enjoyed my research and program. Most importantly, I was able to become a mother with the safety net the scholarship provided me. I went on two fully paid maternity leaves (if you are wondering how that was possible, I was already pregnant when I received the scholarship but found out five days later), and could not be more grateful for that as my husband was laid off from his work during my first maternity leave in 2016.

I hope my experience is a testimony to how funding translates into freedom and incredible opportunities for graduate students.

#3- The more you write proposals, the better you get at it. This is a bit of a cliché because it is true for most things in life. However, I cannot leave it out. In January 2014, soon after I returned to graduate school for my PhD, I applied for a prestigious university award and did not get it. The worst part of that rejection had yet to come, as I asked the graduate program advisor to receive feedback on my application from one of the members of the Graduate Program Committee in the department. He was blunt, discouraging, and he tore my application apart from a quantitative paradigm rooted in the natural sciences. I cried after I left his office, and questioned my fitness for academia. I wasn’t someone who wanted to write a proposal in bullet points without telling a compelling story. I realized at some point later in my journey that I couldn’t expect valuable qualitative feedback from him because he didn’t have that to offer as an expert in bioengineering. However, he did teach me a lesson and that was; reviewers might be very UNFAMILIAR with qualitative methods, and I had to grab their attention and demonstrate the importance of my research project. With his harsh comments in mind, and many failed attempts along the way, I kept working on proposals, getting better at writing them and, eventually, winning more than ten awards during my PhD and approximately 200 thousand Canadian dollars in funding.

By the end of June 2020, I want you to feel inspired by the Quali Q Blog posts to write a qualitative research proposal that makes you smile with pride and joy. The feeling is real and, no matter what any reviewer says, you will know you have nailed it!

Maira Quintanilha

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Many types of writing follow some version of the basic shape described above. This shape is most obvious in the form of the traditional five-paragraph essay: a model for college writing in which the writer argues his or her viewpoint (thesis) on a topic and uses three reasons or subtopics to support that position. In the five-paragraph model, as illustrated below, the introductory paragraph mentions the three main points or subtopics, and each body paragraph begins with a topic sentence dealing with one of those main points.

SAMPLE ESSAY USING THE FIVE-PARAGRAPH MODEL

Remember, this is a very simplistic model. It presents a basic idea of essay organization and may certainly be helpful in learning to structure an argument, but it should not be followed religiously as an ideal form.

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ASU Lodestar Center Blog

A beginner’s guide to grant writing for nonprofits.

grant writing

In many ways, the hallmarks of a strong grant proposal are the same as the hallmarks of any good piece of writing. Factors like conciseness, voice, emotional appeal, strong subject matter and more will serve just as well in a grant proposal as they would in a high school essay. 

But grant writing also leaves more room for creativity than your traditional essay. 

While many specifications for a grant proposal are up to the funder, a host of other factors are up to the grant writer. Key creative decisions in a proposal can make or break its success. Below are some suggestions for a stronger grant proposal. 

Understand the funder

Grant applications encourage taking your reader into account. When you know which foundation or agency is reading your proposal, the content and message of a piece of writing can be tailor-made to resonate with its intended audience. Important factors such as the grantmaker’s values and priorities influence how they perceive any message. By understanding the funder before even beginning the writing process, you have the opportunity to ensure your message is the one that will stick.

To make your application resonate… 

  • Find funders who share your organization’s goals. This way, the mission that is shared in the grant proposal will already align with the values of the funder. To find the right grants, look into nonprofit news organizations and newsletters that often share grant opportunities.
  • Reach out to the funder directly. Forming a relationship with the funder first will give you a better understanding of their values and wants.
  • Write with your reader in mind. When you write your proposal, try to view your work through the lens of your prospective funder. This will save time during the initial brainstorming and revision processes. 

Know what you’re asking for 

When it comes to the problem statement, program objectives, methods and activities, budget, and other sections of the grant proposal, it is important for the thought process behind the proposal to be well-planned. To convince funders to support a new or existing program, you must demonstrate that it is already backed by in-depth research, planning and goal-setting initiatives. 

To display a strong understanding of your organizational needs… 

  • Get feedback from members of the organization. Staff and volunteers who are directly involved can ensure the grant writer has an accurate understanding of the program, its needs, and its objectives.
  • Demonstrate transparency. When asking for financial support, financial transparency is important to avoid misleading funders. Be clear in your budget planning resources and processes .
  • Create a narrative. Narrative storytelling not only demonstrates your own understanding but also assists readers in following your line of logic.

