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A Guide to Drafting Key Personal Statement Examples for Retail

Table of Contents

Are you looking for personal statement examples for your retail job application? It’s important to put in the effort when crafting a personal statement, as it is usually one of the first things organizations look at. An excellent personal statement can make all the difference when landing a job in the competitive retail field.

Here’s your guide to drafting effective personal statement examples for retail that will grab recruiters’ attention.

What Are Personal Statement Examples for Retail?

A personal statement is a short document – usually around 500 words – that gives potential employers an insight into who you are . It tells them about your skills and experience, and why you’re the best fit for their job opening.

In retail, the candidate must demonstrate their understanding of customer service, knowledge of the product or industry, and skill in sales techniques.

Elements to Include in Your Personal Statement

When writing your personal statement for retail positions, make sure to include the following:

  • Your strengths when it comes to customer service.
  • Highlight any relevant experience you have with similar products or customers.
  • Demonstrate how your communication skills can help drive sales.
  • Showcase any previous successes and how you can apply them in the new job.
  • Share examples of times when you have gone above and beyond to ensure customer satisfaction.

Steps to Write Personal Statement Examples for Retail

1. research the job role, company and industry.

Before You Start Writing Your Statement, Research the Job Role and Company. This is to get a Clear Idea of What They’re Looking for in a Candidate. As Well As What You Can Bring to the Table.

2. Identify Your Unique Selling Points

The key to any successful personal statement is identifying your selling points. These are typically skills or experiences that set you apart from other candidates and make you an ideal fit for the job.

3. Outline Your Experience

In this section, list any past retail-related experiences that will help prove your qualifications for the job. Include examples such as past customer service roles or sales achievements that demonstrate your understanding of the industry.

4. Describe Your Skills

In this section, highlight any relevant retail-related skills you possess that make you an ideal fit for the job. Some examples can include product knowledge, customer service experience or sales techniques.

5. Explain How You’ll Contribute to the Company

This is where you explain what value you will bring to the company. State how your unique skills and experiences will help them achieve success.

6. Proofread and Edit

Once you’ve finished writing your personal statement, it’s important to take the time to proofread and edit it before submitting it with your application. Make sure it reads well and doesn’t contain any grammar or spelling mistakes.

Tips for an Effective Personal Statement Examples for Retail

Effective Personal Statement

When writing your personal statement, keep these tips in mind:

  • Keep it brief but informative. The goal is to show potential employers that you understand what they’re looking for without going overboard with too much information.
  • Be sure to proofread and edit your statement before sending it off – grammar and spelling mistakes will not make a good impression.
  • Make sure to be specific about your experiences; generic statements won’t stand out as much as stories and details.
  • Include information matching the job description so that employers can connect the dots.

Personal Statement Examples for Retail

If you’re still unsure of how to write your statement, here are some examples for retail positions:

As a customer service representative in the fashion industry, I bring years of experience and excellent communication skills. My ability to empathize with customers and respond quickly to their needs makes me an asset in any retail setting. I increased sales by 25% in my previous job due to successful promotions and campaigns. I thrive in fast-paced environments where every day brings new challenges.

I am an experienced retail manager passionate about helping others find the perfect product for their needs. From developing effective sales strategies to training and motivating staff, I possess the skills to help your business succeed. In my previous role, I increased sales by 10% by focusing on customer satisfaction. I ensure that customers had a positive experience each time they visited the store.

How Do I Begin My Personal Statement?

Many, many people are having difficulty writing about themselves. If this is you, don’t worry. Make sure you can come up with a short statement (no more than a sentence) that describes you accurately. It may be one that highlights your previous work experience.

Who Do You Write in a Short Personal Statement?

Include your work experience and future plans in your resume. Job openings, placements, work experience, or voluntary work should be shared with others, particularly if they’re relevant to your course. Keep any experience in line with skills or qualities that will lead to success.

Can You Tell Me What Perfect Personal Statement Is?

In your personal statement you should outline the qualities, skills, and values. The ones you have cultivated over your lifetime and how those skills have prepared you for college.

No matter what kind of retail position you’re applying for, crafting a compelling personal statement is critical to standing out from the competition. Make sure your statement showcases your strengths and experiences in an engaging way that will make employers take notice. Following these guidelines and tips should help create a statement that stands out from the crowd! Good luck with your job search!

A Guide to Drafting Key Personal Statement Examples for Retail

Abir Ghenaiet

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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9 Real Retail Resume Examples That Worked in 2024

Stephen Greet

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  • Retail Resumes
  • Retail Resumes by Experience
  • Retail Resumes by Role
  • Writing Your Retail Resume

The importance of retail workers has never been more obvious than during the Covid-19 pandemic.

As a successful retail worker, you need to be organized, collaborative, and a people person.

It can be difficult to showcase these skills when writing your retail resume or writing an effective cover letter .

These nine retail resume examples have helped people land jobs in 2024 , so they’re a great place for you to get started.

Retail Resume

or download as PDF

Retail resume example with 3 years of experience

Why this resume works

  • Did you exceed sales targets? Improve customer loyalty? Reduce return rates? Estimating the degree to which you did these things on your resume will substantially increase your chances of getting an interview.
  • “Customer-oriented environment,” “Answered customer questions,” and “Directed customers” are sample phrases you can use to help show you know the value of customer service.

Retail Worker Resume

Retail worker resume example with 7 years of experience

  • Strongly show your customer service and communication skills and capabilities to solve problems instantly in your retail worker resume .

Retail Associate Resume

Retail associate resume example with 8 years of experience

  • This shows not only that you’re a strong performer, but it also cues the hiring manager that you know which metrics matter most in your role.
  • For example, suppose the job description repeatedly mentions they want a retail sales associate who is accountable. In that case, this is a strong indicator that you should include that as a skill on your retail associate resume .

Entry-Level Retail Resume

Entry-level retail resume example with 5 years of experience

  • Getting your first job as an entry-level retail associate can be difficult. How can you get into retail without prior retail experience? The good news is that retail workers, first and foremost, are in customer service. Any experience you’ve had working with people is relevant and should be included on your entry-level retail resume .
  • A  resume objective  is entirely optional. Still, it can be useful when you’re looking for your first retail role to quickly state why you’re qualified and deserve to get an interview. Include an objective if you’re willing to customize it to each position for which you apply.
  • Volunteer experience is worth including on your resume. Volunteer experience showcases that you’re hard-working and fundamentally interested in helping others. These are both qualities retail hiring managers are seeking.

Retail Supervisor Resume

Retail supervisor resume example with 8 years of experience

  • Diversify your bullet points from boosting employee retention, foot traffic, and seasonal sales, to even reducing security incidents to prove that you’re a comprehensive worker who’s got the talent to increase not just sales but a brand’s overall presence.
  • You can dive into the how and why of these details in your retail cover letter .

Retail Salesman Resume

Retail salesman resume example with 6 years of experience

  • In this case, take Carter’s example and check out how he decides to highlight that he’s maintained a high customer satisfaction rating even in a non-sales role to prove his credibility in keeping end-users happy— a valuable aspect of any sales position.

Luxury Retail Resume

Luxury retail resume example with 5+ years of experience

  • In your luxury retail resume , highlight your proficiency in sales management, growth, and ability to boost customer retention and satisfaction.

Retail Manager Resume

Retail manager resume example with 6 years of experience

  • Hiring is one of the most important functions for a retail manager! Including your experience in hiring will help you stand out among all the other applicants for the retail manager role to which you’re applying.
  • Including these metrics (even if they’re rough estimates) shows the hiring manager that you know what matters most to a retail manager.