Double-check your work

While everyone makes mistakes, a grant proposal is never a good place to put that learning process on display. Errors such as spelling mistakes, inaccurate information or grammatical errors aren’t just embarrassing — they often mean the difference between receiving funding or leaving empty-handed. A 2016 study consistently found that people who make written spelling and grammatical errors are perceived as less intelligent, friendly and trustworthy than those who did not make the same errors. In a grant proposal where traits like these are under a microscope, there could be nothing worse.

To keep your work free of errors, try… 

  • Getting a second pair of eyes. After spending hours looking at a piece of writing, it can be difficult to find the errors. Get a second reader to find what you missed. 
  • Fact-checking as you go. It will still be necessary to check again, but fact-checking on the first try will ultimately save time during the revision process. 
  • Using a spell-checker. Automated spell-checkers are a writer’s best friend and many are capable of more than just catching basic errors. Consider using one while you write or during your revisions.

Grant writing is a critical process for an organization, and it should take the input of many to ensure the results are compelling and deliberate. While there is no one way to write a grant proposal, and much of the selection process is down to subjective opinion, following these guidelines may be the key to winning your next grant.

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Find out more with our grant writing courses

Securing funding for nonprofit organizations can be extremely competitive. Nonprofits need compelling proposals to receive the grants they need to achieve their missions. Whether you are a student or working professional, you will benefit from instruction by an experienced grant writer with real-world experience as they guide you through the step-by-step processes for a state and foundation proposal. During the Grant Development: State and Foundation Proposals certification program, the knowledge specialist will use interactive exercises, lectures, and discussions to demonstrate how to research and write your specific project.

Once the State and Foundations course is complete, we invite you to take the  Advanced Grant Development: Federal Proposals , designed to provide the participant with the resources, expert-guided practice, and mentoring to be able to write a competitive federal grant proposal, with a personalized proposal review by the knowledge specialist prior to submission for a federal grant, as well as packaging a professional grant submission, grants management, and grants.gov.

  • How to be on solid ground financially as a nonprofit
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Lillian Finley

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Identifying Purposes and Problems With Writing Proposals in Organizations Essay

Introduction.

The four areas of a proposal are the current situation, the plan, the qualifications, and the costs and benefits. In this paper, we will study the purpose of writing proposals. We will see why they are important to write before starting work on something. We will examine the four rhetorical elements of a proposal; Invention, Drafting, Revision and Editing. After examining these, we will analytically identify the problems that could occur when writing proposals, keeping in mind these elements.

Proposal -What is it?

A proposal is a document written for another party. This document illustrates a plan that a person wishes to carry out. According to Sant (2004), a proposal is a substitute for a person’s ideas, so the more powerful it is, the better he creates an impression. (Sant, T, 2004). So, a proposal should be an influential representation of what a person desire. It could be made for something he wants to sell. It could be made for something he wants to buy. A proposal is made for anything he wishes to do that includes a third party. He will write it so that this third party can see his ideas the way he does.

A proposal should show that it would resolve some kind of a problem (Zimmerman, B.B, 2008.). It should be well-documented and proficiently written. A proposal should have no errors. It should be clear and it should make sense to the reader. Therefore, for the ease of the reader, it should be kept short. Finally, for this purpose again and others, it should follow a standard format (Zimmerman, B.B, 2008.). This is the rhetorical consideration that will be discussed in more detail later.

Writing a proposal is a process. This process has four areas or steps that a person can follow. There is a current situation. This should show where the person stands right now. This could illustrate the problem at hand; its causes and effects can be mentioned. Then there is a plan. This means that a proposal should have a plan about what is going to happen in a project, its funding-, time-, budgeting- needs should be included in this. Other factors that the project’s plan includes must be listed in the proposal like the deliverables it will generate.

Then there are qualifications. These are things that an organization or person (writing the proposal) can work with. These could be assets such as personnel, or expertise that would help achieve the objective of the project. Finally, the fourth part is writing down the costs and benefits. The benefits will be the deliverables of the project. The costs could be all the things that hinder the organization from reaching its objectives.

The rhetorical elements, as mentioned earlier, are Invention, Drafting, Revision, and Editing. Rhetoric is when organizations share detailed ideas with definite audiences. Therefore these elements are the few essentials that have to be carried out for this rhetoric to reach the final draft. These ensure that the text is produced with little or no problems.

Purpose and Problems of Writing Proposals

The purpose of writing a proposal is simple. It should put an organization’s, a person’s, or any party’s ideas across. It is should be written in the hope and plan of solving a problem. Problem-solving, therefore, is the purpose of writing a proposal. Proposals are written by organizations to create impressions about their abilities. Proposals are sometimes written to fulfill the needs of the party. They are also written for the approval of other, more influential parties.

The basic purpose of a proposal is to share ideas about solving problems with others. The purpose is quite clear but what are the problems with writing proposals? There could be many problems in one, some, or all of the four steps of writing a proposal. The most major and also basic problem would be that the proposal doesn’t serve its purpose. A proposal will be problematic if it shares no ideas or desires or if it does not provide the appropriate context to support the research question.

Other problems could occur in the way a proposal is written. It is possible that a proposal uses a lot of technical terms or jargon. This will make it difficult for readers to understand the purpose. It will be a problem if the proposal is blathering because then a sense of direction will be lost and it will digress from its main purpose.

Organizations should avoid being over-ambitious when writing proposals. The qualifications written in the proposal must be practical. Otherwise, it gives the reader an unrealistic idea of the organization. Organizations should never assume that the audience knows about their capabilities; they should always explicitly state them. It should also state the costs (Zimmerman, B.B, 2008.). Hiding them or understating them will only make the achievement of goals impossible.

As a final point, all these factors must be kept into consideration to avoid any kind of downsides or problems. The purpose, above all, should be written clearly in a proposal. Only then the reader will know what you want to share with them.

Bibliography

Johnson-Sheehan, R. (2002). Writing Proposals: Rhetoric for Managing Change. Boston: Pearson Education, Inc.

Sant, T. (2004). Persuasive Business Proposals. AMACOM Div American Mgmt Assn.

Wong, P.T. (2007). How to Write a Research Proposal. International Network on Personal Meaning. Web.

Zimmerman, B.B. (2008). Writing an Effective Grant Proposal . Brigham Young University. Web.

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IvyPanda. (2021, October 5). Identifying Purposes and Problems With Writing Proposals in Organizations. https://ivypanda.com/essays/identifying-purposes-and-problems-with-writing-proposals-in-organizations/

"Identifying Purposes and Problems With Writing Proposals in Organizations." IvyPanda , 5 Oct. 2021, ivypanda.com/essays/identifying-purposes-and-problems-with-writing-proposals-in-organizations/.

IvyPanda . (2021) 'Identifying Purposes and Problems With Writing Proposals in Organizations'. 5 October.

IvyPanda . 2021. "Identifying Purposes and Problems With Writing Proposals in Organizations." October 5, 2021. https://ivypanda.com/essays/identifying-purposes-and-problems-with-writing-proposals-in-organizations/.

1. IvyPanda . "Identifying Purposes and Problems With Writing Proposals in Organizations." October 5, 2021. https://ivypanda.com/essays/identifying-purposes-and-problems-with-writing-proposals-in-organizations/.

IvyPanda . "Identifying Purposes and Problems With Writing Proposals in Organizations." October 5, 2021. https://ivypanda.com/essays/identifying-purposes-and-problems-with-writing-proposals-in-organizations/.

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  1. Proposal Writing: Everything You Need to Know

    Proposal writing is the act of creating a written pitch for a project or contract. Good proposal writing requires a lot of forethought, understanding of your audience, and creative writing to persuade the reader.

  2. 6.5 Writing Process: Creating a Proposal

    Planning and Organization. Your proposal will come together more easily if you spend time at the start considering the rhetorical situation, understanding your assignment, gathering ideas and evidence, drafting a thesis statement, and creating an organizational plan. Drafting.

  3. PDF WRITING A SUCCESSFUL PROPOSAL

    Summary At the beginning of your proposal, or on a cover sheet, write a two- or three-sentence summary of the proposal. This summary helps the reader follow your argument in the proposal itself. For example: "Annunciation Shelter requests $5,000 for a two-year, $50,000 job training program for homeless women in southwestern Minnesota.

  4. Planning and Writing a Grant Proposal: The Basics

    A grant proposal is a very clear, direct document written to a particular organization or funding agency with the purpose of persuading the reviewers to provide you with support because: (1) you have an important and fully considered plan to advance a valuable cause, and (2) you are responsible and capable of realizing that plan.

  5. Organization and Structure

    While organization varies across and within disciplines, usually based on the genre, publication venue, and other rhetorical considerations of the writing, a great deal of academic writing can be described by the acronym IMRAD (or IMRaD): Introduction, Methods, Results, and Discussion.