Retail Customer Service Resume

Retail customer service resume example with 3 years of experience

  • Was there an instance where you went above and beyond to help a teammate in one of your past positions? Be sure to include that on your resume!
  • If you want to get detailed feedback on your resume, you can use our  resume checker .

Related resume guides

  • Retail Manager
  • Retail Sales Associate
  • Store Manager

How to Format Your Retail Resume

Two colleagues collaborate on career documents presented in background

Writing the perfect retail resume is the exact skill you need to earn a job as a sales representative, customer service representative, sales associate, or cashier. While the content of your resume is of the utmost importance, it’s also essential that you properly  format your resume  to ensure that it’s readable, logical, and complete. To that end, there are three formatting components you should be aware of, which include

  • Reverse-Chronological Format, Functional Format, and Combination/Hybrid Format
  • Contact Info and Header
  • ATS and Readability

example of personal statement retail

Retail resume format types

The reverse-chronological format, functional format, and combination/hybrid format are the most popular formats for retail resumes in 2024.

Retail resume format choices:

  • Reverse-chronological   format : Start with the most recent employment history and work backward. Dates, educational institutions, and previous employers should be displayed.
  • Functional format : This type of resume highlights the strengths and skills you believe are important to an employer. On the other hand, names, places, and dates aren’t nearly as clear. If you have a spotty work history, this format de-emphasizes this history.
  • Combination/hybrid format : This is designed to combine the reverse-chronological and functional formats to incorporate the strengths of both. Make sure to mention skills you’ve acquired in the past that will help you with the specific job for which you’re applying.

While each retail  resume format  has its own set of advantages and disadvantages that you should be aware of, the reverse-chronological choice is ultimately the best option for retail. Many employers outright dislike the functional format for retail positions. The reverse-chronological format is ideal for retail resumes because it allows you to show prospective employers your most recent work history automatically, allowing them to determine if you have the experience necessary for the job.

Let’s say you’ve worked as a cashier and store assistant for eight years before becoming a supervisor or store manager for another five to ten years. You may be ready for another promotion to regional manager or even a corporate position. If you’ve had any experience in the retail industry, the reverse-chronological format effectively shows a pattern of lateral or upward mobility. The primary benefits of using the reverse-chronological format for retail include:

  • This format is easily the most popular option among recruiters and employers within the retail industry
  • The resume automatically positions you as searching for the next upward step in your career
  • Employment dates are linked, which emphasizes continuity and places more weight on your most recent experience

example of personal statement retail

Including a contact header on your retail resume

When you’re getting started with your resume, it’s essential that you position your contact info and the resume header in the correct locations. Your name should always be included at the very top of the resume and can be set in the center or left side of the page. Consider placing your prospective job title in the line below your name, ensuring that these two pieces of information are seen first by potential employers.

Before you start typing your header, it’s important that you select the right font, color, alignment, and font size that potential employers expect from a retail resume. Classic fonts like Times New Roman and Arial are preferable in most cases. A resume should be formatted with simplicity in mind instead of style and flare.

As for the font size, the standard text should range between 11-12 points. On the other hand, headers should have font sizes that range from 14-16 points, and your name can be the largest. Most of your text should be black, but a touch of color in your headers or name is appropriate, which adds some nice contrast that will make the information on your resume pop. Like most professional documents, resumes should be left-aligned, making them easier to read. However, your contact information and name can be center-aligned if you choose. The types of info that should be placed in your retail resume header include:

  • Email address
  • Phone number
  • City and State
  • An optional LinkedIn or other professional URL

This example is clear, logical, and includes a small bit of color, attracting the eye:

Retail resume contact information.

Is your retail resume ATS-friendly?

If you want to ensure your resume is properly formatted and readable, make sure you think about ATS, which stands for applicant tracking system. This is a kind of human resources software that allows employers to organize sizable numbers of resumes efficiently.

In order to make an ATS-friendly resume, you’ll want to pay attention to:

  • Margins: Margins should never be less than one-half inches. The ideal margin is one inch on all sides.
  • Fonts: Any font you use should be easy to read. If your resume font isn’t clear, the ATS and hiring manager may find it too difficult to read.
  • Font sizes: The font must be large enough to read, making anything between 10 and 14 points acceptable.
  • Header names: Use capitalization, and don’t get overly creative in determining how to label your headers, as you don’t want to trip or confuse ATS software. 
  • Skills: Optimize your resume with keywords, your soft skills, and hard skills. Only include relevant information about your skills. Any filler should be eliminated if you want to provide prospective employers with a concise and effective resume.
  • Logical order: Sticking to the reverse-chronological format will allow you to make an ATS-friendly resume. Start with your name and contact information before detailing your work experience, education, and skills.
  • One page: The ideal length for any retail resume is one page.

We know it’s a lot to keep in mind, but our  resume maker  will ensure that you’re formatting for success without remembering it all.

How to Write Your Best Retail Resume

Job seeker works on blue laptop, holding hand to head in question of how to build job application

Writing an effective resume seems like a daunting task to most people. However, you can avoid this frustration by taking the process one step at a time. Not only does our  resume tool  ensure you don’t have to worry about format, but it will also help you include the right details in your document. 

As you write your retail resume, you’ll want to think about the following:

  • Objective or summary
  • Work experience
  • Top retail skills
  • Education and certifications
  • Projects, interests, or hobbies
  • Tailoring your resume to the job
  • Editing and proofreading

example of personal statement retail

Should you write a retail resume objective or summary?

You could include a resume objective or summary when creating your retail resume. An  objective statement  is a concise and position-focused statement describing how you can add value to the employer, and the company needs that you can fulfill. The objective could include a short statement of your skills and qualifications for the position in question. Professional  resume summaries  tend to be a bit lengthier than objective statements and are meant to provide more in-depth details about your job experience, skills, education, and specializations over the course of a lengthy (10+ years) career.

Objective or summary for your retail resume? 

  • You want hiring managers to know you’re a good fit for a specific position
  • You’re an entry-level employee who has very little experience
  • You are making a career change
  • You’ve just moved to a new city or town
  • You have years of experience and want to tie this experience together
  • You want to hone in on key transferable skills
  • You believe that an objective statement isn’t enough to show your value to the employer
  • You want to emphasize your selling points clearly

Even though objective statements and summaries can help you get your point across to hiring managers, not everyone should use one. If you don’t have years of experience or your career path is streamlined and straightforward, a lengthy summary is unnecessary.

As for objective statements, they aren’t always the right fit for retail resumes. Your employer may believe that the objective statement you write is essentially all you offer as an employee. If the statement is too short or not descriptive enough, it may harm your chances. To better understand what a well-written objective or summary looks like, let’s take a look at a couple of poor examples:

  • Objective: “To be a sales associate in a retail store.”
  • Summary: “Experienced sales associate who is kind and helpful. Knows how to solve problems as they arise.”

The objective statement is far too vague and isn’t centered around the position to which you’re applying. It doesn’t tell your employer anything other than the fact that you’re looking for a job. As for the summary, it says that you have experience and a couple of soft skills but doesn’t sell this information at all. Employers won’t believe what you’re saying in the summary. Here’s an improved objective statement and summary:

  • Objective: “Eager to motivate and lead teams to 10% or greater sales through mentorship and accountability. Looking to improve my team-managing and problem-solving skills as a store manager with potential for career growth at ABC Company.”
  • Summary: “Dedicated cashier with more than 5 years of retail experience. Eager to provide attention-to-detail and organizational skills at XYZ, Inc. Received Employee of the Month three months in a row for efficiency and reliability during ownership changes. Achieved a streak of 530 days with no sick leave.”

These examples succeed because they discuss specific details rather than general ideas, telling employers something about you and your work.

example of personal statement retail

Retail work experience

Try to include two to four job experience examples for your resume. However, it’s unnecessary to include every job you’ve had since your first. If you have ample experience, include those jobs most relevant to the role for which you’re applying. While writing down your work experience may appear straightforward, it’s easy to make mistakes in this section.

example of personal statement retail

Writing your retail job descriptions 

The most important thing to avoid when writing an effective work experience section is to create a wall of text. If a prospective employer decides to skim through your resume, it’s important that they read the most relevant aspects of your past work experience. As such, this experience should be displayed via concise bullet points. Always use active verbs and language in these bullet points. Examples of active verbs for a retail resume include:

Make sure you use the past tense when writing about your experience. These verbs should prove useful when trying to condense your work experience. Avoid using personal pronouns like “me” and “I,” which take away from the professionalism of your resume. 

Three bullet point examples that should be far, far away from your retail resume:

  • Handled transactions for customers
  • Responsible for handling customer interactions calmly
  • Tasked with resolving customer issues

These are examples of passive work responsibilities, too vague to satisfy potential employers. Always go into detail about your accomplishments and past responsibilities with action verbs and hard numbers.

Three examples, on the other hand, that would serve your retail resume well:

  • Awarded Retail Associate of the Year in 2019 for incentivizing the team to increase sales with monthly competitions 
  • Exceeded annual sales targets by 30% by upselling subscriptions and items based on customer interest
  • Stocked, organized, and replenished inventory, completing tasks 15% faster than other sales associates

These are richly detailed bullet points that offer precise numbers and action verbs about past work experience.

example of personal statement retail

Use metrics to quantify your impact in retail

You must be able to quantify the impact you’ve had on the companies you’ve worked for in the past. To accomplish this goal, it’s recommended that you use metrics to show exactly what a company would lose if they didn’t have you as an employee.

Did you exceed set sales targets or lower return rates? By putting your work experience into hard numbers, it becomes easier for potential employers to measure the kind of return they would get from hiring you. Try to include a couple of metrics for every job you list on your resume. More is always better! Some examples of ways to incorporate metrics into your bullet points include:

  • Daily number of customers you helped
  • Number of retail team members you managed
  • Sales goals that were met or exceeded
  • Loyalty program goals that were met or exceeded

These retail descriptions incorporate all the above:

Retail resume quantifiable job descriptions.

What are the top retail skills?

If you have ample past work experience, you likely have dozens of skills that could prove useful in the job for which you’re applying. However, you should include skills relevant to the specific needs listed in the job ad. Before you start listing your skills, you should know the difference between  hard skills and soft skills .

Hard skills refer directly to the abilities and knowledge that employees require to perform their responsibilities effectively. These skills are 100 percent job-related. Soft skills are more difficult to measure. For retail jobs, hard skill examples include:

  • Money handling and basic math
  • Product knowledge
  • Inventories 
  • Suggestive selling 

Some examples of soft skills that are ideal for the retail industry include:

  • Communication
  • Active listener 
  • Quick learner and adaptable 

Search for keywords in a job description ad that tell you the types of skills the company is seeking. You should typically list around five to eight skills on a retail resume.

example of personal statement retail

What education and certifications do you need on your retail resume?

Most retail positions automatically require a high school diploma, which should be listed with the name of the school you attended, the years you attended, and the school’s location. Some retail jobs will require a little more education. While you may be able to obtain a position as a store manager with a high school diploma, an associate’s degree in marketing and sales management may help push your resume to the top of the list.

Most regional retail managers require a bachelor’s degree in business. If you attended a college or institution, include your GPA if it’s above 3.2 and any specialization or concentration. You might also want to list certifications and licenses to set your resume apart from others.

example of personal statement retail

Projects, interests, or hobbies: Does your retail resume need these?

In most situations, it’s unnecessary to mention your interests and hobbies and the projects you’ve worked on in the past. However, there are some scenarios where adding this information is appropriate depending on your level of experience and the employer to whom you’re sending a resume.

Suppose you’re currently a high school or college student or are applying for an entry position. In that case, your lack of experience gives you the perfect opportunity to add projects, hobbies, and interests to your resume.

For  interests and hobbies , you could include:

  • Playing team sports
  • Studying foreign languages

Additionally, your retail resume could benefit from including projects like:

  • Creating a personal website with WordPress
  • Reorganizing your school’s entire library of 1,600+ books

example of personal statement retail

Customize your retail resume for every job application

Writing an effective resume takes more than just listing your skills and work experience. It’s also important that you tailor your resume to each job to which you apply. Many applicants make the mistake of sending the same resume to every job. However, most hiring managers will pick up on this.

To properly tailor your resume, add company or organization-specific information to the objective/summary sections, the skills section, and bullet points. If the job ad you’re responding to mentioned they’re looking for a strong leader who can manage numerous team members, you should focus on your leadership skills throughout your retail resume.

example of personal statement retail

Check for mistakes before submitting your retail resume to jobs

This is the simplest yet most overlooked aspect of formatting and writing a retail resume. Hiring managers and recruiters don’t like grammar and punctuation mistakes. Writing the word manager as “manger” is one of the more common mistakes on retail resumes. Carefully read through your resume to look for any issues with grammar, language, consistency, and formatting. Take advantage of our  free resume checker  to streamline this process.

Get Your Next Retail Job and Celebrate

Yellow cat in purple rocket depicts job seeker's career taking off

Now that you’ve made it this far, we hope you’re feeling confident about:

  • The  correct resume format  to use
  • How to write a  resume objective  or summary
  • How to list work experience
  • What retail  skills to include on your resume
  • What education and certification info should be provided
  • How to tailor your resume to each specific job

Congratulations on  writing your resume  and readying yourself for the next step. All that’s left is for you to go get the job!

Create my free resume now

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Sales Assistant Personal Statement

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  • Customer Service

Sales assistant

Are you searching for the perfect sales assistant role? Fish4jobs can help you to create a winning sales assistant personal statement to place at the top of your CV, to ensure that you land your dream role!

Your personal statement is your chance to shine, so use this 100-150 words to show off your skills, strengths and achievements in the sales sector. We recommend that you provide examples of how you match the job specifications, and show your desire for this particular sales assistant position.

For further advice and guidance, check out our  how to write a personal statement guide .

What to include in your Sales Assistant personal statement

Why you are applying for the role.

  • Highlight what appealed to you about the sales assistant job role.
  • Mention any experience you have of working as a sales assistant such as dealing with customers, handling transactions and sales.
  • Provide information on other skills you have that relate to the role.

Your Education

  • Provide any relevant subjects you have studied that can apply to the role.
  • Mention your School/College/University that you attended.
  • Provide information on your relevant qualifications.

Your sales assistance experience

  • Mention previous sales assistant roles, and provide information on key responsibilities within the role.
  • Highlight your daily tasks, objectives and how you managed your work.
  • List any training you may have received in previous roles as a sales assistant.

Your visions of the future in the company

  • Where do you see yourself working within the company.
  • Mention where you want to take your skills.