  6. How to Write a Proposal Essay/Paper

    A proposal essay is exactly what it sounds like: It proposes an idea and provides evidence intended to convince the reader why that idea is a good or bad one. Although proposals are generally a significant part of business and economic transactions, they are not limited to those two areas.

  7. Proposal Writing

    The front matter is the set of pages before the main argument and helps the reader understand the proposal itself. Depending on the subject, they can be complex or simple, long or short. The front ...

  8. Proposal Argument

    TIPS! When writing a proposal argument, it's important that you don't try to take on too much given the length of your assignment and the time you have to write your essay. Think about proposals that work well given the constraints of the assignment. If you have a choice in what you write about, find something you feel passionately about.If you're going to be writing a specific proposal ...

  9. How to Write a Project Proposal [2023] • Asana

    Your project proposal should summarize your project details and sell your idea so stakeholders feel inclined to get involved in the initiative. The goal of your project proposal is to: Secure external funding. Allocate company resources to your project. Gain stakeholder buy-in. Build momentum and excitement.

  10. How to Write a Research Proposal

    Introduction Literature review Research design Reference list While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take. Table of contents Research proposal purpose

  11. What is a Project Proposal and Why is it Important?

    One of the most important purposes of a project proposal is to allow decision-makers to more objectively compare vendors. With a project proposal, decision-makers can compare prices, processes, and projected outcomes.

  12. Ultimate Guide To Writing A Proposal Essay

    Proposal essays are important because they give students a chance to look into tough problems and come up with solutions that could change the world. By writing a proposal essay, students learn how to find and analyze information, think critically, and explain their ideas clearly.

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    • An explanation of what's at stake in your essay, or why anyone would need to read an essay that argues this thesis You will know why your essay is worth writing if you are trying to answer a question that doesn't have an obvious answer; to propose a solution to a problem without one obvious solution; or to point out something that ...

  14. How To Write A Proposal

    1. Title Page: Include the title of your proposal, your name or organization's name, the date, and any other relevant information specified by the guidelines. 2. Executive Summary: Provide a concise overview of your proposal, highlighting the key points and objectives.

  15. 9.3 Organizing Your Writing

    The method of organization you choose for your essay is just as important as its content. Without a clear organizational pattern, your reader could become confused and lose interest.

  16. Writing a Research Proposal

    In many workplace settings, the research proposal is a formal document intended to argue for why a study should be funded. Sloppy or imprecise writing, or poor grammar . Although a research proposal does not represent a completed research study, there is still an expectation that it is well-written and follows the style and rules of good ...

  17. Is Proposal Writing THAT Important?

    #1- Qualitative research often, if not always, requires adequate funding. Qualitative research might not be as expensive as research projects that require onerous lab equipment and supplies. Yet, people represent one of its greatest investments, and people's time costs money.

  18. Why Are Project Proposals Important?

    When done right, a successful proposal can unlock new and exciting work, help an organization grow, and make a positive contribution to culture and morale. Whether you work for a startup, a small business, or a massive enterprise, it's important to have a solid process that finds the balance between being competitive and practicing due caution.

  19. Organizing an Essay

    Organizing an Essay. Organizing ideas and information clearly and logically in an essay, so that readers will understand and be able to follow the writer's thinking, is an essential stage of the writing process, but one that often proves to be more difficult than it sounds. When people write, ideas tend to come out in whatever order they occur ...

  20. A beginner's guide to grant writing for nonprofits

    A beginner's guide to grant writing for nonprofits. In many ways, the hallmarks of a strong grant proposal are the same as the hallmarks of any good piece of writing. Factors like conciseness, voice, emotional appeal, strong subject matter and more will serve just as well in a grant proposal as they would in a high school essay.

  21. How to Write an Essay Proposal + Examples

    The good examples of proposal essay should. Have a clear topic - this should be identical or similar to the essay question asked by the university/college. Show the writer's passion for the subject - when writing essays, the writer's zeal and excitement are always evident.

  22. Identifying Purposes and Problems With Writing Proposals in ...

    Purpose and Problems of Writing Proposals. The purpose of writing a proposal is simple. It should put an organization's, a person's, or any party's ideas across. It is should be written in the hope and plan of solving a problem. Problem-solving, therefore, is the purpose of writing a proposal.

  23. Why Organization Is So Important in Writing

    Why is organization important in writing? When you're preparing longform text, your goal is to make that text as easy for your reader to absorb as possible.

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