Sales Assistant Personal Statement example

I am a very friendly and enthusiastic individual, who ensures that clients and customers receive the best customer service and satisfaction. In my past role as a sales assistant, I strived to achieve the best results daily, ensuring that my day-to-day tasks of greeting and serving customers, assisting with queries, replenishing stock and keeping the store tidy were completed to the highest standards. I am a fantastic people person, with great communication and listening skills, therefore, I am able to successfully assist customers with any requirements or requests they may have. I work extremely well in a team as well as alone as I am able to confidently deal with problems and use my initiative to overcome challenging situations. My previous experience in sales, coupled with my interest in X makes me the ideal candidate for this role.

See our Sales Assistant cover letter template for extra help with your application.

Related links

  • Sales Assistant CV Template
  • How to Write a CV
  • How to Write a Personal Statement

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Retail CV examples

Retail CV Examples

There are lots of retail CV examples available, but if you’ve decided on a career in retail, finding a comprehensive list of what to include can be challenging. We’ve put together a guide to help you create a winning retail CV application to help you showcase your true potential. If you’re a people person, hard working and organised then a career in retail could be right up your street.

How to write a CV for retail?

Want to break into the world of retail but wondering ‘how to write a CV for retail’ or ‘where can I find retail CV examples’ then you’ve come to the right place. Writing a CV can feel daunting, for any position, and even more so if it’s your first. But it doesn’t have to be! First think about the retail position. Is it an assistant, supervisor, merchandising or stock management role? Research the role inside out and then apply it to your CV.

A job in retail involves a lot more than just stocking shelves and folding clothes. Retail stores come in all shapes and sizes and there are lots of different opportunities available. The most popular routes for people to go down are; retail assistant and retail supervisor.

Retail assistant CV

A retail assistant is a fantastic route for you to begin your career in retail. It’s an entry-level job which enables you to gain the fundamental skills and knowledge relevant to the retail industry. Whether you’re looking for a career in a large retail chain or a small retail company, the purpose of a retail assistant doesn’t change.

You’ll be assisting customers, dealing with queries, ensuring stock availability and advising on promotional offers. Retail assistants are also known as sales assistants and in short, they generate sales, help customers and handle payments.

When writing a retail assistant CV, you might have little to no experience but that doesn’t necessarily matter. As long as you can demonstrate your strong work ethic and transferable skills.

As a retail assistant, you will normally follow instructions from your supervisor or manager. If you have previous experience or qualifications then you might want to put together a retail supervisor CV.

Retail supervisor CV

When writing a retail supervisor CV, you will typically have previous experience in the industry, especially if you’re applying to a large retail chain. Qualifications and skills will vary depending on the employer so it’s always best to check the job description and see whether you’re the right fit for the job.

Your responsibilities will also vary, some employers will delegate you the task of overseeing employees, dealing with complaints, training retail assistants and performing stock inventory, bookkeeping, cashing up at the end of the day and merchandising.

When writing a CV for a retail position, whether it be as a retail assistant or supervisor, you will need to include:

Personal Statement

A personal statement is your chance to sell yourself. Describe who you are, what you can bring to the role and what you want to achieve in your career. Make sure it’s clear and easily understandable so the employer reads on. Make sure you include any relevant experience, even if it’s your first position and you don’t have any, you should at least cover skills related to retail.

Retail CV examples if you have work experience:

‘In my previous retail role as an assistant, I provided excellent customer service to ensure the customer had an enjoyable experience and returned, increasing customer loyalty. I have experience of working in a fast paced environment and would undertake a variety of tasks, including, replenishing stock, serving customers, handling money and arranging product displays. Given my previous experience, I feel I would make a great retail candidate and would work hard in this role.’

Retail CV examples without work experience:

‘Although I don’t have any previous retail experience, my proven track record at school shows I am hardworking. At school, I would need to communicate effectively with my teachers to ensure I worked towards deadlines and produced a high standard of work to the best of my ability. I am extremely motivated and driven, at times I would use my leadership and team working skills to complete projects set successfully with my class. Despite not having any previous retail experience, I am a quick learner who enjoys new challenges and would love the opportunity to excel in this role.’

example of personal statement retail

Did you know that, the average recruiter only looks at a CV for 7 seconds? Make those seconds count! Feel like you’re not prepared for the job? You could always consider looking for a retail apprenticeship or voluntary work in a charity shop to help you stand out from the crowd.

Highlight your skills

Whether you have previous experience or you’re applying for your first job, skills are one of the most important tools to include in your retail CV. They summarise your abilities and really showcase why you’re the right fit for the job. The UK job market is competitive and possessing skills can help make you more employable. When adding your skills to your CV, a good idea is to refer back to the job description.

Normally, employers will tell you what they’re looking for. It’s a good idea to tailor your application to the job description provided by the employer. If an employer is looking for someone who is organised, works well under pressure and meets deadlines, then you should incorporate this into your CV application wherever possible.

Many young people with no previous experience, may feel they don’t have skills which reflect the job description, if this is the case, you should certainly rethink. Just because you don’t have any industry specific skills doesn’t mean you don’t have skills which are in demand to employers. Transferable skills are equally as important to employers and these can be gained through personal and professional experiences. These include but are not limited to:

  • Communication skills
  • Time management
  • Numeracy skills
  • Attention to detail
  • Interpersonal skills

CV example with skills gained from work:

‘In my previous role in retail, I have gained a wide range of skills. From developing strong numeracy skills from doing stock takes and working on the tills to remaining motivated during busy periods and high pressure situations. I have also used leadership skills to designate tasks and worked as part of a team to ensure the business runs smoothly and efficiently.’

CV example without work experience:

‘Despite not having previous experience in retail, I have developed a strong set of skills which will be invaluable to the retail industry. During education, I had a busy schedule when planning my revision and exams so I would need to prioritise tasks to ensure I was able to complete homework and assessments to a high standard. I have also grown my numeracy skills in math and have a strong understanding of why these are important in retail when giving customers the correct change, when stock taking and analysing sale trends.’

Previous work experience

When listing your previous work experience, you should always list it in order of most recent first. Make sure to highlight your daily tasks and achievements to impress your potential employer. They are looking for a candidate who can prove why they fit the job description. If you have related experience and skills make sure to provide evidence and examples where possible.

If you don’t have any work experience, don’t worry! Make sure to emphasise your skills and education achievements. If you feel unprepared for a job in retail, then think about how you can get work ready and boost your CV? Volunteering in a charity shop can go a long way and shows you’re passionate about a career in retail.

example of personal statement retail

You should also include your education on your CV when applying for a retail job. Start with the most recent first and oldest last. You should include:

  • Place of study
  • Year of study
  • Subject name

Qualification level (GCSE/A Level/ Level 2 etc) Grade (You can include your predicted grade if you haven’t received your results yet) The amount of detail you go into all depends on your personal preference. If you feel a particular course or degree will add value to your CV then it’s a good idea to go into depth about why this supports your application and your achievements.

Your hobbies and interests

Including your hobbies and interests is completely optional. If you feel like it will support your application and demonstrate why you’re the best candidate for the role then by all means include these. They might help you to stand out from the crowd and secure your position in retail.

Just like including your hobbies and interests, these are optional. You can list your references and their details or you can simply finish your CV with ‘references available upon request’. This is completely up to you, unless the job description specifically asks for them then you will need to include prior to the next recruitment stage.

Where to find a retail job?

If you’re ready to secure a career in retail, you can visit careermap.co.uk to find a wealth of opportunities available to you. From professional jobs to apprenticeships, work experience and graduate opportunities, there is so much for you to shop for!

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Personal Statement Examples For Jobs (11 Powerful Samples)

If you plan writing a personal statement, going through personal statement examples for job application can help you in crafting a winning personal statement that will make you stand out among other applicants.

Generally, personal statements are most used for job application or universities program application. It is a tool that highlights a candidate’s skills, qualifications, experiences, and interests relevant to the position he/she is applying for.

Looking for winning personal statement examples? In this guide, we will show you 11 persuasive personal statement examples for job application.

Personal Statement Examples for Jobs

If you are applying for a job, a personal statement which you can include on your resume or CV can help sell you as the right candidate for the job. It is a great tool you can use to showcase your experience, qualification, skills, and interests relevant to the job you are seeking.

Below are persuasive personal statement examples across different industries you can go through to get a better idea on what to include when writing your personal statment.

Nursing personal statement example

Caring and efficient Nurse committed to safeguarding the medical needs and wellbeing of my patients and their families. Particularly skilled at building rapport with anxious patients and focused on providing a high standard of care that lead to improved patient recovery. Experienced in a number of specialist and complex fields including geriatrics, cardiac and maxillofacial. Excellent observational and record keeping skills to ensure continuity of care and team support. Looking to now develop experience in other clinical areas within a high performing Trust.

Career Change Personal Statement Example

As an experienced sales manager, my tenacious and proactive approach resulted in numerous important contract wins. My excellent networking skills have provided my team with vital client leads, and my ability to develop client relationships has resulted in an 18% increase in business renewals for my current organization. After eight years in sales, currently seeking a new challenge which will utilise my meticulous attention to detail, and friendly, professional manner.

Career Change Personal Statement Example #2

Working for the past 10 years as a regional sales manager has allowed me to develop keen skills in building strong working relationships and lucrative networks. My ability to communicate well with everyone from a variety of different backgrounds enabled me to win vital customer contracts that saw an increase of 20% in sales revenue over 3 years for my current employer. I am now ready to take on a new challenge and want to work in the charity sector so that I can use my skills to give something back for the direct benefit of others. I pay close attention to details and have a friendly, confident and professional manner that would be suitable for the role on offer with your organization.

Accounting Personal Statement Example

I’m a seasoned accountant with CPA and CMA certification and more than 10 years of experience working in large firms. Oversaw audits and a department of ten. My positive attitude and detail-oriented spirit help ensure that month-end financial wrap-ups go smoothly and without any inaccuracies or fire drills. Looking for a leadership role in my next position.

Accounting Personal Statement Example #2

Experienced and qualified Accountant with a sound understanding of financial controls and processes. A strong commercial awareness combined with the ability to analyze and produce high quality management reports to tight deadlines. Specific experience of developing cost saving practices, budget management and forecasting within the retail and utilities sectors. Now looking to broaden experience specifically in an IT firm.

Marketing personal statement example

Intuitive Marketing Executive skilled at increasing sales through diligent research and efficient resource allocation. Especially adept at managing complex projects while also developing key stakeholder relationships. Able to maximize profits whilst working within a tight marketing budget. Enjoy identifying client needs and delivering practical short and long term solutions. Now looking or a new role to develop my digital marketing skills.

Teaching personal statement example

Passionate Science Teacher striving to make a real difference to young people’s lives through engaging lessons matched to individual learning needs. Excellent behavioural management skills gained through vast experience of working in diverse academic settings. Experienced in developing lessons for a wide range of students. Now looking for a teaching role that offers more responsibility and management experience within a challenging and proactive school.

Customer service personal statement example

A well-presented, patient and friendly Customer Service Advisor with a proven track record of building relationships by providing information on additional products and services and helping customers find the right ones to meet their needs. A genuine ‘can-do’ attitude demonstrated through a number of staff awards, and an excellent telephone manner combines to contribute to the growth of any business. Trained in effectively resolving customer complaints and now looking for a suitable position to take on more responsibility and expand retail experience.

More Personal Statement Examples

A highly driven merchandiser with over 8 years’ experience at leading fashion chain retailers. Helped deliver increased team sales in excess of 10% per year over the last 3 years, despite challenging market. Particular expertise in new product development, contributing to packaging design of 3 new lines in current role. Valuable experience in developing e-commerce business alongside high street retail.

I am a highly motivated, fully trained engineer with 15 years experience in the telecoms industry. I carry a proven track record working with XYZ Telecoms Ltd. as a field engineer and project team leader. I have managed many large commercial telecoms infrastructure installations. Currently unemployed due to the relocation of the company. I am looking for a fresh opportunity to use my many years of expert knowledge and supervisory experience to bring a high level of quality and service to a well-established and respected company.

A professional charity fundraiser with senior level experience spanning direct marketing and capital fundraising campaigns. Have spent two years initiating and launching a campaign for a top 50 charity that raised £6 million within 9 months. Adept at using social media, TV,  telemarketing  and face to face fundraising methods. Now seeking to use my skills in a part-time role at a smaller charity, to have more hands-on input.

Personal statements are effective piece of information you can use to your advantage to show you are the best candidate for the position you are applying. In addition to the personal statement examples, you can also check out how to write an outstanding personal letter statement that stands out for both jobs our universities program application.

That is it on our guide on persuasive personal letter examples

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Sales and Retail Personal Statement

Sample Sales and Retail Personal Statement.

Retail offers the exciting prospect of a fast-paced, ever-changing working environment that requires you to be constantly developing and refining your strategies as markets change. Nowhere is this more apparent than in fashion retailing, as shifting styles and trends offer new challenges, and new opportunities, on an almost daily basis. Having discovered that I am well-suited to these pressures, demonstrating an aptitude for communication, teamwork, planning and improvisation throughout my studies, my work placements and my extra-curricular activities, I have become more and more convinced that a career within fashion retail management, preferably as a buyer, will allow me to make the most positive impact through my work.

Aware of the fundamental need to understand business, as well as displaying a ‘passion for fashion’, within my chosen career, I have worked hard to gain an understanding of macro- and micro-economic processes. Through undertaking a Business Studies A-level, and through studying the national and global impact of economics in Government and Politics, I have a refined sense of the dramatic importance of business. Studying History has also offered an historical perspective on this, as well as improving my research and written and verbal communication skills.

Keen to gain practical experience of the industry, I have undertaken week-long placements at the Head Offices of both Marks and Spencer and Dewhirst. The first of these placements was especially enlightening, as I shadowed staff across all aspects of the business; including Design, Merchandising, Buying and Technical. This gave me a great insight into the interconnected nature of the business and the way in which everything, from research on materials, to sourcing stock, to working out how to display stock to make it attractive to customers, requires a fine balance based around a singular vision for it to be profitable. The second placement offered an alternative perspective on the process of garment supply prior to the retail stage. Working on garment costing and negotiating with fabric suppliers once again demonstrated the careful strategies that are necessary to ensure profitability.

Inspired by these experiences, I have made sure to keep up with changes in the field of fashion retail as much as possible. I regularly read Retail Week and Draper’s Record and attended a ‘Future Lab’ at the Roundhouse, which gave me a good sense of various aspects of the fashion retail industry through talking to those on the inside.

In my spare time, I am a dedicated sportsperson. I have skied from the age of four and took my basic ski instructor exam at a Swiss school last year. Having used this qualification to teach for a week last February, I am keen to go back and teach again this year. Teaching skiing appeals to me as both a sportsperson and a keen traveller; allowing me to integrate with another culture and language as I work. I have also achieved a Level 1 Sports Leader qualification, which has built on the responsible leadership shown through ski instruction and regular volunteering at a local primary school. I am a keen rugby player and play for my school’s first team and Harrow Rugby Club. I also like to indulge my creative side through theatre and spent a week attached to the National Theatre in a fundraising capacity, which included the creation of a proposal to gain sponsorship for the Entry Pass Scheme aimed at 16-24 year olds.

Having focused my studies and work experience on gaining as much knowledge of the retail fashion industry and possible, I have become more and more convinced that I have the right combination of ambition, aptitude and determination to succeed in the sector in future. Enhancing this knowledge and experience through undergraduate study is the next essential step to making this ultimate goal a reality.

We hope this sample Sales and Retailing personal statement has been a helpful example.

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CV Personal Statement:  Examples and Actionable Tips

Elena Prokopets

Fact: recruiters spend only 6 seconds reviewing each CV. So poorly organized CVs inevitably get discarded. 

Having an effective CV layout is the first step to attracting their attention. And the second step is topping that CV with a compelling personal statement (also known as a personal profile, personal summary, or executive summary).

What is a Personal Statement in a CV? 

A personal statement for a CV is a short and compelling paragraph that summarizes why you’re the most qualified person for the offered role. It tells the reader who you are and what valuable qualifications you will be bringing to their company.

NB : Opening statement, personal profile, personal summary, or executive summary are the other common names for a personal statement. 

Many believe that the work experience section is the most important element of a CV. Yet, it is your personal statement that can end up making or breaking the success of your job application. 

Because it provides the reader with a quick answer to one question they have on their mind: Are you qualified for the job or not? 

Remember: You’ll be directly competing with numerous other applicants with similar skills and work experiences. A compelling CV statement sets you apart by giving the reader a condensed snapshot of who you are as a person. 

Do I Need To Include a Personal Statement On My CV?

The short answer is YES! A personal statement entices the reader to read your entire CV by giving them a preview of your most valuable skills. It also helps you differentiate from other candidates by explaining your background, motivation, and personal character traits concisely. 

In essence, a personal statement helps you express why you are the right choice for the job in one condensed paragraph.

Where Should a Personal Statement Go in a CV?

A personal statement goes into the header area of your CV. Include it right under your name and contact details as a separate, highlighted area. A good personal statement is about 3-4 sentences long and occupies not more than 1/4th of the page. 

Alternatively, you can design a two-column CV and allocate the upper sidebar area for your personal statement. As a recent survey found, 77% of recruiters prefer two-column CVs to single-column ones.

Sample personal statement placement on a CV template

personal statement in resume

What Do You Write in a CV Personal Statement?

A compelling personal statement summarizes your professional and educational background; highlights the main skills and accomplishments. It can also express your career objectives and/or interest in the particular industry or subject if you’re a current student or recent graduate.  

Personal Statement Examples for CV 

To give you an idea of how to write your statement, let’s look at some examples.

Remember: You need to write a unique personal statement for your CV. Simply copying and using these examples may not be the best move because the sample CV statements won’t reflect your unique experiences and personality. 

Good CV Personal Statement Examples

Employers want to see experts. Therefore, your personal statement must speak directly to your most marketable skills. 

You should never come off sounding desperate or diminish your worth (even if you have been recently laid off ). Use a confident tone with first-person implied and strong verbs to describe your core competencies and other benefits you can bring to the workplace. 

General Jobseeker Personal Statement Example

Highly motivated, fully trained engineer with 15 years of experience in the telecoms industry. Worked with XYZ Telecoms Ltd, Cool Mobile Carrier, and Acme Telco as a field engineer and project team leader. Successfully managed large commercial telecom infrastructure installations. Currently unemployed due to the relocation of the company. Open to new opportunities in NOC. 

Personal Statement CV Example For an Administration Position 

Adaptable and resourceful facilities manager with experience in supporting enterprise-sized organizations in real estate, pharmaceuticals, and manufacturing industries. Strong organizational skillset: Six Sigma, standardized method of procedure (MOP) policies implementation. Was responsible for facilities operations on 2.4 million square feet in a 20-building chemical manufacturing campus, serviced by a 20+ people team of building engineers, electricians, HVAC technicians, and cleaners.

Accountant Personal Statement CV Examples

Below are two samples for a senior and a junior accountant. 

Chartered Accountant 

ACCA-certified accountant for mid-market and enterprise-sized companies. Conducted due diligence and tax audits for FTSE 500 companies. Commenced for a 100% accuracy track record in financial reporting, as well as fast turnaround on complex analytical reviews. Provide on-demand advisory on trust setup, company incorporation, and tax deferrals. 

Account Assistant 

Detail-oriented, certified accounting assistant with experience in payroll administration. Familiar with Gusto, Xero, and Intuit software. Effectively process payroll, benefits, taxes, and social contributions for over 1500 employees per month. Possess a strong foundation in employee classification,  tax reporting, and financial management. 

CV Personal Statement Examples for Students

Whether you’re applying for an internship or looking for a part-time job , a compelling personal is a must-have for a student CV. 

Since your work experience history may be a bit “thin”, you need to persuade the employer via other means — your transferable skills, academic interests, and personal traits. A personal CV allows you to spotlight all of these. 

Remember that you are bringing your energy, dedication, enthusiasm, and willingness to learn to the table. As you will not have any employment history, you need to make sure to get your personality and your soft skills over in your statement.

CV Statement for a Student Looking for a Full-Time Summer Job 

Junior copywriter, enrolled in a BA Writing Program at the University of Manchester (graduation date: fall 2025). Alumni of the 2022 Copywriting Bootcamp program from Matters Agency. Well-versed in target audience analysis, brand positioning, and editorial campaign planning. Writing clips for eCommerce and SaaS brands are available in my portfolio.  

CV Statement for an Internship 

Second-year mechanical engineering student at the University of Leeds, seeking to apply theoretical knowledge in safety system design. Proficient in AutoCAD and completed a series of blueprints for fire and water safety systems as part of my coursework. Fast learner, self-starter, and team player, I’m excited to contribute my technical expertise to a dynamic engineering team.

CV Statement for a Student Looking for a Part-Time Job 

Junior front-end developer (React, Angular JS), seeking a part-time programming position in the Great London area. Current availability is 10-15 hours per week, preferably with hybrid work arrangements. Solid understanding of design systems and UX/UI best practices. Past work experience in finance and eCommerce sectors. 

CV Personal Statement Examples for 16-Year-Olds

Joining the workforce straight after high school makes sense if you want to take a gap year or pursue trade education later on. The wrinkle, however, is that most employers may be wary of your age and lack of experience.

The goal of a personal statement is to dispel those doubts by showing that you’re a serious, mature, and hard-working candidate, eager to learn and hone your craft. 

Personal Statement for a Barista Position 

Genuine coffee lover and frequent guest at Maddie’s Cafe, I would love to join the barista team. As a former head of the prom planning committee, I understand the importance of good teamwork, efficient planning, and following instructions. My main objectives are to learn more about beverage prep and deliver exceptional experiences to customers. 

CV Personal Statement Examples For A Graduate

Your personal statement should focus on your main educational attainments and experiences. If you are applying before you have had your degree results, it is fine to give a projected grade. You can also mention any specific modules you have studied that are relevant to the job on offer and how much you enjoyed working on them.

Remember: Your goal is to explain why you’re interested in this role and what you could bring to the table. 

Graduate Personal Statement Example

Business administration graduate with a 1:1 honors degree from XYZ University. Interested in an entry-level merchandising position within your Commercial Sales Department to expand my knowledge in retail merchandising, procurement, and inventory management. Looking to apply my analytical and data modeling skills for merchandising strategy optimization. 

Personal Statement for High School Graduate 

Energetic and enthusiastic high school graduate (June 2023) with top A-levels grades in English, Maths, and French. Seeking an entry-level role in sales, where I can make use of and develop my language skills. My long-term career goal is to further my language qualifications and position myself as a European sales manager living and working overseas for a global company.

Personal Statement Examples for CV With No Experience

Lack of experience in a particular role or industry should never discourage you from applying. Although you may not tick all the criteria boxes, you still have transferable skills and unique work experiences to showcase.

Moreover, ongoing talent shortages are prompting employees to reconsider their hiring criteria, plus invest more in new hire training and upskilling. Four in five companies now struggle to fill in open vacancies, which is the highest number in the past 17 years. 

So take your chances and apply even if you don’t have sufficient work experience. 

Personal Statement Example with No Relevant Work Experience 

Former front-desk hotel employee, looking for an opportunity to leverage strong service orientation and organizational skills in new roles (Customer Success or Customer Support). Familiarity with appointment booking software, digital chat apps, and CRM software. With my strong commitment to personal growth and my adaptable nature, I believe I could be a valuable asset to customer-centric teams.  

Personal Statement Example with No Industry Experience 

Self-starter with a BA degree in Communication and experience in corporate event management seeking a transition to music festival management. Experienced in organizing off-site events for 100+ people (including location scouting and travel coordination). I thrive in fast-paced environments and am eager to build a strong network of new partners. 

Discover even more personal statements from our collection of CV examples . 

CV Personal Statement For A Career Change

Career change is a big decision, but it can lead to a more fulfilling professional life. Besides, you’re not completely starting anew. Many of the hard and soft skills are quite universal. There is any number of different jobs that need the same set of skills that you have developed, so always try to lead with these and use real-life examples of your experience.

Career Change Personal Statement Example:

Working for the past 10 years as a regional sales manager has allowed me to develop keen skills in building strong working relationships and lucrative networks. Communication skills I developed during my time at my current employer enabled me to win vital contract wins that increased sales revenue by 20% over three years. I am now ready to take on a new challenge and want to work in the charity sector so that I can use my skills to give something back for the direct benefit of others.

How To Write A Strong Personal Statement for a CV 

An effective personal statement summarizes your skills and experience in a relevant way i.e., it indicates how you can be of help to the employer. 

In short, a compelling CV personal statement: 

  • Lists your most marketable skills and qualifications 
  • Highlights your industry knowledge and work experiences 
  • Mirrors some of the key phrases, used in the job description 

And here’s how to write a personal statement that makes a mark.

1. Review the Job Description Once Again 

As you go through the role description, pay attention to the words, used by the employer, to describe the candidate’s requirements, duties, and personality. Keep those in the back of your head. 

These are the keywords you’d want to use all around your CV — in the personal statement, work experience, education, and skills areas. 

2. Do a Mental Tally of Your Skills 

Try to remember the times in your previous work roles when you accomplished notable objectives, went above and beyond expectations , or otherwise did better than your peers.  

Note down everything that springs to mind including your years of experience in a similar role, challenges you took on and the positive results achieved, new projects you kick-started – anything that has close relevance to this new position.

3. Make a Draft Personal Statement 

Write down a sample personal statement. Don’t worry about the length – just put as many details as you’d like on paper. Once you’re done, revisit the job description. See how your personal statement compares to the description. Does it paint a picture of someone who would fit the role? 

4. Edit for Clarity and Briefity 

A good CV personal statement shouldn’t be longer than 3-4 sentences. Take a critical look at your draft version and condense it to the bare essentials: 2-3 main skills, a major accomplishment, and a note on your motivation and/or personal traits. 

Other things that don’t belong in your personal statement are:

  • Explanation of employment gaps or present unemployment status 
  • Information about hobbies or personal interest 
  • Any mention of references or recommendations 
  • Irrelevant skills or work experiences 

Want to stand out even more? Add a persuasive opening statement that highlights your strengths as a candidate. 

A compelling personal statement can be the key between your CV making the ‘yes’ pile or the reject bin. Take some time to get your statement right and always write a new one for each job you apply for by mirroring the employer’s language. 

Finally, to give your CV a polishing touch, try out one of our fancy, but free CV templates , coming in multiple styles: professional, modern, simple, and creative!

Elena Prokopets

Elena runs content operations at Freesumes since 2017. She works closely with copywriters, designers, and invited career experts to ensure that all content meets our highest editorial standards. Up to date, she wrote over 200 career-related pieces around resume writing, career advice... more

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StandOut CV

Retail manager CV example

Andrew Fennell photo

Hoping to land a top retail manager role? The first step to success is a compelling CV.

A well-written, skills-packed and tailored CV will significantly boost your chances of landing interviews with leading retailers.

This in-depth CV guide, complete with an example retail manager CV, will teach you everything you need to know to get hired:

Guide contents

Retail manager CV example

  • Structuring and formatting your CV
  • Writing your CV profile
  • Detailing work experience
  • Your education
  • Skills required for your retail manager CV

CV templates 

Retail Manager CV-1

The CV example above demonstrates how you can highlight your suitability for the retail sector, in a professional and well-organised way.

Here, the candidate’s key skills, experience and achievements are easy to pinpoint, meaning the CV is easily scannable for busy recruiters.

As we move through the guide, you’ll find out exactly how to  write your own CV  to meet the same high standards.

CV builder

Retail manager CV structure & format

People often forget the importance of CV structure and format … and end up relying on the written content alone to land them an interview.

But most of these candidates end up with a flat rejection – time-strapped recruiters simply find their CV way too cluttered and disorganised to read!

Taking the time to ensure your CV is organised and easy-to-navigate will put you straight in a recruiter’s good books.

Check out my top tips below:

CV structure

Formatting Tips

  • Length:  2 pages of A4 is the perfect CV length . This gives you more than enough space to showcase why you’re a suitable hire, without waffling or boring the reader with excessive detail.
  • Design:  When it comes to CVs, simple is always better. Use a legible black font, and stick to the same one throughout. Additionally, avoid including profile photos or other images – they’re just a waste of space!
  • Readability: Retail recruiters are usually very short on time, so they need to be able to read your CV with ease and speed. Avoid lengthy blocks of text – break them into small paragraphs instead. You can also format your info into short lists of snappy bullet points wherever possible, as this will make content much easier to skim through.

Structuring your CV

Use the simple structure below to organise your details:

  • Contact details – Stick your contact details at the very top of the page – you wouldn’t want them to be missed.
  • Profile – Draw recruiters into your application with this snappy, 5-10 summary of your key skills and experience.
  • Work experience / Career history – List your relevant work experience, starting with your current job and working back.
  • Education –  Detail your vocational or academic qualifications.
  • Interest and hobbies – Use this optional section to highlight any hobbies you have, especially if they display relevant skills.

Next, I’ll talk you through what you need to include  in each CV section.

CV Contact Details

Contact details

Your CV should always start with your basic contact details, making it easy for recruiters to get in touch with you.

Stick to the essentials, such as your:

  • Phone number
  • Email address
  • Location – The town or city you live in is enough – for example,  ‘Chester’ or  ‘Birmingham’.

Quick Tip:  Don’t bother with your date of birth, marital status or full address – these details are irrelevant to recruiters at this stage.

Retail manager CV Profile

Busy recruiters may only read the top section of a CV before deciding whether it’s worth any more of their time.

This is what makes your CV profile – a short and snappy summary of your relevant skills and experience – so important.

It’s basically your sales pitch. Aim to prove that you’ve got everything they’re looking for and entice them to read the rest of your application.

CV profile

Tips to consider when creating your profile:

  • Avoid clichés:  Generic statements, such as  ‘Goes above and beyond’  or  ‘Dedicated and enthusiastic team player’, are a huge no-no. You might think they add impact, but in reality, they’re very generic and mean nothing to recruiters.
  • Tailor it:  To make the most impact, it’s important to tailor your profile to the specific role you’re applying for, as well as the retail industry as a whole. So, get online and research your target roles, read over the job description and then pack your profile with relevant skills and keywords. This will instantly show recruiters that you meet their requirements.
  • Keep it short and snappy: A CV profile length of 5-10 lines will make the maximum impact on recruiters and make them eager to find out more. Only share high-level information in this section – the smaller details should come later on in your CV.

Quick tip: A poorly written CV will fail to impress recruiters and employers. Use our quick-and-easy CV Builder to create a winning CV in minutes with professional templates and pre-written content for every industry.

What to include in your retail manager CV profile?

  • Experience  – Whether you’ve worked as a retail assistant or assistant manager for several years, or are already an experienced retail manager, start your CV profile by summing up your relevant experience. This might include the number of years in the industry, the types of roles you’ve worked and/or the types of shops you’ve worked in (supermarkets, phone stores, fashion retailers…).
  • Management & leadership skills  – Do you have any experience of managing and motivating a team, training staff, making decisions or dealing with conflict? Pack your CV profile with a range of management and leadership skills and experience.
  • Retail skills  – Highlight any general retail skills, especially if they’re listed in the job description – for example, till work, stock tacking, sales and promotions, etc.
  • Niche industry/sector knowledge  – If you have niche product or industry knowledge, make it known. For example, if you’re applying to manage a technology shop and have previously worked for several years as a computer sales assistant , highlight this experience and knowledge – it’s a serious selling point!
  • Achievements – Employers want to know how what value you could bring to their company – and highlighting results and achievements from previous roles is a great way to showcase this. For example, you might have increased sales, decreased staff turnover or improved the customer experience.

Core skills section

Next up is your core skills section, which should be placed directly underneath your CV profile.

This is basically 2 or 3 columns of your most relevant retail management skills, listed in snappy bullet points.

CV core skills

Take another look over the job description and aim to match the skills that are listed in it.

This way, recruiters will immediately see that you’re capable of carrying out the role and will be keen to read further.

Work experience/Career history

Now, it’s time to add the finer details to your CV and really show recruiters what you’re capable of.

Commence by detailing your current (or most recent) position and work backwards through your career history.

Work experience

If you’ve been working for years, you might struggle to fit everything in. In this case, prioritise space for your most recent and relevant roles, whilst shortening down descriptions for older and less applicable work experience.

Quick tip:  Will this be your first attempt at a management position? Throughout your work experience section, focus on showing your potential as a manager by pinpointing transferable skills and experience. For example, in your experience as a retail or sales assistant, you might have been trusted to mentor new recruiters, helped to organise rotas, assisted with training, or filled in when a team leader or manager was out of office.

Structuring your roles

The way you structure your career history can have a huge impact on the overall readability of your CV.

My simple 3-step structure, as shown below, will break up the info into easily-digestible sections.

Role descriptions

Start with a brief overview of your role, highlighting the type of company you worked for and what the purpose of your role was.

“Responsible for leading and motivating a team of 24 staff in a busy high-street phone shop, ensuring that high customer service standards are adhered to and sales targets are consistently achieved.”

Key responsibilities

Next, use short bullet points to detail your key duties and responsibilities.

Try to highlight the people you interacted with (assistants, managers, customers…), the managerial and retail skills you used, and the positive effects your work had.

  • Motivating a team of sales assistants to achieve and surpass sales goals and targets.
  • Monitoring and assessing shop performance on a daily basis, regularly reporting back to the area manager.
  • Conducting monthly health and safety audits and preparing appropriate action plans.

Key achievements

To finish up, pinpoint some impressive achievements or results, to show how your work has benefited the stores you have worked for, as well as its customers.

  • Improved overall store sales by 35% in 12 months.
  • Implemented a new complaint handling procedure, which reduced wait times by 20% and boosted customer satisfaction by 15%.
  • Decreased staff turnover by 25% in 6 months, resulting in a saving of over £5k.

After your work experience, you should list your qualifications in an education section.

Retail manager roles are generally open to anyone who’s built up retail experience, but relevant qualifications – such as finance, business, marketing or retail management degrees or HNDs – could put you at an advantage.

Start with your highest qualification and work your way back. You should list the name of the qualification, the date of completion and the school/college/university you studied at.

Quick tip: If you’ve been working as a retail sales assistant for several years and are keen to progress into management, why not boost your skills and prove your enthusiasm by taking a short retail management course ?

Interests and hobbies

The last section of your CV is a hobbies and interests section – but it’s completely optional .

You can use this section to discuss hobbies that further prove your skills. For example, being a captain of a sports team shows that you’re a confident leader, while volunteering in a charity shop demonstrates retail skills and great personal attributes.

Avoid generic hobbies, such as going to the cinema or socialising, as they won’t add any value to your application.

Essential skills for your retail manager CV

Leadership & management skills – You’ll be in charge of managing and motivating a team, so it’s vital to provide a range examples of leadership and managerial skills, such as how you motivate people, handle situations and conflicts with fairness and patience, plan and prioritise workloads, make decisions, solve problems, delegate and strategize.

Customer service –  Customers should always be at the heart of your decisions, and you’ll be expected to set high standards of customer service for the rest of your team to follow. Therefore, you need to pack your CV with examples of exceptional customer service.

Sales –  You’ll be held to account for setting and meeting sales targets and, ultimately, the success of your store. Provide examples of how you’ve converted browsers into customers and how you’ve maximised sales. Popping a few tangible sales results and achievements – for example, increased sales by 15% in 6 months – will win you even more brownie points.

Recruiting and training – In smaller shops, you might be solely responsible for recruiting new staff, as well as providing and/or organising their training and development. If you have experience of this, make sure to highlight it in your CV – even if it was mentoring or training on an informal basis.

Organisation & time management   skills – Retail is one of the fastest-moving industries out there – and as a manager, you need to stay on top of everything that’s going on. Give plenty of examples of your strong organisation, time management and planning skills throughout your CV.

Communication & interpersonal skills – From employees and customers to area managers, the ability to communicate confidently with a wide range of individuals is essential for any retail manager. Make sure to purposely name the range of stakeholders you’ve communicated with in your previous roles.

Writing your retail manager CV

Competition for the top retail manager roles can be tough – but with a flawless CV, there’s no reason why you can’t land your dream job.

By focusing on creating an easy-to-read structure and format, as well as tailoring your CV to the role, your relevant skills and strengths will jump out at recruiters.

Good luck with your job search!

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